At a Glance
- Tasks: Transform digital experiences and optimise paid campaigns for a fast-growing B2B SaaS company.
- Company: Join a dynamic B2B SaaS business focused on innovation and growth.
- Benefits: Remote work, competitive pay, and opportunities for professional development.
- Other info: Collaborative environment with opportunities to influence cross-functional teams.
- Why this job: Make a real impact by shaping digital marketing strategies with cutting-edge AI tools.
- Qualifications: Strong B2B experience, proficiency in GA4, HubSpot, and data analysis skills.
The predicted salary is between 49500 - 60500 £ per year.
A contract opportunity for a Senior Digital Marketing Analyst to help transform digital experience and paid campaign performance for a fast-growing B2B SaaS business. The Senior Digital Marketing Analyst will own how performance is measured and understood across the full digital journey, web, paid, content and conversion, turning data into clear insights that shape decisions, improve buyer experience and drive pipeline growth.
The Senior Digital Marketing Analyst will own executive dashboards and KPI frameworks, but this is not a traditional reporting role. You'll be embedded with the digital team, genuinely curious about the mechanics of web, campaign and digital strategy, analysing how buyers move through the journey, identifying friction points and high-intent behaviour, and surfacing high-conviction recommendations to scale digital marketing. AI is central to how this role operates, with LLMs and AI-assisted workflows used daily to accelerate analysis, QA and insight generation.
The Senior Digital Marketing Analyst will help monitor how the business appears in AI-driven answers and search experiences, and measure the impact of structured content, schema and discoverability efforts, including traffic and engagement sourced from LLMs and answer engines.
Key Requirements:
- Strong B2B experience essential, ideally within a SaaS environment, with experience working with enterprise clients and understanding complex, long B2B sales cycles
- Strong hands-on experience with GA4, GTM, HubSpot, Salesforce and BI tools (e.g. Power BI, Tableau, Supermetrics)
- Strong digital attribution experience, with a clear understanding of how to measure and attribute performance across digital channels and the full customer journey
- Proven ability to turn complex data into clear insights, recommendations and executive-ready dashboards
- Experience auditing and improving tracking and tagging for accurate, scalable data collection
- Experience designing and operationalising experimentation and A/B testing programs
- Working knowledge of SEO and AI-driven search (AEO/LLMO), with genuine curiosity about digital discoverability trends
- Comfortable using AI tools (e.g. Claude, ChatGPT) in everyday analytics work
- Strategic, ownership-oriented mindset, with strong communication skills to influence cross-functionally
This Senior Digital Marketing Analyst contract offers genuine scope to build the measurement foundation, improve digital attribution and shape digital growth strategy for a fast-growing B2B SaaS business.
We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age.
Senior Digital Marketing Analyst - B2B SaaS in London employer: Fruition Group
As a leading financial technology organisation, we pride ourselves on fostering a collaborative and innovative work culture that empowers our employees to thrive. With competitive salaries and flexible working arrangements, including 2-3 days onsite in London, we offer exceptional growth opportunities through engaging projects in capital markets and cutting-edge technologies. Join us to be part of a team that values your expertise and encourages you to make a meaningful impact in the financial services sector.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Digital Marketing Analyst - B2B SaaS in London
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Senior Digital Marketing Analyst - B2B SaaS in London
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Fruition Group from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Fruition Group specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Fruition Group
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Fruition Group, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Fruition Group you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Fruition Group that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Fruition Group, so think on your feet and don't hesitate to showcase your creativity!
