Senior Digital Marketing Executive | London, UK | Hybrid

We are looking for a Senior Digital Marketing Executive in our wider growth marketing team. Funding Circle's Growth Marketing team is absolutely crucial to our customer acquisition and expansion. They concentrate on driving user growth, optimising marketing funnels, and forecasting campaign performance. To achieve this, they collaborate with product, engineering, data science, creative, and partnerships teams to thoroughly understand our target audience and develop data-driven marketing strategies.

We're Funding Circle. We back small businesses to succeed. At Funding Circle, we believe the world needs small businesses. That’s why we’ve made it our mission to help them get the finance they need to grow. With more than a decade of expertise under our belt, we’ve built a game-changer of a platform with cutting-edge data and technology that’s reshaping the landscape of SME lending. Say goodbye to lengthy applications and hello to lightning-fast decisions! In just minutes, SMEs across the UK can get a decision, giving them access to competitive funding in a flash. We know that good business is about good people. So we pride ourselves on providing meaningful, human support as well as fast, hassle-free processes to deliver an unbeatable customer experience.

The role involves combining creativity with data-driven performance, thriving on experimentation, and uncovering new ways to drive growth. As a member of our wider Growth Marketing team, you’ll also have the opportunity to expand your remit across other digital marketing channels and activities - e.g. Display, Affiliates, Search. Responsibilities include:

• Overseeing and optimising campaigns across Facebook, Instagram, LinkedIn and TikTok to drive reach, engagement, and conversions.
• Developing and managing a content calendar, producing engaging static and video content, and testing creative to drive performance across Social and YouTube.
• Bringing fresh ideas to our content strategy, ideating and executing A/B tests to find effective messaging and take learnings forward.
• Tracking, analysing, and reporting on marketing performance, optimising efficiency and ROI, as well as supporting Brand team with awareness-orientated sponsorship activity.
• Monitoring and managing digital marketing spend to ensure cost-effective performance and scalable results.
• Working closely with internal teams, designers, and external agencies and partners to produce high-quality content.
• Proactively problem solving, identifying and confidently mitigating any risks, issues or control weaknesses that arise in your day-to-day.

What we’re looking for:

• Around 2-4 years’ experience in marketing, with at least 1-2 years’ hands-on experience of social media marketing platforms like Meta, LinkedIn and TikTok.
• Creative mindset with ability to develop static and video ad creative both independently and by managing designers.
• Good understanding of content marketing, with organisational skills to plan and deliver creative cycles on time.
• Solid understanding of the marketing funnel, including positioning campaigns for different objectives (e.g. awareness vs. conversion).
• Analytical mindset and experience tracking KPIs and optimising spend to meet targets and improve efficiency.
• Experience of FinTech/B2B marketing is a plus, but not required.
• Working knowledge of additional marketing platforms (e.g. Google or Microsoft Ads).
• An understanding of additional marketing channels (e.g. Display, Affiliates, Search).

At Funding Circle we are committed to building diverse teams so please apply even if your past experience doesn’t align perfectly with the requirements.

Why join us? At Funding Circle, we celebrate and support the differences that make you, you. We’re proud to be an equal-opportunity workplace and affirmative-action employer. We truly believe that diversity makes us better. As a flexible-first employer we offer hybrid working at Funding Circle, and we’ve long believed in a ‘best of both’ approach to in-office collaboration and non-office days. We expect our teams to be in our London office three times a week, where you can take advantage of our newly refurbished hybrid working space, barista made coffee and subsidised lunches (via JustEat) every day!

We back our Circlers to build their own incredible career, making a difference to small businesses every day. Our Circler proposition is designed to support employees both in and out of work, and it is anchored around four pillars: Health, Wealth, Development & Lifestyle.

• Health: Private Medical Insurance through Aviva, Dental Insurance through Bupa, MediCash, access to free online therapy sessions and exclusive discounts with Hertility for reproductive health support.
• Wealth: Octopus Money Coach, free mortgage advisor partnership and discounts across numerous retailers through Perks at Work.
• Development: Dedicated annual learning allowance and full access to internal learning platform.
• Lifestyle: Wellhub (for fitness discounts), Electric Car Scheme and more!

And finally, we have award winning parental leave policies supporting parents through enhanced maternity, partner and adoption leave, as well as additional leave for parental bereavement and for fertility treatments. Ready to make a difference? We’d love to hear from you.