Influencer Executive (London)

The AI-powered OS for beauty, wellness and self-care.

About Fresha: Fresha is the AI-powered operating system for the global beauty, wellness and self-care industry, connecting and powering everything from salons and barbers to spas, medspas, fitness studios and health practices. Trusted by millions of consumers and businesses worldwide, Fresha is used by 140,000+ businesses and 450,000+ stylists and professionals worldwide, processing over 1 billion appointments to date. The company is headquartered in London, United Kingdom, with 15 global offices located across North America, EMEA and APAC.

Fresha allows consumers to discover, book and pay for beauty and wellness appointments with local businesses via its marketplace, while beauty and wellness businesses and professionals use an all-in-one platform to manage their entire operations with intuitive business software and financial technology solutions. Fresha’s ecosystem gives merchants everything they need to run their business seamlessly by facilitating appointment bookings, point-of-sale, customer records management, marketing automation, loyalty, beauty products inventory and team management. The consumer marketplace unlocks revenue potential for partner businesses by leveraging the power of online bookings and automated marketing through mobile apps and advanced integrations with major tech brands including Instagram, Facebook and Google.

Role Overview: We’re looking for a highly organised, culturally aware, and proactive Influencer Executive to support the growth of Fresha’s global ambassador programme and influencer initiatives. This role will play a key part in supporting the expansion of our global ambassador programme, while also helping to manage and grow our UK influencer programme across beauty, wellness, lifestyle, and creator communities. Reporting into and supported by the Social & Influencer Manager, you’ll help identify exciting creators and ambassadors, coordinate campaigns and partnerships, manage communications and logistics, and support the delivery of creator-led brand activity across social platforms. This is an exciting opportunity for someone early in their influencer marketing career who is passionate about social media, creator culture, beauty & wellness trends, and building meaningful brand partnerships.

Roles & Responsibilities:

• Support the day-to-day execution and growth of Fresha’s global ambassador programme.
• Coordinate ambassador and influencer outreach, managing communications, and maintaining relationships with creators and ambassadors.
• Identify, research, and recommend relevant creators, influencers, ambassadors, and industry talent aligned with Fresha’s brand and audience.
• Assist with onboarding new ambassadors and influencers, ensuring a smooth and engaging creator experience.
• Manage influencer campaign timelines, content deliverables, and approvals across multiple campaigns simultaneously.
• Support the execution of Global Ambassador and UK influencer programmes from briefing through to launch, content delivery, and reporting.
• Source and monitor emerging creators, viral trends, platform updates, and culturally relevant opportunities across TikTok, Instagram, YouTube, and other social platforms, using tools such as Sprout and Modash.
• Review influencer and ambassador content to ensure alignment with campaign objectives, brand guidelines, and platform best practices.
• Track campaign and creator performance, pulling insights and reporting on KPIs including engagement, reach, content performance, and conversions.
• Maintain and update influencer databases, campaign trackers, reporting documents, and content calendars.
• Work closely with social, brand, partnerships, events, and growth teams to support integrated creator-led campaigns.
• Monitor competitor influencer activity and keep up to date with trends across beauty, wellness, creator marketing, and social media.
• Support administrative and operational tasks related to influencer/ambassador partnerships, including invoices, contracts and creator documentation where required.

What We’re Looking For:

• Around 1 year of experience in influencer marketing, creator partnerships, social media, PR, or talent management.
• Strong understanding of Instagram, TikTok and creator culture.
• Passion for beauty, wellness, lifestyle, and digital culture.
• Excellent organisational and communication skills.
• Highly organised with strong attention to detail.
• Comfortable managing multiple projects in a fast-paced environment.
• Proactive, collaborative, and eager to learn.
• Experience using Google Sheets/documents and social or influencer tools/platforms is a plus.
• Curious and excited about emerging technologies - including AI tools that support content creation, creator discovery, reporting, and workflow efficiency.

Inclusive workforce: At Fresha, we are creating a culture where individuals of all backgrounds feel comfortable. We want all Fresha people to feel included and truly empowered to contribute fully to our vision and goals. Everyone who applies will receive fair consideration for employment. We do not discriminate based on race, colour, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other applicable legally protected characteristics in the location in which the candidate is applying. If you have any accessibility requirements that would make you more comfortable during the interview process and/or once you join, please let us know so that we can support you.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.