The Role
A client in the global retail and fashion industry is seeking a Digital Marketing Data Analyst to join the team for an initial contract engagement.
You will work closely with senior stakeholders across marketing and analytics to support data-driven decision making. The objective of the role is to analyse digital marketing performance, generate actionable insights, and help optimise media and campaign effectiveness.
Responsibilities
- Analyse digital marketing performance across paid media, CRM, and web analytics channels
- Build and maintain dashboards and reports to track KPIs and campaign effectiveness
- Partner with marketing and media teams to translate data into clear insights and recommendations
- Support testing, attribution, and optimisation initiatives using marketing and customer data
Requirements
- Strong background in digital marketing analytics or data analysis
- Hands-on experience with tools such as Google Analytics, SQL, and data visualisation platforms
- Ability to communicate insights clearly to non-technical stakeholders
- Experience working in fast-paced, cross-functional marketing environments
Details
- Salary: £60,000 per annum
- Duration: 12-month FTC
- Location: Hybrid working, 2 days in London office
- Start Date: ASAP
Digital Marketing Data Analyst - Retail employer: Freshminds Interim
Join a leading player in the global fashion retail industry, where innovation meets creativity. As a Digital Marketing Data Analyst, you'll thrive in a dynamic work culture that values collaboration and data-driven insights, offering you the chance to grow your skills while making a tangible impact on marketing strategies. With hybrid working arrangements and a focus on employee development, this role provides a unique opportunity to advance your career in a vibrant London setting.
