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- Tasks: Create engaging ad hooks and strategies for Meta and TikTok to boost our beauty brand.
- Company: Fast-growing e-commerce beauty brand in the professional waxing space.
- Benefits: Flexible contract, creative freedom, and the chance to shape marketing strategies.
- Why this job: Join a dynamic team and make an impact with your creative ideas in the beauty industry.
- Qualifications: Experience in social media marketing, sales copywriting, and media buying.
- Other info: Opportunity for growth and innovation in a fast-paced environment.
The predicted salary is between 36000 - 60000 £ per year.
We're a fast-growing e-commerce beauty brand in the professional waxing space. We need someone who can create ad hooks and angles that actually stop the scroll—and turn them into a repeatable creative testing system for Meta + TikTok.
This is not a "make pretty ads" role. This is: strategy + hooks + iterations + performance feedback loops.
What we need help with:
- Develop a hook/angle system for our top products (students + pros)
- Write high-converting hook scripts for UGC-style ads (15–45 sec)
- Create a creative testing plan (what we test first, why, and how we learn fast)
- Advise on (or directly manage) Meta + TikTok ad creative testing
- Translate performance results into the next wave of creative (iterate weekly)
Deliverables for the first project (2–3 weeks):
- 25–40 hooks (organized by angle + audience)
- 10–15 ad scripts (UGC style, with on-screen text + shot list)
- 8–12 ad concepts mapped to a testing plan (Meta + TikTok)
- Creative brief templates for creators/editors so we can scale output
To apply:
Answer: If you had to sell hard wax to professional estheticians, what are 5 hook angles you'd test first?
Contract duration of 1 to 3 months.
Mandatory skills: Social Media Marketing, Marketing Strategy, Sales Copywriting, Media Buying
Hook Creator + Creative Strategist for Meta employer: FreelanceJobs
Contact Detail:
FreelanceJobs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Hook Creator + Creative Strategist for Meta
✨Tip Number 1
Get to know the brand inside out! Dive into their social media, website, and any content they’ve put out. This way, when you chat with them, you can show off your knowledge and passion for what they do.
✨Tip Number 2
Prepare some killer hook ideas before your interview. Think about how you’d approach creating engaging content for their products. This will not only impress them but also give you a chance to showcase your creative thinking.
✨Tip Number 3
Practice your pitch! Whether it’s in an interview or a casual chat, being able to articulate your ideas clearly and confidently is key. We want to see your personality shine through!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Hook Creator + Creative Strategist for Meta
Some tips for your application 🫡
Show Your Creative Side: This role is all about strategy and creativity, so don’t hold back! When you’re crafting your application, let your personality shine through. Share examples of your past work that showcase your ability to create engaging hooks and angles.
Be Specific with Your Hooks: When answering the hook angle question, be as specific as possible. Think about the audience and tailor your ideas to resonate with professional estheticians. The more targeted your hooks, the better!
Highlight Your Testing Experience: Since we’re looking for someone who can develop a creative testing system, make sure to mention any relevant experience you have with testing and iterating on ad creatives. We want to see how you’ve learned from past campaigns!
Apply Through Our Website: We’d love for you to apply directly through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at FreelanceJobs
✨Know Your Hooks
Before the interview, brainstorm a variety of hook angles that could work for the brand's products. Think about what makes their offerings unique and how you can present them in a way that grabs attention. This will show your understanding of the role and your creative thinking.
✨Showcase Your Strategy Skills
Prepare to discuss your approach to developing a creative testing plan. Be ready to explain how you would prioritise what to test first and why. Use examples from your past experiences to illustrate your strategic mindset and ability to iterate based on performance feedback.
✨Bring Your Best Scripts
Craft a couple of high-converting hook scripts ahead of time, ideally in a UGC style. This will not only demonstrate your writing skills but also give the interviewers a taste of your creativity and how you can contribute to their ad campaigns right away.
✨Be Ready to Discuss Metrics
Understand the importance of performance metrics in ad testing. Be prepared to talk about how you would translate results into actionable insights for future creative iterations. Showing that you can think analytically about performance will set you apart from other candidates.
