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- Tasks: Manage and optimise paid ad campaigns on Facebook, Instagram, TikTok, and Google.
- Company: Dynamic online business focused on premium wellness products.
- Benefits: Flexible hours, remote work, and the chance to make a real impact.
- Why this job: Join a fast-paced team and drive growth through innovative advertising strategies.
- Qualifications: Proven experience with paid ads and strong communication skills.
- Other info: Ongoing role with opportunities for professional development.
The predicted salary is between 24000 - 36000 £ per year.
About the Business
We operate an online business focused on premium wellness and research-related products. We are looking for a reliable, experienced paid advertising specialist or small agency to manage and scale advertising across Facebook, Instagram, TikTok, and Google. Advertising is critical to our daily operations. Running without ads directly impacts growth, so this is a time-sensitive and ongoing role, not a one-off setup.
What We're Looking For
We need someone who can plan, launch, manage, and optimize paid ad campaigns with a strong focus on performance, compliance, and stability. You should be confident working across:
- Facebook & Instagram Ads (Meta)
- TikTok Ads
- Google Ads (Search / Display if relevant)
This role is best suited for someone who:
- Understands performance marketing, not just ad setup
- Can optimize for ROAS, conversions, and account health
- Knows how to structure campaigns properly, test creatives, and scale what works
Scope of Work
Your responsibilities will include:
- Reviewing our website and products
- Creating or refining ad strategy per platform
- Setting up and managing ad accounts and campaigns
- Ongoing optimization (budget, creatives, audiences, bidding)
- Monitoring performance and making data-driven decisions
- Clear communication and reporting
This is ongoing work, not a one-time task.
Experience Required
Please apply only if you have:
- Proven experience running paid ads on at least 2 of the following: Meta, TikTok, Google
- A track record of real results (ROAS, scaling, stability)
- Experience handling policy-sensitive or regulated products (this is important)
- Strong communication and transparency
Important Notes
We are not looking for generic marketers or "set-and-forget" setups. We value honesty and clarity — if something isn't possible, say it upfront. If you outsource work, please be transparent about it. Contract duration of less than 1 month, with 30 hours per week.
Mandatory skills: Digital Marketing, Social Media Marketing, Google Ads, Marketing Strategy, Digital Marketing Strategy, Social Media Management, Facebook Advertising, Google Analytics, Instagram Marketing, Social Media Content Creation.
Paid Ads Specialist Needed – Facebook, Instagram, TikTok employer: FreelanceJobs
Contact Detail:
FreelanceJobs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Ads Specialist Needed – Facebook, Instagram, TikTok
✨Tip Number 1
Get your networking game on! Reach out to folks in the industry, join relevant groups on social media, and attend webinars. You never know who might have a lead on that perfect Paid Ads Specialist role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past ad campaigns, including metrics like ROAS and conversions. This will help you stand out when chatting with potential employers.
✨Tip Number 3
Don’t just apply anywhere; focus on companies that align with your values. Check out our website for openings that excite you, and tailor your approach to show why you’re the right fit for us.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. Plus, it shows you’re genuinely interested in the role and ready to jump in.
We think you need these skills to ace Paid Ads Specialist Needed – Facebook, Instagram, TikTok
Some tips for your application 🫡
Show Your Experience: When applying, make sure to highlight your proven experience with paid ads on platforms like Facebook, Instagram, and TikTok. We want to see real results, so don’t hold back on sharing your success stories!
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your cover letter and CV to reflect how your skills align with our needs. We love seeing candidates who understand performance marketing and can optimise for ROAS.
Be Transparent: Honesty is key for us at StudySmarter. If you’ve outsourced work in the past or if there are limitations to your experience, be upfront about it. We appreciate clear communication and transparency!
Apply Through Our Website: Make sure to apply through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of applications and ensures you’re considered for this ongoing role!
How to prepare for a job interview at FreelanceJobs
✨Know Your Platforms Inside Out
Make sure you’re well-versed in Facebook, Instagram, TikTok, and Google Ads. Familiarise yourself with the latest trends and features on these platforms, as well as any recent changes in advertising policies. This will show that you’re not just a generic marketer but someone who truly understands the nuances of each platform.
✨Showcase Your Results
Prepare to discuss specific campaigns you've managed and the results you've achieved. Bring data to back up your claims, such as ROAS, conversion rates, and any scaling successes. This will demonstrate your ability to drive performance and stability, which is crucial for the role.
✨Be Ready to Discuss Strategy
Think about how you would approach creating or refining an ad strategy for the company’s products. Be prepared to share your thoughts on campaign structure, testing creatives, and optimising for account health. This shows that you can think critically and strategically about their needs.
✨Communicate Clearly and Honestly
Since the company values transparency, practice clear communication. Be upfront about your experience, especially if you’ve outsourced work in the past. This honesty will resonate well with them and set a positive tone for your potential working relationship.
