Commercial Lead - Sports Sponsorship
Commercial Lead - Sports Sponsorship

Commercial Lead - Sports Sponsorship

London Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead high-value sponsorships and manage key rights holder accounts.
  • Company: Ignite is a dynamic sports sponsorship sales agency under Omnicom Media Group.
  • Benefits: Join a fast-paced environment with opportunities for growth and impactful partnerships.
  • Why this job: Make a real impact in sports marketing while leveraging a global network.
  • Qualifications: Proven sales track record and deep industry connections required.
  • Other info: Be part of a young, innovative team working with top sports properties.

The predicted salary is between 43200 - 72000 £ per year.

About the Role

Ignite, the rights holder consultancy and sales arm of OMG, is looking for a Commercial Lead to drive high-value sponsorships and bring outstanding partnership opportunities to our network of domestic and international clients. Reporting to the Commercial Director, you’ll lead key rights holder accounts, secure new business, negotiate major deals, and manage a Commercial Executive. Working across the Omnicom ecosystem, you’ll build relationships, unlock opportunities, and deliver impactful partnerships.

About You

You’re a proven dealmaker with a strong sales track record and deep industry connections. With expert marketing and sports marketing knowledge, you understand how to create value and influence at a senior level. You thrive in a fast-paced environment and have experience within agency networks. If you’re ready to make an impact, we’d love to hear from you.

About Ignite

We are Ignite, a sport sponsorship sales agency rooted in Omnicom Media Group and affiliated to sport and entertainment agency, Fuse. We’ve been around since 2023 and are now looking to scale the business within the UK and Europe. Our MO is simple and distinct: we bring high profile, often ‘first-look’ opportunities to the scale and depth of Omnicom clients, globally.

Our point of difference stems from our roots. Because we are part of a major advertising network, we’re brand led. This means that we leverage the phenomenal capability of our network to position sport as a solution to genuine marketing problems. We sell rights, but we double down on the business case for investment with intelligence stemming from tools, group know-how, and muscle memory across numerous brand sectors.

Despite being a young business, we’ve worked with some of the most prominent sports properties, from Ferrari F1 to the RFU and Baller League. Our team blends significant ‘agency side’ consulting experience with commercial roles at numerous rights holders, giving us the balance required to fulfil our remit within a demanding marketing landscape.

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Commercial Lead - Sports Sponsorship employer: Fuse

At Ignite, we pride ourselves on being an exceptional employer that fosters a dynamic and collaborative work culture, perfect for ambitious professionals looking to make their mark in the sports sponsorship industry. Our team enjoys unparalleled growth opportunities within the expansive Omnicom ecosystem, where creativity and innovation are encouraged, and every contribution is valued. Located at the heart of the UK and Europe’s vibrant sports scene, we offer our employees unique access to high-profile partnerships and the chance to work with some of the most recognized brands in the world.
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Contact Detail:

Fuse Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Commercial Lead - Sports Sponsorship

✨Tip Number 1

Network, network, network! Leverage your existing connections in the sports marketing industry to get introductions to key players at Ignite. Attend industry events and engage with professionals on platforms like LinkedIn to expand your reach.

✨Tip Number 2

Showcase your deal-making skills by preparing case studies of successful sponsorships you've secured in the past. Be ready to discuss how you identified opportunities and negotiated terms that benefited all parties involved.

✨Tip Number 3

Stay updated on the latest trends in sports sponsorship and marketing. Familiarize yourself with recent high-profile deals and be prepared to discuss how they could inform your approach at Ignite.

✨Tip Number 4

Demonstrate your understanding of the Omnicom ecosystem. Research how Ignite fits within this larger network and think about how you can leverage its resources to create impactful partnerships for clients.

We think you need these skills to ace Commercial Lead - Sports Sponsorship

Sales Expertise
Negotiation Skills
Relationship Building
Sports Marketing Knowledge
Strategic Thinking
Business Development
Client Management
Market Analysis
Communication Skills
Project Management
Networking
Influencing Skills
Fast-Paced Adaptability
Team Leadership

Some tips for your application 🫡

Understand the Role: Make sure to thoroughly read the job description for the Commercial Lead position. Highlight key responsibilities and required skills, such as deal-making experience and knowledge of sports marketing, in your application.

Tailor Your CV: Customize your CV to reflect your relevant experience in sales and sponsorships. Emphasize your track record of securing deals and managing client relationships, particularly within agency networks.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sports sponsorship and your understanding of the industry. Use specific examples from your past experiences to demonstrate how you can add value to Ignite.

Highlight Your Network: In your application, mention any industry connections or relationships you have that could benefit Ignite. This could include partnerships with rights holders or brands that align with their goals.

How to prepare for a job interview at Fuse

✨Showcase Your Deal-Making Skills

Prepare to discuss specific examples of high-value sponsorships you've secured in the past. Highlight your negotiation strategies and how you built relationships with key stakeholders to close deals.

✨Demonstrate Industry Knowledge

Familiarize yourself with current trends in sports marketing and sponsorship. Be ready to discuss how these trends can impact potential partnerships and how you can leverage them for the company's benefit.

✨Emphasize Your Network

Talk about your existing connections within the industry. Explain how these relationships can be beneficial for securing new business and enhancing the agency's reputation in the market.

✨Align with Company Values

Research Ignite and its position within the Omnicom ecosystem. Be prepared to articulate how your personal values align with the company's mission and how you can contribute to its growth in the UK and Europe.

Commercial Lead - Sports Sponsorship
Fuse
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  • Commercial Lead - Sports Sponsorship

    London
    Full-Time
    43200 - 72000 £ / year (est.)

    Application deadline: 2027-03-28

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    Fuse

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