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- Tasks: Lead advertising campaigns to boost restaurant awareness and customer engagement.
- Company: Join a vibrant restaurant focused on high-quality food and exceptional service.
- Benefits: Full-time role with opportunities for creativity and growth in a multicultural environment.
- Why this job: Make a real impact in the hospitality sector while connecting with diverse communities.
- Qualifications: Fluency in English, Cantonese, and Mandarin; 3 years in advertising or marketing.
- Other info: Flexible hours and a chance to work on exciting promotional events.
The predicted salary is between 36000 - 60000 £ per year.
Overview
The Advertising Manager will lead Canting Fusion’s advertising and promotional activities to drive restaurant awareness, customer footfall and revenue growth. This role requires fluency in both English, Cantonese and Mandarin to effectively target and engage multicultural customers, especially within the local community, visiting business and tourist clientele.
Responsibilities
- Develop, plan and execute comprehensive advertising campaigns across online (social media, Google, WeChat, etc.), print and out-of-home channels to promote the restaurant and special events.
- Liaise with media outlets, designers and vendors to coordinate delivery of promotional content in English, Cantonese and Mandarin.
- Manage the advertising budget, ensuring maximum ROI and regular reporting on spend and results.
- Monitor and analyse the effectiveness of campaigns (using analytics, feedback and sales KPIs), adjusting strategies to meet revenue and customer acquisition targets.
- Conduct ongoing competitor and market research and observation to identify promotional opportunities within the hospitality sector and the Chinese community in London.
- Oversee the creation, translation and localisation of advertising content to ensure cultural relevance and accuracy for Chinese-, Cantonese- and English-speaking customers.
- Support the restaurant’s digital presence by managing website content, online listings and paid advertising campaigns.
- Build relationships with local businesses, corporate offices, Chinese community groups and influencers to increase brand visibility.
- Organise promotional events, partnerships, or collaborations to boost footfall.
- Analyse customer feedback and incorporate insights into future advertising strategies.
Qualifications
- Fluency in English, Cantonese and Mandarin (spoken and written), with strong copywriting ability in these languages.
- Minimum 3 years’ experience in advertising, marketing or promotions, ideally within hospitality, food or retail.
- Demonstrated ability to plan, execute, analyse and evaluate successful advertising campaigns across digital and traditional media.
- Strong skills in data-driven marketing, campaign management, ROI analysis and digital advertising tools.
- Excellent organisational, interpersonal and project management skills.
- Creative flair with a commercial mindset.
- Ideally bachelor’s degree (or equivalent) in Marketing, Advertising, Communications, or a related field preferred.
Desirable Attributes
- Previous advertising experience in a bilingual or multicultural environment.
- Experience with WeChat/Chinese social media, digital ad placements and London hospitality marketing.
- Ability to work flexibly, sometimes outside standard hours to support campaign launches or events.
This role is crucial for building Canting Fusion’s brand profile and driving measurable increases in revenue and market reach.
Experience: Not required
Employment: Full-time
About Fusion Canting Limited:
We are a growing restaurant dedicated to delivering high-quality food, excellent service, and a welcoming atmosphere for our guests. Our team is passionate about hospitality and creating memorable dining experiences.
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Advertising Manager (English, Cantonese and Mandarin Speaking) employer: Fusion Canting Limited
Contact Detail:
Fusion Canting Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Advertising Manager (English, Cantonese and Mandarin Speaking)
✨Network Like a Pro
Get out there and mingle! Attend industry events, join local business groups, and connect with influencers in the hospitality scene. Building relationships can open doors to opportunities that aren’t even advertised.
✨Show Off Your Skills
When you get the chance to chat with potential employers, don’t hold back! Share your past successes and how you’ve driven results in previous roles. Use specific examples to demonstrate your expertise in advertising and marketing.
✨Leverage Social Media
Use platforms like LinkedIn to showcase your work and connect with industry professionals. Share relevant content, engage with others, and make sure your profile reflects your bilingual skills and experience in multicultural environments.
✨Apply Through Our Website
Don’t forget to check out our website for job openings! Applying directly through us not only shows your interest but also gives you a better chance of standing out in the crowd. We’re excited to see what you bring to the table!
We think you need these skills to ace Advertising Manager (English, Cantonese and Mandarin Speaking)
Some tips for your application 🫡
Show Off Your Language Skills: Since this role requires fluency in English, Cantonese, and Mandarin, make sure to highlight your language skills right at the top of your application. We want to see how you can engage with our multicultural customers!
Tailor Your Experience: When detailing your previous experience, focus on roles where you've successfully managed advertising campaigns, especially in hospitality or food sectors. We love seeing how your past work aligns with what we do at Canting Fusion.
Be Creative with Your Copy: As a copywriter, your ability to craft engaging content is key. Use your application to showcase your creative flair—whether it’s through your cover letter or CV, let your personality shine through!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Fusion Canting Limited
✨Know Your Audience
Before the interview, research Canting Fusion and their target market. Understand their customer base, especially within the multicultural community in London. This will help you tailor your responses and show that you're genuinely interested in their mission.
✨Showcase Your Language Skills
Since fluency in English, Cantonese, and Mandarin is crucial for this role, be prepared to demonstrate your language skills during the interview. You might be asked to switch between languages or discuss how you would create content for different audiences.
✨Prepare Campaign Examples
Bring specific examples of past advertising campaigns you've managed, particularly those that involved multicultural elements or digital platforms. Be ready to discuss the strategies you used, the results achieved, and how you adapted to feedback.
✨Ask Insightful Questions
At the end of the interview, ask questions that show your interest in the company's future. Inquire about their current marketing strategies, how they measure campaign success, or what challenges they face in reaching their target audience. This demonstrates your proactive mindset and strategic thinking.