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- Tasks: Lead a team in creating and optimizing paid search campaigns for luxury fashion clients.
- Company: Join OMD EMEA, part of the world's largest media network, focused on delivering better decisions faster.
- Benefits: Work with a talented team, enjoy a dynamic culture, and develop your skills in a fast-paced environment.
- Why this job: Be at the forefront of performance marketing in luxury fashion while mentoring and inspiring others.
- Qualifications: Experience in managing paid search accounts and proficiency in bid management tools required.
- Other info: Opportunity to work with global clients and stay updated on industry trends.
The predicted salary is between 36000 - 60000 £ per year.
About the Role:
You’ll join OMD EMEA as a Manager, Paid Search overseeing performance output for one our agency’s prestigious global luxury fashion clients, accountable for driving excellence in performance marketing.
You’ll use your experience as a digital specialist, working as a key part of a dedicated activation team to develop integrated performance campaigns to drive our clients direct to consumer success in the luxury fashion space, as well as key brand story moments.
You will be responsible for ensuring delivery of Paid Search performance media against client business objectives, from planning through to reporting by working with your team of specialists and coaching them to deliver their best work as well as bringing in your knowledge and training them to think holistically.
Lastly (but not least), you’ll be joining and leading a great team of very talented people who are in search for new ideas, delivering great work and aiming to have fun in the process.
About You
You will have experience and in managing Search performance accounts, activation and applying best practice optimisations and testing roadmaps. Ideally you will be experienced in the operation of 3rd party Bid Management tools such as Search Ads 360.
We are looking to you to be a leader in the team in terms of how best to apply search buying strategy – everyone in the team is heard and adds value. You will be a line manager and mentor to more junior members of the team, as well as being more hands-on with training the PPC members of the team.
You will manage client expectations every day, work towards client KPIs and be responsible for judging when issues must be escalated.You will work with the team to deliver a response to briefs, media plans and forecasts.You will be up to date with industry developments and responsible for sharing news and information with the rest of the team, as well as with clients.
Other skills/requirements:
- Experience in managing / activating international paid search media accounts on multiple engines.
- Expert in the operation of 3rd party Bid Management tools like Kenshoo, Marin, Search Ads 360 etc.
- Experience in mentoring & training junior team members.
- Google Ads & Bing Ads certified. Certification in bid management platforms is beneficial.
- Exemplary time management skills, able to prioritize and work well under pressure.
- Analyse ongoing results to ensure budget monitoring and performance is met – good Excel skills are essential.
- Experience in campaign execution, optimisation and analysis.
- You will be an expert in creating performance reports for clients and providing insights.
- You will have experience in creating presentations for clients and feel comfortable presenting.
- You will be an expert in using our platforms and enable to quickly extract information and train junior team members
- You will also have good relationships with key partners and be up to date on their latest products.
About the Agency:
At OMD EMEA, we strive to deliver on our promise of ‘better decisions, faster ‘ for our clients, partners and all 6,000+ OMDers across our region every day. As part of the world’s largest media network, our business is staging experiences for consumers who have more choice and less attention than ever before. The key to the process is empathy. Empathy to see the world through the eyes of the consumer, to recognise the needs of our clients and to identify aspirations of our talent.
Learn Fast, Act Fast. To help navigate the road to a ‘new normal’, learning from, and acting upon data signals at scale and speed is crucial. Visit Why OMD? to learn more about our unique Act Fast Framework.
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Manager, Paid Search employer: Fuse
Contact Detail:
Fuse Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Manager, Paid Search
✨Tip Number 1
Familiarize yourself with the latest trends in paid search, especially in the luxury fashion sector. Understanding how top brands are leveraging digital marketing can give you an edge during interviews.
✨Tip Number 2
Network with professionals in the industry, particularly those who work with luxury brands. Engaging in conversations about best practices and challenges can provide valuable insights that you can share during your application process.
✨Tip Number 3
Showcase your experience with bid management tools like Search Ads 360 by discussing specific campaigns you've managed. Be prepared to explain how you optimized performance and met client KPIs.
✨Tip Number 4
Prepare to demonstrate your leadership skills by sharing examples of how you've mentored junior team members. Highlighting your ability to train and inspire others will resonate well with the hiring team.
We think you need these skills to ace Manager, Paid Search
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Manager, Paid Search position. Highlight key responsibilities and required skills, such as experience with 3rd party Bid Management tools and mentoring junior team members.
Tailor Your CV: Customize your CV to reflect your experience in managing paid search accounts and your expertise in performance marketing. Include specific examples of successful campaigns you've led and any relevant certifications like Google Ads or Bing Ads.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for luxury fashion and performance marketing. Discuss how your background aligns with the agency's goals and how you can contribute to their success in driving client KPIs.
Showcase Your Analytical Skills: In your application, emphasize your ability to analyze campaign results and create performance reports. Mention your proficiency in Excel and how you use data to inform decision-making and optimize campaigns.
How to prepare for a job interview at Fuse
✨Showcase Your Digital Expertise
Be prepared to discuss your experience with managing paid search accounts and how you've applied best practices in performance marketing. Highlight specific campaigns you've worked on, especially in the luxury fashion sector, to demonstrate your understanding of the industry.
✨Demonstrate Leadership Skills
Since you'll be mentoring junior team members, share examples of how you've successfully led a team in the past. Discuss your approach to coaching and how you encourage collaboration and creativity within your team.
✨Familiarize Yourself with Bid Management Tools
Make sure you are well-versed in 3rd party bid management tools like Search Ads 360. Be ready to explain how you've used these tools to optimize campaigns and drive performance, as this will be crucial for the role.
✨Prepare for Client Interaction
Since managing client expectations is key, think about how you would handle challenging situations or escalations. Prepare to discuss your communication style and how you ensure clients are informed and satisfied with campaign performance.
