At a Glance
- Tasks: Lead demand generation strategies and manage a high-performing paid media team.
- Company: Award-winning agency focused on B2B marketing for SaaS clients.
- Benefits: Competitive salary, career development opportunities, and a dynamic work environment.
- Why this job: Make a real impact in a fast-paced industry while leading innovative marketing strategies.
- Qualifications: Extensive B2B demand generation experience and strong leadership skills.
The predicted salary is between 60000 - 80000 £ per year.
Our award winning client is currently seeking a Paid Media Director to join their team on a permanent basis. The Performance Director will be required to ensure demand generation strategy translates into effective execution across paid media and SEO programmes for Enterprise and high-growth SaaS clients.
Key Responsibilities:
- Translate demand generation strategy into clear channel priorities, testing roadmaps and execution frameworks.
- Align budget allocation, targeting, messaging, and experimentation to commercial priorities.
- Identify gaps between strategy and execution and refine approach where needed.
- Act as senior lead for client stakeholders, translating performance insight into clear strategic implications and recommended actions.
- Manage and develop a high-performing team of paid media and search specialists, ensuring delivery teams clearly understand strategic priorities and execution requirements.
Key Skills and Experience:
- Extensive experience in B2B demand generation within an agency or consulting environment.
- Strong understanding of how marketing performance contributes to pipeline and revenue outcomes.
- Proven experience working with Enterprise or high-growth SaaS clients.
- Strong capability in forecasting performance outcomes using conversion data and funnel benchmarks.
- Experience managing and developing high-performing specialists.
Paid Media Director in Swindon employer: FS1 Recruitment
As a leading recruitment agency, FS1 Recruitment offers an exceptional work environment for the Paid Media Director role, characterised by a collaborative culture that prioritises employee growth and development. With a focus on innovative solutions for high-growth SaaS clients, employees benefit from ongoing training opportunities and the chance to work with a talented team of specialists, all while enjoying the vibrant atmosphere of the UK market.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Director in Swindon
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for FS1 Recruitment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like FS1 Recruitment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with FS1 Recruitment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at FS1 Recruitment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Media Director in Swindon
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit FS1 Recruitment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of FS1 Recruitment:Show us that you’ve done your homework! In your application, briefly mention what you admire about FS1 Recruitment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at FS1 Recruitment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at FS1 Recruitment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At FS1 Recruitment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
