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- Tasks: Lead the evolution of advertising technology across a global digital ecosystem.
- Company: Join PHD, a forward-thinking media agency with a focus on innovation.
- Benefits: Enjoy flexible working hours, hybrid model, and a supportive environment.
- Why this job: Shape the future of AdTech while collaborating with diverse teams worldwide.
- Qualifications: Experience in AdTech and strong leadership skills required.
- Other info: Dynamic role with opportunities for growth and creativity.
The predicted salary is between 80000 - 100000 £ per year.
The Global AdTech Director is responsible for leading the strategic direction, governance, and evolution of advertising technology across a complex, multi-market digital ecosystem. This role sits at the intersection of media activation, data, technology, and operations, ensuring AdTech platforms, integrations, and processes operate consistently and effectively across regions, markets, and partners.
Responsibilities
- Oversee the strategic direction, governance, and evolution of the global AdTech ecosystem across platforms, markets, and partners.
- Design and maintain scalable AdTech architecture, ensuring seamless integration across media activation, data, measurement, and finance.
- Establish global standards, principles, and operating models that balance consistency with local market and regulatory needs.
- Act as the senior escalation point for complex AdTech, tracking, and platform challenges, providing calm, credible leadership.
- Enable markets and teams through clear frameworks, documentation, and ways of working, driving confident and consistent execution.
- Partner with senior stakeholders to translate technical complexity into clear, commercially relevant outcomes.
- Drive innovation, automation, and test-and-learn initiatives that improve efficiency, quality, and future readiness.
- Lead and influence AdTech capability development, fostering accountability, transparency, and long-term stewardship of the ecosystem.
What makes this role unique?
- Interdisciplinary mindset: You bring a holistic, end-to-end view of the digital ecosystem, combining deep AdTech expertise with curiosity across media activation, data enablement, measurement, privacy, and platform orchestration.
- Systems architect: You connect the dots across media platforms, technology, data, and operations to design integrated, resilient AdTech ecosystems.
- Process engineering & operating model design: You excel at bringing structure to complexity.
- Agile, influence-led leadership: You thrive in dynamic environments, applying agile principles to guide teams through change.
About you
We are looking for someone who has a deep technical foundation and a genuine passion for building digital ecosystems that work. You combine hands-on platform expertise with a strategic mindset, and you are energised by solving complex problems across media, data, technology, and operations.
You will likely bring:
- Proven experience in AdTech, digital operations, or media technology within complex, multi-market environments.
- Deep, hands-on knowledge of AdTech platforms (e.g. DSPs, ad servers, verification, measurement) and their integration into broader data ecosystems.
- Experience operating in global or regional roles, working across diverse markets and stakeholders.
- A growth mindset with a track record of leading change, driving adoption, and improving ways of working.
- Strong systems thinking and collaboration skills, with the ability to connect technical detail to commercial outcomes.
- Excellent organisational and project management skills, with a focus on action and delivery.
About the Agency
PHD is a growth-focused media agency driven by innovation and creativity. Founded in London in 1990, we were the first media agency to offer strategic and creative planning at a time when the industry was about buying cheaply and quickly.
Today, with over 100 offices in 74 countries, we continue to create remarkable campaigns that lead to remarkable growth – using the extending canvas of data and technology.
At Omnicom Media Group, we are committed to supporting flexibility for our people while fostering collaboration, innovation, and teamwork. We have a hybrid working model (three days in the office, two working remotely), to ensure that we meet the needs of both our people and our business.
We encourage open conversations between our people and managers to help navigate high-need periods and individual circumstances. Our goal is to create an environment where people feel genuinely supported to do their best - both in their careers and in their lives outside of work.
Be Your Best
We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best.
Diversity, Equity & Inclusion at OMG
At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging.
Global AdTech Associate Director (Diageo) employer: Fuse
Contact Detail:
Fuse Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global AdTech Associate Director (Diageo)
✨Tip Number 1
Network like a pro! Reach out to people in the AdTech space, especially those at Diageo or similar companies. A friendly chat can open doors and give you insights that might just set you apart from the competition.
✨Tip Number 2
Prepare for interviews by diving deep into the latest trends in AdTech. Show us you’re not just familiar with the basics but also passionate about innovation and how it can drive results in a global context.
✨Tip Number 3
Practice your storytelling skills! Be ready to share specific examples of how you've tackled complex challenges in previous roles. We want to hear how you’ve made an impact and driven change.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets the attention it deserves. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Global AdTech Associate Director (Diageo)
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Global AdTech Associate Director role. Highlight your experience in AdTech and how it aligns with the responsibilities mentioned in the job description. We want to see how you can bring your unique skills to our team!
Showcase Your Technical Skills: Don’t shy away from detailing your hands-on experience with AdTech platforms. Whether it's DSPs or ad servers, let us know how you've integrated these into broader data ecosystems. We love seeing candidates who can connect technical details to commercial outcomes!
Demonstrate Leadership Experience: Since this role involves leading teams and influencing stakeholders, share examples of your leadership style. Talk about how you've driven change and improved ways of working in previous roles. We’re looking for someone who can inspire confidence and foster collaboration!
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Omnicom Media UK!
How to prepare for a job interview at Fuse
✨Know Your AdTech Inside Out
Make sure you have a solid understanding of the AdTech platforms relevant to the role, like DSPs and ad servers. Brush up on how these integrate into broader data ecosystems, as you'll need to demonstrate your hands-on knowledge during the interview.
✨Showcase Your Strategic Mindset
Prepare examples that highlight your ability to connect technical details to commercial outcomes. Think about times you've led change or improved processes in complex environments, and be ready to discuss how you can apply this experience to the role.
✨Demonstrate Agile Leadership Skills
Be ready to talk about your experience in dynamic environments and how you've applied agile principles to guide teams through change. Highlight specific instances where you've fostered collaboration and accountability, as this is key for the role.
✨Prepare for Stakeholder Engagement
Since you'll be working with senior stakeholders, practice articulating complex technical concepts in a clear and commercially relevant way. Think about how you've successfully communicated with diverse teams in the past and be prepared to share those stories.