Optimisation Manager

The role requires experience managing Paid Search/Social or Programmatic activity. The ideal candidate will be confident managing day-to-day campaign optimisations to deliver on objectives, KPOs/KPIs and support the client relationship team with campaign insights towards driving quantifiable results for the client. The individual will be part of an international team of 100 people based in London. This role reports to the HUB Director and is integrated into all aspects of search/social marketing for the client and its many products. S/he will have insight into work being done for the client far beyond our performance remit, providing a valuable opportunity to see inside marketing campaigns and strategies globally. This is an incredible opportunity for an individual with a good overall digital media optimisation/activation background covering paid search, paid social and programmatic to join one of the largest media agencies delivering award-winning work for clients.

SPECIFIC RESPONSIBILITIES INCLUDE

• Strategic Account Management
  • Manage day-to-day communication between your team and offshore team, our international offices and if required, with some key client stakeholders to share your POV about campaign optimisation and results.
  • Uncover and understand client objectives, challenges, and needs in order to actively provide optimisation solutions for brands across all digital media channels.
  • Create & maintain a framework for monthly/quarterly cross-market campaign learnings, trends and insights.
  • Work with your team to produce and present scheduled reporting requirements with senior stakeholders.
  • Work with the team to help support the innovation agenda, ensuring that the client is at the forefront of digital media activation.
• Campaign Management/Optimization
  • Responsible for day-to-day campaign management and optimisations towards agreed KPI and Goals, including campaign budgets.
  • Responsible for quality assurance for all campaign set up and deliverables to align with clients' agreed best practices guidelines and ways of working.
  • Conduct analysis of ongoing campaign results to identify campaign trends and key insights to help meet and exceed client goals and share with the client success team within the HUB.
  • Work with your team to deliver client business goals (i.e. ROI/budget/traffic).
  • Assisting junior members of the team with their campaign activation and optimization.
  • Working with junior members of the team to upskill them on campaign management and optimisation best practices and planning validation.

Experience and Skills:

• Experience working in Paid Search/Social or Programmatic planning and/or activation.
• Have excellent organizational skills, being able to manage multiple projects at once.
• Be a proactive self-starter and have excellent communication skills.
• Have a passion for learning new things.

About the Agency:

PHD is a growth-focused media agency driven by innovation and creativity. Founded in London in 1990, we were the first media agency to offer strategic and creative planning at a time when the industry was about buying cheaply and quickly. Our founders saw a bright future where smart thinking and clever planning could help brands grow faster than their competitors. Over the many years that have followed, we have continued to build on this defining ethic — with our evolution shaped by a continual investment in thought leadership. And we continue to ensure that our capability and approach evolve in line with changes in media, data, technology, commerce, society, and legislation. Today, with over 100 offices in 74 countries, we continue to create remarkable campaigns that lead to remarkable growth – using the extending canvas of data and technology.

At Omnicom Media Group, we are committed to supporting flexibility for our people while fostering collaboration, innovation, and teamwork. We have a hybrid working model (three days in the office, two working remotely), to ensure that we meet the needs of both our people and our business, balancing the benefits of in-person connections with the flexibility of remote working. Our standard working hours are 9:30 – 17:30, but we offer the ability to flex around core hours of 10:30 – 16:30 to give our people flexibility on how they manage their working day, whether that’s in the office or working remotely. For example, you could start work at 8:30 and finish at 16:30 or start at 10:30 and finish at 18:30. We encourage open conversations between our people and managers to help navigate high-need periods and individual circumstances. Our goal is to create an environment where people feel genuinely supported to do their best - both in their careers and in their lives outside of work.

Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.

Diversity, Equity & Inclusion at OMG

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.