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- Tasks: Drive European marketing strategies and create impactful go-to-market frameworks.
- Company: International ConTech company focused on innovative housing solutions.
- Benefits: Competitive salary, performance bonus, health benefits, and hybrid working model.
- Other info: Collaborative environment with opportunities for growth and travel.
- Why this job: Join a dynamic team and shape the future of connected living across Europe.
- Qualifications: Fluent in French and English with 5 years of product marketing experience.
An international ConTech company specialising in collective housing and connected access control solutions is building a marketing team around a central hub in London. They are seeking a French-speaking Product Marketing Manager (PMM) to structure and drive their European go-to-market engine. This role focuses on refining value propositions, developing scalable go-to-market frameworks, and ensuring consistent, high-quality execution across markets. Positioned at the intersection of product, marketing, and local teams, the PMM will translate strategy into clear, actionable tools, while continuously enhancing them through structured market feedback.
ROLE of the Product Marketing Manager (PMM):
- Defining and maintaining clear value propositions aligned with market needs
- Building a consistent European messaging framework
- Defining or adapting segmentation, customer journeys and funnel logic
- Ensuring consistency and scalability across markets
- Creating and managing launch frameworks (playbooks, readiness checklists, activation guidelines)
- Developing central marketing kits with room for local adaptation
- Acting as the bridge between product teams and local markets
- Structuring and integrating market feedback into product and GTM evolution
- Ensuring alignment between product capabilities and market expectations
- Monitoring competitors across European markets
- Building clear competitive positioning and actionable insights
- Defining and tracking key European performance indicators
- Coordinating between the London hub and European markets
- Working closely with the Netherlands as a blueprint market to scale best practices
- Balancing central consistency with strong local execution
PROFILE:
- Fluent or min intermediate in French, fluent in English with strong communication skills in both languages
- 5 years’ experience as a Product Marketing Manager in Product Marketing, Go-to-Market or similar roles
- Strong B2B background, ideally in tech, SaaS, Proptech, Contech or access control
- Experience working across multiple markets or regions
- Proven experience building and scaling go-to-market frameworks
- Strong strategic and analytical mindset
- Comfortable in lean organisations with high ownership
- Can simplify complex topics into clear, usable frameworks
- Thinks in systems rather than one-off initiatives
- Knows how to structure what works and scale it
- Collaborates effectively across teams without relying on hierarchy
SALARY & BENEFITS:
- Up to £55k basic + performance-based bonus
- Travel allowance, Health benefits package, Hybrid working model (2-3 WFH)
Product Marketing Manager - French speaking employer: French Resources
Contact Detail:
French Resources Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager - French speaking
✨Tip Number 1
Network like a pro! Reach out to people in the industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Show us you know your stuff and how you can add value as a Product Marketing Manager.
✨Tip Number 3
Practice your pitch! Be ready to explain your experience and how it aligns with the role. We want to hear how you can drive our European go-to-market engine.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you note can keep you top of mind and show us you're genuinely interested in the position.
We think you need these skills to ace Product Marketing Manager - French speaking
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Product Marketing Manager. Highlight your experience in building go-to-market frameworks and your fluency in French and English. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about ConTech and how you can help us refine our value propositions. Keep it engaging and relevant to the job description.
Showcase Your Achievements: When detailing your experience, focus on specific achievements that demonstrate your ability to drive results. Use metrics where possible to show how you've successfully structured and executed marketing strategies in the past.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss any important updates from us!
How to prepare for a job interview at French Resources
✨Know Your Value Propositions
Before the interview, make sure you understand the company's value propositions and how they align with market needs. Be ready to discuss how you can refine and communicate these effectively, as this is a key part of the Product Marketing Manager role.
✨Showcase Your Go-to-Market Experience
Prepare specific examples from your past roles where you've successfully built and scaled go-to-market frameworks. Highlight your strategic mindset and how you've adapted these frameworks for different markets, especially in tech or SaaS environments.
✨Demonstrate Cross-Functional Collaboration
Since this role requires working closely with product teams and local markets, be ready to share experiences where you've collaborated across teams. Discuss how you’ve bridged gaps between different departments and ensured alignment on goals and strategies.
✨Be Ready for Market Insights
Research the competitive landscape in European markets relevant to the company. Prepare to discuss your insights on competitors and how you would position the company's products effectively. This shows your analytical skills and understanding of market dynamics.