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- Tasks: Design eye-catching CRM campaigns and collaborate with a creative team.
- Company: Join Fuse, a dynamic company focused on innovative design systems.
- Benefits: Opportunity for growth, learning, and hands-on experience in a supportive environment.
- Other info: Apprenticeship opportunities available for passionate early-career designers.
- Why this job: Make an impact with high-volume campaigns while developing your design skills.
- Qualifications: 4-6 years in digital design; Figma experience preferred.
The predicted salary is between 35000 - 45000 £ per year.
The role involves designing CRM campaigns that look sharp, perform well, and translate cleanly from Figma into Braze and other platforms.
Mission
Deliver high-quality creative across lifecycle campaigns while building a strong foundation in CRM thinking, design systems, and platform-aware execution. Success looks like work that is clean, consistent, on-brand, and easy to build, with growing confidence in both craft and thinking.
Pillars of the role
- Campaign design and execution (50%)
- Design campaign assets across email, in-app, push, and landing pages
- Translate briefs into clear, engaging creative
- Apply strong fundamentals: hierarchy, spacing, typography, consistency
- Design with platform constraints in mind
- Ensure files are clean and ready for build
- Collaboration and delivery (25%)
- Work closely with strategists, developers, and senior creatives
- Prepare Figma files for clean handover
- Take feedback and iterate quickly
- Manage multiple briefs and timelines
- Design systems and consistency (15%)
- Work within existing design systems
- Maintain consistency across campaigns
- Contribute improvements to components and templates
- Growth, learning, and experimentation (10%)
- Build understanding of CRM journeys
- Learn how data influences creative
- Stay curious about tools and AI
- Support simple creative tests
What this role is not
- Not just production. Thinking is expected.
- Not responsible for full design system ownership.
- Not expected to lead strategy or workshops.
- Not isolated from building and coding.
Operating principles
- Design for the channel
- Clarity over decoration
- Systems thinking
- Bridge the gap between design and build
- Attention to detail is non-negotiable
Core skills and experience
- 4–6 years in digital design
- Strong visual design fundamentals
- Experience in Figma
- Exposure to email or CRM is a plus
- Strong attention to detail
- Ability to manage multiple tasks
Braze certifications
- Required in the first 30 days
- Braze Practitioner certification: core platform understanding and campaign fundamentals
Recommended further learning
- Email Composition Fundamentals: compose emails efficiently in Braze
- In-App Message Fundamentals: speak directly to users with in-app and in-browser messages
- Personalise Your Messages with Liquid: use Liquid to dynamically insert personalised data into campaigns
Nice to have
- Exposure to Braze or similar tools
- Basic HTML and CSS
- Experience with design systems
- Interest in AI tools
What success looks like
- First 30 days: Deliver campaign assets, learn workflows, and complete the Braze Practitioner certification.
- 60 days: Deliver independently, work within systems, and complete further Braze learning.
- 90 days: High-quality work across clients, contributing improvements to systems and templates.
Why Fuse
- Work on high-volume, high-impact CRM campaigns
- Be part of a team building scalable design systems
- Learn how creative, data, and technology come together
- Opportunity to grow into strategy, systems, and experimentation
A note for early-career designers
If you’ve read this far and thought "that sounds like the role I want in two years, not the one I can do today," please don’t count yourself out. We’re actively exploring an apprenticeship or junior pathway at Fuse for designers who have the instincts, the curiosity, and the portfolio-in-progress, but not yet the years. If that’s you, connect with us @fuse.cx and send us a short note and a link to your work anyway. We’d rather hear from you now and build something around the right people than miss you entirely.
Mid-weight CRM Creative Designer (Lifecycle & Campaigns) in Stoke-on-Trent employer: Fuse.cx
Contact Detail:
Fuse.cx Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Mid-weight CRM Creative Designer (Lifecycle & Campaigns) in Stoke-on-Trent
✨Tip Number 1
Get your portfolio in shape! Make sure it showcases your best work, especially projects that highlight your CRM design skills. We want to see how you translate ideas into engaging campaigns, so pick pieces that really shine.
✨Tip Number 2
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We love seeing candidates who are proactive and engaged, so don’t be shy about making those connections.
✨Tip Number 3
Practice your pitch! When you get that interview, be ready to talk about your design process and how you approach campaign execution. We’re looking for clear thinkers who can articulate their ideas, so rehearse your answers to common questions.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love candidates who take the initiative to go directly to the source. So, don’t hesitate—send us your application today!
We think you need these skills to ace Mid-weight CRM Creative Designer (Lifecycle & Campaigns) in Stoke-on-Trent
Some tips for your application 🫡
Show Off Your Design Skills: When you're applying, make sure to showcase your best design work. Include examples that highlight your ability to create clean, engaging campaign assets. Remember, we want to see how you translate ideas into visuals, so don’t hold back!
Tailor Your Application: Take a moment to customise your application for this role. Use the job description as a guide and align your experience with the key responsibilities. We love seeing candidates who understand what we're looking for and can demonstrate their fit.
Be Clear and Concise: Keep your written application straightforward and to the point. We appreciate clarity over decoration, so focus on communicating your ideas effectively. Make it easy for us to see your thought process and design approach.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and portfolio. Plus, it shows you’re keen on joining our team at StudySmarter. We can’t wait to see what you’ve got!
How to prepare for a job interview at Fuse.cx
✨Know Your Tools
Familiarise yourself with Figma and Braze before the interview. Be ready to discuss how you've used these tools in your previous work, especially in designing campaign assets. Showing that you can translate briefs into engaging creative will impress the interviewers.
✨Showcase Your Process
Prepare a portfolio that highlights your design process, not just the final products. Include examples where you’ve taken feedback and iterated quickly. This will demonstrate your ability to collaborate effectively and manage multiple briefs, which is crucial for this role.
✨Understand CRM Fundamentals
Brush up on CRM concepts and how data influences creative decisions. Be prepared to discuss how you would approach designing lifecycle campaigns and what factors you consider when ensuring consistency across different platforms.
✨Ask Insightful Questions
Come equipped with questions that show your curiosity about the role and the company. Inquire about their design systems, how they measure success in campaigns, or what tools they’re excited about. This shows you’re not just interested in the job, but also in contributing to their growth.