At a Glance
- Tasks: Lead content creation across social media, YouTube, and blogs for multiple brands.
- Company: Dynamic company focused on innovative brand storytelling and community engagement.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Fast-paced environment with a focus on collaboration and emerging technology.
- Why this job: Join a creative team and shape brand narratives that resonate with audiences.
- Qualifications: 3+ years in social media or content marketing, strong copywriting skills, and YouTube experience.
The predicted salary is between 35000 - 45000 £ per year.
About the Role
Lead the content engine across all three brands — building a consistent, high-quality output across social media, YouTube, blog and brand storytelling. This role will own the editorial calendar, manage the Creative Designer, and ensure content drives engagement, traffic and brand equity.
Key Responsibilities
- Content Strategy & Planning
- Develop and own the content strategy across all brands and channels.
- Build and maintain an editorial calendar aligned to brand and commercial priorities.
- Translate brand positioning into compelling, channel-appropriate content.
- Brief and manage the Creative Designer on asset production.
- Social Media Management
- Own day-to-day social media management across Instagram, TikTok, Facebook, LinkedIn and X.
- Develop platform-specific strategies for each brand.
- Grow community engagement, followings and brand presence.
- Monitor trends and respond to social conversations in real time.
- YouTube & Video
- Lead the development of a YouTube strategy for each brand.
- Plan, produce and publish video content, briefing internal and external creators.
- Optimise video content for discoverability (titles, thumbnails, descriptions, chapters).
- Track YouTube analytics and iterate based on performance.
- Brand Storytelling & Campaigns
- Lead campaign content ideation and execution across digital channels.
- Ensure brand tone of voice is consistent across all content output.
- Create compelling copy for campaigns, email, web and social.
- Collaborate with PR & Comms Lead on integrated storytelling.
Skills & Experience Required
- 3+ years in a social media or content marketing role, ideally across multiple brands.
- Strong copywriting ability with a confident, adaptable tone of voice.
- YouTube content experience, strategy, production briefing and optimisation.
- Hands-on experience managing social platforms including Instagram, TikTok and LinkedIn.
- Experience briefing creative teams and working with designers and videographers.
- Strong understanding of content performance analytics.
- Highly organised with experience managing editorial calendars.
Additional Competencies
- Digitally fluent, confident across marketing platforms, CRM tools, analytics dashboards and collaboration software.
- AI-forward mindset, actively embraces AI tools to improve productivity, creativity and decision-making; curious about emerging technology and how it can be applied to marketing.
- Self-starter, highly motivated, takes ownership and drives projects forward without needing to be directed; comfortable working with a high degree of autonomy.
- Works independently, able to plan and manage their own workload, priorities and deadlines in a fast-moving environment.
- Analytical, uses data to inform decisions, track performance and identify opportunities; comfortable with dashboards, reporting tools and performance metrics.
- Passionate about brand, genuinely invested in building strong, consistent and compelling brands; understands the long-term value of brand equity.
- Passionate about marketing and digital, keeps up with industry trends, platform changes and best practices; brings energy and enthusiasm to their craft.
- Collaborative team player, works well across functions, communicates clearly and contributes positively to team culture.
KPIs
- Social media follower growth and engagement rate.
- YouTube subscriber growth and views.
- Content output volume against editorial calendar targets.
- Website traffic generated from organic content.
- Brand storytelling consistency score.
Hybrid - 2 days per week in the Office. Driving License required for travel to sites for content.
Social Media Manager in Ipswich employer: Fulfilled Talent
Contact Detail:
Fulfilled Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Manager in Ipswich
✨Tip Number 1
Get your social media game on point! Start by showcasing your skills on platforms like Instagram and TikTok. Share content that reflects your understanding of brand storytelling and community engagement, and don’t forget to tag us at StudySmarter when you do!
✨Tip Number 2
Networking is key! Connect with other professionals in the industry through LinkedIn or local events. Engage in conversations about trends and share your insights; it’s a great way to get noticed and might just lead to your next opportunity.
✨Tip Number 3
Show off your analytical side! Prepare to discuss how you've used data to drive content strategies in past roles. Bring examples of how you’ve tracked performance metrics and adjusted your approach based on analytics – it’ll impress potential employers.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who are proactive. Tailor your application to highlight your experience with editorial calendars and creative teams, and let us know how you can contribute to our brands’ success.
We think you need these skills to ace Social Media Manager in Ipswich
Some tips for your application 🫡
Show Off Your Creativity: When you're crafting your application, let your creative flair shine through! Use engaging language and showcase your unique voice. Remember, we’re looking for someone who can create compelling content, so make sure your application reflects that.
Tailor Your Application: Don’t just send a generic application our way. Take the time to tailor your CV and cover letter to highlight your experience in social media management and content strategy. We want to see how your skills align with our needs, so be specific!
Highlight Your Achievements: Make sure to include any quantifiable achievements from your previous roles. Whether it’s growing a brand’s social media following or increasing engagement rates, we love to see numbers that back up your claims. It shows us you know how to drive results!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it gives you a chance to explore more about us and what we stand for before hitting that submit button!
How to prepare for a job interview at Fulfilled Talent
✨Know Your Brands Inside Out
Before the interview, dive deep into the brands you'll be managing. Understand their tone, audience, and current social media strategies. This will help you demonstrate how you can enhance their content and engagement during the interview.
✨Showcase Your Content Strategy Skills
Prepare to discuss your previous experiences with content strategy and editorial calendars. Bring examples of how you've successfully planned and executed campaigns that drove engagement and brand equity. This will show your potential employer that you can hit the ground running.
✨Be Ready to Talk Analytics
Since this role requires a strong understanding of content performance analytics, brush up on your knowledge of key metrics. Be prepared to discuss how you've used data to inform your decisions and optimise content in past roles.
✨Demonstrate Your Passion for Social Media
Share your enthusiasm for social media trends and emerging technologies. Discuss any AI tools or innovative strategies you've embraced to improve productivity and creativity. This will highlight your proactive approach and genuine interest in the field.