At a Glance
- Tasks: Lead demand generation strategies for B2B clients and manage significant marketing budgets.
- Company: Award-winning digital agency with a focus on innovation and growth.
- Benefits: Quarterly bonuses, generous holiday, wellness days, and monthly socials.
- Why this job: Be the strategic compass for a dynamic team and drive impactful results.
- Qualifications: Extensive B2B demand generation experience and strong budget management skills.
- Other info: Opportunity to work with enterprise clients and develop your career in a supportive environment.
The predicted salary is between 70000 - 90000 £ per year.
Our award-winning digital agency client is currently seeking a Head of Strategy to join their growing team on a permanent basis. The Head of Strategy will be passionate about data and will be required to lead demand generation strategy across all clients, acting as the strategic compass for the entire performance team.
Key Responsibilities
- Develop comprehensive demand generation strategies for B2B scale-up and enterprise clients with annual media budgets up to £2M.
- Hold a strong, evidenced point of view on what exceptional strategy looks like across paid media, organic, creative, content, and email nurturing.
- Own the complete marketing funnel from awareness to closed revenue, typically managing £5–10M+ in client ARR growth targets.
- Act as the strategic compass for the performance team, ensuring all activity aligns with revenue objectives.
Key Skills and Experience
- Extensive experience in B2B demand generation.
- Proven track record managing £500K+ annual budgets.
- Strong background working with Enterprise and SaaS clients.
- Advanced proficiency in LinkedIn Ads, Google Ads, HubSpot, Salesforce, and marketing automation tools.
- Exceptional communication and presentation skills for C-level stakeholder management.
Company Benefits
- 10% quarterly bonus
- Pension
- 25 days holiday plus BHs
- Coaching session every month
- Wellness days
- Birthday day off
- Monthly socials
- Client networking events
Head of Strategy (On hold) employer: FS1 Recruitment
Contact Detail:
FS1 Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Strategy (On hold)
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a Head of Strategy role. You never know who might have the inside scoop on openings or can put in a good word for you.
✨Tip Number 2
Showcase your expertise! Create a portfolio or case studies that highlight your success in B2B demand generation and managing large budgets. This will give potential employers a clear view of what you bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of LinkedIn Ads, Google Ads, and marketing automation tools. Be ready to discuss how you've used these platforms to drive results in past roles.
✨Tip Number 4
Don't forget to apply through our website! We make it easy for you to find and apply for roles that match your skills. Plus, it shows you're serious about joining our awesome team!
We think you need these skills to ace Head of Strategy (On hold)
Some tips for your application 🫡
Show Your Passion for Data: When writing your application, make sure to highlight your passion for data. We want to see how you've used data to drive strategies in the past, especially in B2B demand generation. Share specific examples that demonstrate your expertise!
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the key responsibilities and skills mentioned in the job description. We love seeing candidates who take the extra step to align their experience with what we’re looking for.
Be Clear and Concise: We appreciate clarity! Make sure your application is easy to read and straight to the point. Use bullet points where necessary and avoid jargon unless it’s relevant to the role. This will help us quickly understand your qualifications and fit for the position.
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It’s super easy and ensures your application goes directly to us. Plus, it shows you’re genuinely interested in joining our team!
How to prepare for a job interview at FS1 Recruitment
✨Know Your Numbers
As a Head of Strategy, you'll be expected to handle significant budgets. Brush up on your experience managing £500K+ annual budgets and be ready to discuss specific examples of how you've driven demand generation strategies that resulted in measurable growth.
✨Showcase Your Strategic Mindset
Prepare to articulate what exceptional strategy looks like for you. Think about how you've aligned marketing activities with revenue objectives in the past, and be ready to share insights on the complete marketing funnel from awareness to closed revenue.
✨Master the Tools of the Trade
Familiarise yourself with LinkedIn Ads, Google Ads, HubSpot, Salesforce, and other marketing automation tools. Be prepared to discuss how you've used these platforms to enhance demand generation and drive results for B2B clients.
✨Communicate Like a Pro
Exceptional communication skills are key for this role, especially when dealing with C-level stakeholders. Practice presenting your ideas clearly and confidently, and think about how you can convey complex strategies in a way that's easy to understand.