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For Companies At a Glance
- Tasks: Lead digital marketing campaigns and enhance customer experiences through innovative strategies.
- Company: Established financial services organisation with a focus on customer engagement.
- Benefits: Great working environment, interesting workload, and generous benefits package.
- Why this job: Make a real impact in digital marketing while developing your skills in a dynamic team.
- Qualifications: 3+ years in CRM or marketing, strong analytical and communication skills.
- Other info: Opportunity for role extension or permanent position.
The predicted salary is between 36000 - 60000 £ per year.
My client is an established organization in the financial services sector seeking an experienced Digital Marketing Executive for an initial 12-month contract. This role is pivotal in enhancing customer experience, driving insights through feedback, and supporting broader marketing initiatives.
Role Overview
You will be responsible for reviewing digital CRM activities and working cross-functionally to plan, execute, and review campaigns, ensuring communications are optimised throughout the entire customer journey.
Key Responsibilities
- Lead the CRM sprint process, including planning, delivery, and post-campaign review.
- Review and optimize customer communications to ensure a seamless experience at every interaction.
- Support the delivery of strategic projects that impact CRM activity.
- Manage a customer feedback and reviews program, utilizing survey tools to capture and analyze sentiment.
- Design and implement ongoing CRM testing programs using Marketing Cloud.
- Collaborate with content and marketing colleagues to identify testing and optimization opportunities.
- Act as the CRM subject-matter expert within the marketing function.
- Support CRM and platform queries in collaboration with technical and systems teams.
- Research and implement new lead generation opportunities.
- Conduct market and competitor research to inform campaign development.
About You
To succeed in this role, you should have:
- At least three years’ experience in a CRM, marketing, or communications role.
- Experience with CRM platforms and email service providers (e.g., Marketing Cloud or similar).
- Experience using customer survey and feedback platforms (e.g., Survey Monkey or equivalent).
- Strong analytical skills, with experience using Google Analytics and other marketing insight tools.
- Excellent organizational skills with the ability to manage multiple projects.
- Strong copywriting, editing, and presentation skills.
- A solid understanding of social media platforms and digital marketing channels.
- Good working knowledge of Microsoft Office, particularly Excel.
- Exposure to WordPress or CMS platforms (beneficial but not essential).
- Strong communication skills and the ability to build effective working relationships.
What’s on Offer
In return, you’ll enjoy a great working environment, an interesting workload, and a generous benefits package. There may also be an opportunity for the role to be extended or become permanent.
Digital Marketing Exec in Stockport employer: Front Row Recruitment
Contact Detail:
Front Row Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Exec in Stockport
✨Tip Number 1
Network like a pro! Reach out to your connections in the digital marketing space, especially those who work in CRM or financial services. A friendly chat can lead to insider info about job openings that aren't even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best digital marketing campaigns and CRM projects. This will give potential employers a taste of what you can bring to the table, making you stand out from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how your experience aligns with their goals, especially in enhancing customer experience and optimising communications.
✨Tip Number 4
Don't forget to apply through our website! We make it super easy for you to find roles that match your skills. Plus, it shows you're genuinely interested in joining our team!
We think you need these skills to ace Digital Marketing Exec in Stockport
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Exec role. Highlight your experience with CRM platforms and any relevant campaigns you've worked on. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital marketing and how your background makes you a great fit for our team. Keep it engaging and personal – we love a bit of personality!
Showcase Your Analytical Skills: Since this role involves a lot of data analysis, make sure to mention your experience with tools like Google Analytics. Share specific examples of how you've used data to drive insights or improve campaigns – we’re all about those results!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Front Row Recruitment
✨Know Your CRM Inside Out
Make sure you brush up on your knowledge of CRM platforms, especially Marketing Cloud. Be ready to discuss how you've used these tools in past roles and how they can enhance customer experience.
✨Showcase Your Analytical Skills
Prepare to talk about your experience with Google Analytics and other marketing insight tools. Bring examples of how you've used data to drive decisions and optimise campaigns.
✨Demonstrate Strong Communication Skills
Since this role involves collaboration across teams, practice articulating your ideas clearly. Think of examples where you've successfully built relationships or communicated effectively in a project.
✨Research the Company and Its Competitors
Familiarise yourself with the financial services sector and the company's position within it. Be ready to discuss market trends and how they could impact the company's CRM strategies.
