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- Tasks: Analyze marketing data and create compelling reports to drive insights.
- Company: Join a leading sports entertainment and gaming business making waves in the industry.
- Benefits: Enjoy mostly remote work with flexible hours and competitive pay.
- Why this job: Be part of a dynamic team, shaping marketing strategies and influencing key decisions.
- Qualifications: Strong skills in quantitative marketing measurement and stakeholder management required.
- Other info: Start ASAP for a minimum of 4 weeks, with potential for extension.
A sports entertainment and gaming business is looking for extra resource within their marketing function. They currently capture a lot of data, and have newly set up reports and models, but they require an extra person in the team who understands how to connect the output, data, and context together to bring forward usable insights. Responsibilities Analyse reports and models, including using your knowledge of MMM to assess impact of marketing efforts Creation of a compelling marketing narrative to be delivered in regular management reports Liaise with various senior stakeholders across different company divisions, delivering marketing insight as requested Requirements Strong competency in quantitative marketing measurement techniques A commercial understanding of data, with an ability to draw out insight and create an accurate performance narrative Excellent stakeholder management, working within a large organisation, dealing with different divisions Other Details Start date: ASAP Duration: 4 weeks minimum, with potential to extend Day Rate: £500 – £800 dependent on experience level Location: Mostly remote, with willingness to be in person for some scheduled meetings
Marketing Measurement Consultant employer: FRESHMINDS
Contact Detail:
FRESHMINDS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Measurement Consultant
✨Tip Number 1
Familiarize yourself with Marketing Mix Modeling (MMM) and its application in sports entertainment. Understanding how to analyze marketing efforts through quantitative techniques will set you apart from other candidates.
✨Tip Number 2
Brush up on your stakeholder management skills. Since you'll be liaising with various senior stakeholders, showcasing your ability to communicate insights effectively will be crucial during the interview process.
✨Tip Number 3
Prepare to discuss specific examples of how you've previously connected data outputs to actionable insights. This will demonstrate your commercial understanding and ability to create compelling narratives.
✨Tip Number 4
Since the role is mostly remote, emphasize your experience working in virtual teams and your flexibility to attend in-person meetings. This shows that you're adaptable and ready to collaborate effectively.
We think you need these skills to ace Marketing Measurement Consultant
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Marketing Measurement Consultant position. Understand the key responsibilities and requirements, especially the importance of quantitative marketing measurement techniques and stakeholder management.
Tailor Your CV: Customize your CV to highlight relevant experience in data analysis, marketing measurement, and stakeholder engagement. Use specific examples that demonstrate your ability to connect data with actionable insights.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also tells a story about your passion for sports entertainment and gaming. Emphasize how your skills can contribute to the company's goals and the value you can bring to the team.
Highlight Relevant Skills: In your application, make sure to emphasize your strong competency in quantitative marketing measurement techniques and your commercial understanding of data. Provide examples of how you've successfully drawn insights from data in previous roles.
How to prepare for a job interview at FRESHMINDS
✨Showcase Your Analytical Skills
Be prepared to discuss your experience with quantitative marketing measurement techniques. Highlight specific examples where you've analyzed reports and models, and how your insights led to actionable outcomes.
✨Craft a Compelling Marketing Narrative
Think about how you would present a marketing narrative based on data. Practice explaining complex data in a simple way that tells a story, as this will be crucial for your role in creating management reports.
✨Demonstrate Stakeholder Management Experience
Prepare to share examples of how you've successfully liaised with senior stakeholders in previous roles. Emphasize your ability to communicate insights effectively across different divisions within a large organization.
✨Understand the Business Context
Research the sports entertainment and gaming industry to understand the context of the business. Be ready to discuss how your insights can impact marketing efforts and contribute to the overall business strategy.
