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- Tasks: Build a high-converting lead generation website with booking integration and ad tracking.
- Company: Join a dynamic team focused on innovative web solutions.
- Benefits: Flexible hours, remote work, and hands-on experience in web development.
- Why this job: Make an impact by creating websites that drive real results for businesses.
- Qualifications: Experience in web design and development, especially for lead generation.
- Other info: Opportunity to work on exciting projects with a quick turnaround.
The predicted salary is between 24000 - 36000 £ per year.
I need a high converting lead generation website built immediately. The primary goal of this site is to drive booked calls and qualified leads from paid traffic (Meta ads and Google ads). The website must be designed and structured specifically for conversion, speed, and scalability.
Primary Goal
- This is NOT just a website build.
- This must be:
- Conversion focused
- Ad ready from day one
- Optimized for lead generation
Primary conversion: Booked calls
Secondary conversion: Contact form submissions
Required Features
- Call Booking Integration (Core Conversion)
- Visitors must be able to schedule calls directly.
- Preferred: Calendly embed, HubSpot meetings
- Book Call CTA above the fold
- Sticky CTA button on mobile
- Dedicated booking page
- Booking integration tested
- Lead Capture Form
- Simple form: name, email, phone optional, message
- Spam protection
- Redirect to Thank You page
- Paid Ads Infrastructure (CRITICAL)
- The site must be fully prepared for running ads immediately.
- Tracking setup required: Google Tag Manager, Google Analytics 4, Meta Pixel, Google Ads conversion tracking
- Events to track: Book call button click, Booking completed (if possible), Form submission, Thank you page view, Phone click (if applicable)
- Developer must test tracking with: GTM preview, Meta Pixel helper, GA4 real time testing
- Conversion Optimized Structure
- Site must include:
- Clear hero section with CTA
- Trust elements
- Social proof sections
- FAQ section
- Strong visual hierarchy
- Minimal friction navigation
- I need at least ONE dedicated landing page designed for paid traffic:
- Minimal distractions
- Strong headline and subhead
- Clear CTA placement
- Conversion focused layout
- Mobile first design
- Fast load speed
- Lightweight animations only
- SEO basics (titles, meta tags, OG tags)
- Recommend best option based on conversion performance and editing ease.
- Preferred: Webflow, Framer
- Other acceptable: WordPress Elementor
- Must be easy for me to edit after handoff.
Deliverables
- Fully built lead generation website
- Booking integration functioning
- Contact forms working
- Thank you page created
- Ad landing page template included
- GA4, GTM, Meta Pixel, Google Ads tracking installed and verified
- Event tracking implemented
- Mobile optimized
- Admin ownership transferred
- Loom walkthrough for edits and tracking overview
Timeline
- Start immediately.
- Target completion: 7 to 10 days.
Ideal Candidate
- Experience building conversion focused lead gen sites
- Strong understanding of ad funnels
- Experience installing tracking systems
- Ability to replicate high trust design styles
Contract duration of 1 to 3 months, with 30 hours per week.
Mandatory skills: Web Design, Web Development
Website created employer: FreelanceJobs
Contact Detail:
FreelanceJobs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Website created
✨Tip Number 1
Get your networking game on! Reach out to people in your industry, attend events, and connect with potential employers. You never know who might have the inside scoop on job openings.
✨Tip Number 2
Nail that interview prep! Research the company, practice common interview questions, and prepare some thoughtful questions to ask them. Show them you’re genuinely interested in their mission and how you can contribute.
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. It shows your enthusiasm and professionalism, which can set you apart from other candidates.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, it’s super easy to navigate!
We think you need these skills to ace Website created
Some tips for your application 🫡
Show Off Your Skills: Make sure to highlight your experience with building conversion-focused websites. We want to see how you've tackled similar projects in the past, especially those that involved lead generation and ad tracking.
Be Clear and Concise: When writing your application, keep it straightforward. We appreciate clarity, so avoid jargon and get straight to the point about how you can help us achieve our goals.
Tailor Your Application: Don’t just send a generic application! Tailor it to our specific needs mentioned in the job description. Show us that you understand what we’re looking for and how you can deliver.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates from us!
How to prepare for a job interview at FreelanceJobs
✨Know Your Stuff
Make sure you understand the ins and outs of lead generation websites. Familiarise yourself with booking integrations like Calendly and HubSpot, as well as tracking tools such as Google Tag Manager and Meta Pixel. Being able to discuss these in detail will show that you're the right fit for the job.
✨Showcase Your Experience
Prepare examples of your previous work that highlight your experience in building conversion-focused sites. Bring along case studies or metrics that demonstrate how your designs have successfully driven booked calls and leads. This will help you stand out as a candidate who can deliver results.
✨Ask Smart Questions
During the interview, ask questions that show your understanding of the role and the company's goals. Inquire about their current ad strategies or what specific challenges they face with their lead generation efforts. This not only shows your interest but also helps you gauge if the company is the right fit for you.
✨Be Ready to Discuss Design Choices
Since the job requires a high-trust aesthetic, be prepared to talk about your design philosophy. Explain how you create clear hero sections, strong CTAs, and social proof elements. Showing that you can articulate your design choices will demonstrate your expertise and thought process.
