At a Glance
- Tasks: Lead content creation across social media, YouTube, and blogs for multiple brands.
- Company: Dynamic company focused on innovative brand storytelling and community engagement.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Fast-paced environment with a focus on collaboration and emerging technology.
- Why this job: Join a creative team and shape brand narratives that resonate with audiences.
- Qualifications: 3+ years in social media or content marketing, strong copywriting skills, and YouTube experience.
The predicted salary is between 35000 - 45000 £ per year.
About the Role
Lead the content engine across all three brands — building a consistent, high-quality output across social media, YouTube, blog and brand storytelling. This role will own the editorial calendar, manage the Creative Designer, and ensure content drives engagement, traffic and brand equity.
Key Responsibilities
- Content Strategy & Planning
- Develop and own the content strategy across all brands and channels.
- Build and maintain an editorial calendar aligned to brand and commercial priorities.
- Translate brand positioning into compelling, channel-appropriate content.
- Brief and manage the Creative Designer on asset production.
- Social Media Management
- Own day-to-day social media management across Instagram, TikTok, Facebook, LinkedIn and X.
- Develop platform-specific strategies for each brand.
- Grow community engagement, followings and brand presence.
- Monitor trends and respond to social conversations in real time.
- YouTube & Video
- Lead the development of a YouTube strategy for each brand.
- Plan, produce and publish video content, briefing internal and external creators.
- Optimise video content for discoverability (titles, thumbnails, descriptions, chapters).
- Track YouTube analytics and iterate based on performance.
- Brand Storytelling & Campaigns
- Lead campaign content ideation and execution across digital channels.
- Ensure brand tone of voice is consistent across all content output.
- Create compelling copy for campaigns, email, web and social.
- Collaborate with PR & Comms Lead on integrated storytelling.
Skills & Experience Required
- 3+ years in a social media or content marketing role, ideally across multiple brands.
- Strong copywriting ability with a confident, adaptable tone of voice.
- YouTube content experience, strategy, production briefing and optimisation.
- Hands-on experience managing social platforms including Instagram, TikTok and LinkedIn.
- Experience briefing creative teams and working with designers and videographers.
- Strong understanding of content performance analytics.
- Highly organised with experience managing editorial calendars.
Additional Competencies
- Digitally fluent, confident across marketing platforms, CRM tools, analytics dashboards and collaboration software.
- AI-forward mindset, actively embraces AI tools to improve productivity, creativity and decision-making; curious about emerging technology and how it can be applied to marketing.
- Self-starter, highly motivated, takes ownership and drives projects forward without needing to be directed; comfortable working with a high degree of autonomy.
- Works independently, able to plan and manage their own workload, priorities and deadlines in a fast-moving environment.
- Analytical, uses data to inform decisions, track performance and identify opportunities; comfortable with dashboards, reporting tools and performance metrics.
- Passionate about brand, genuinely invested in building strong, consistent and compelling brands; understands the long-term value of brand equity.
- Passionate about marketing and digital, keeps up with industry trends, platform changes and best practices; brings energy and enthusiasm to their craft.
- Collaborative team player, works well across functions, communicates clearly and contributes positively to team culture.
KPIs
- Social media follower growth and engagement rate.
- YouTube subscriber growth and views.
- Content output volume against editorial calendar targets.
- Website traffic generated from organic content.
- Brand storytelling consistency score.
Hybrid - 2 days per week in the Office. Driving License required for travel to sites for content.
Social Media Manager in Ipswich employer: Fulfilled Talent
Join a dynamic and innovative team as a Social Media Manager, where you'll lead the content strategy across multiple brands in a vibrant and collaborative work environment. Our company fosters a culture of creativity and growth, offering opportunities for professional development and the chance to make a significant impact on brand storytelling. With a hybrid working model and a focus on embracing emerging technologies, we provide a unique platform for you to thrive and drive engagement in the ever-evolving digital landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Manager in Ipswich
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Fulfilled Talent and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Fulfilled Talent are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Fulfilled Talent on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Fulfilled Talent. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media Manager in Ipswich
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Fulfilled Talent. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Fulfilled Talent:Show us that you’ve done your homework! In your application, briefly mention what you admire about Fulfilled Talent’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Fulfilled Talent
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Fulfilled Talent will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Fulfilled Talent, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
