At a Glance
- Tasks: Create engaging content for TikTok, Instagram, and more while analysing trends.
- Company: Join Freshwipes, an award-winning brand making hygiene accessible for all.
- Benefits: Competitive salary, creative freedom, and the chance to make a real impact.
- Other info: Opportunity to influence brand growth and develop your career.
- Why this job: Be part of a fast-growing team and showcase your creativity in a dynamic environment.
- Qualifications: Experience in social media content creation and strong video editing skills.
The predicted salary is between 29000 - 33000 £ per year.
Are you the sort of person who sees a viral TikTok and immediately starts analysing why it worked? Do you constantly come up with content ideas, love social media trends, enjoy creating videos and aren't afraid to get in front of the camera? If so, we'd love to hear from you.
We're Freshwipes, an award-winning, female‑foundered business creating rinse‑free hygiene products for people who can't easily shower due to illness, disability, surgery, caring responsibilities or simply life getting in the way. What started as an idea around a kitchen table has grown into a multi‑million‑pound brand stocked by major retailers and trusted by thousands of customers across the UK. We're now looking for an enthusiastic Social Media & Content Executive to help us tell our story and grow our online presence.
What you'll be doing:
- Creating engaging content for TikTok, Instagram, Facebook and LinkedIn
- Filming and editing short‑form videos and reels
- Planning and managing our content calendar
- Scheduling posts and monitoring performance
- Supporting and hosting TikTok Lives
- Helping to run our TikTok Shop
- Working with customers, influencers and brand ambassadors to create content
- Spotting trends and turning them into content opportunities
- Attending events, exhibitions and occasional social media platform events
- Generating fresh ideas to grow our audience and increase engagement
- Helping us showcase the real impact Freshwipes has on customers' lives
What we're looking for:
- Experience creating content for social media platforms
- Strong video editing skills (CapCut, Canva, Adobe or similar)
- Excellent written communication skills
- Confidence filming content and occasionally appearing on camera
- Highly organised and able to manage multiple projects
- A creative thinker who isn't afraid to suggest new ideas
- Someone who understands social media analytics and what drives engagement
- You don't necessarily need agency or corporate experience.
A few things you should know about us:
We're a fast‑growing entrepreneurial business. Things move quickly. We test ideas. We learn. We change direction when needed. The right person will enjoy that environment and see opportunities to develop and grow. In return, you'll have genuine influence, plenty of creative freedom and the chance to help build a brand that's making a real difference to people's lives.
Ready to Join Us:
If you've successfully grown your own social media channels, built a personal brand, run a side hustle, created content for a community or managed social accounts for a small business, we'd love to hear from you. Please send:
- Your CV
- A short cover letter explaining why you'd be a great fit
- Examples of social media accounts, content or campaigns you've worked on
Recruitment Process:
- Initial Teams call with our HR Manager
- Teams interview with the Founder
- In‑office interview with a simple 30‑day social media plan for FreshWipes
Social Media & Content Executive employer: FreshWipes
At Freshwipes, we pride ourselves on being an innovative and supportive employer that values creativity and personal growth. Located in Lower Dicker, East Sussex, our fast-paced work culture encourages you to take initiative and explore new ideas while making a meaningful impact on the lives of our customers. With opportunities for professional development and the freedom to express your creativity, joining our team as a Social Media & Content Executive means becoming part of a mission-driven company that truly cares about its employees and the community.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media & Content Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for FreshWipes and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like FreshWipes are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with FreshWipes on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at FreshWipes. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media & Content Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit FreshWipes. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of FreshWipes:Show us that you’ve done your homework! In your application, briefly mention what you admire about FreshWipes’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at FreshWipes
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at FreshWipes will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At FreshWipes, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
