Cold Email CopyWriter

Cold Email CopyWriter

Freelance 24000 - 36000 £ / year (est.) Home office possible
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At a Glance

  • Tasks: Craft engaging cold emails that feel like a chat with a friend.
  • Company: Dynamic team focused on innovative B2B email marketing.
  • Benefits: Flexible contract, remote work, and access to valuable research.
  • Why this job: Make your mark by writing emails that actually get replies!
  • Qualifications: Proven track record of 5-10% reply rates in cold emailing.
  • Other info: Join a creative environment where your voice matters.

The predicted salary is between 24000 - 36000 £ per year.

We're looking for a cold email copywriter who writes like they're texting a friend over coffee, not a corporate robot. If you've written cold emails that consistently get 5-10%+ reply rates (and can prove it), keep reading.

What You'll Be Writing:

  • Cold email campaigns for service based businesses targeting:
  • B2B agencies (web dev, marketing, consulting)
  • Professional services employees
  • B2B SaaS companies
  • Copy for our Google Ads management service targeting e-commerce brands.
  • What We Need:

    • Emails that feel conversational, not salesy
    • Subject lines under 30 characters that actually get opened
    • Hyper-personalized icebreakers based on deep research
    • Industry-specific customization (agencies vs. e-commerce vs. consultancies)
    • Follow-up sequences (6-7 emails) that add value, not just "bump"

    What Success Looks Like:

    • 5-10% reply rate minimum (we track everything)
    • 40%+ open rates
    • Emails that sound like a human wrote them, not a template
    • Copy that positions our unique mechanisms (not generic "AI lead gen")

    What We'll Provide You:

    • Deep research on each prospect (website summaries, LinkedIn data)
    • Variables extracted (their pain points, services, ICP, unique observations)
    • A/B testing results from past campaigns

    You’ll take these inputs and craft copy that converts.

    This Is NOT For You If:

    • You write long-winded corporate emails
    • You use jargon like "synergies" and "leverage"
    • You can't prove your reply rates with real data
    • You’ve never written B2B cold email before

    This IS For You If:

    • You’ve written cold emails that get 5-10%+ replies
    • You can write in a casual, coffee-chat tone
    • You understand B2B pain points (agencies, consultancies, SaaS)
    • You know how to micro-segment by industry
    • You’re obsessed with testing and optimizing

    Contract duration of 1 to 3 months with 40 hours per week.

    Mandatory skills: Copywriting, Email Copywriting, Lead Generation, Sales Writing, Email Marketing, English, B2B Marketing

    Cold Email CopyWriter employer: FreelanceJobs

    Join a dynamic team where creativity meets strategy, and your voice is valued. As a Cold Email Copywriter, you'll thrive in a supportive work culture that encourages innovation and personal growth, with access to deep research resources and A/B testing insights to refine your craft. Enjoy the flexibility of remote work while making a meaningful impact on B2B communications, all within a company that celebrates individuality and fosters a collaborative spirit.
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    Contact Detail:

    FreelanceJobs Recruiting Team

    StudySmarter Expert Advice 🤫

    We think this is how you could land Cold Email CopyWriter

    ✨Tip Number 1

    Get your networking game on! Reach out to people in the industry, attend events, and connect with potential employers on LinkedIn. The more you engage, the better your chances of landing that dream job.

    ✨Tip Number 2

    Practice makes perfect! Before you hit send on those cold emails, rehearse your pitch with friends or family. Make sure it sounds natural and friendly, just like a chat over coffee.

    ✨Tip Number 3

    Follow up like a pro! If you don’t hear back after your first email, don’t be shy about sending a follow-up. Just remember to add value and keep it conversational – no one likes a pushy salesperson!

    ✨Tip Number 4

    Apply through our website! We’ve got loads of opportunities waiting for you, and applying directly helps us see your enthusiasm. Plus, it’s a great way to showcase your skills right from the start!

    We think you need these skills to ace Cold Email CopyWriter

    Copywriting
    Email Copywriting
    Lead Generation
    Sales Writing
    Email Marketing
    B2B Marketing
    Conversational Tone Writing
    Hyper-Personalisation
    Industry-Specific Customisation
    Follow-Up Sequence Creation
    A/B Testing
    Data-Driven Decision Making
    Understanding of B2B Pain Points
    Micro-Segmentation

    Some tips for your application 🫡

    Be Yourself: When you're writing your application, let your personality shine through! We want to see your unique voice and style, so write like you're chatting with a mate over coffee, not like you're filling out a corporate form.

    Show Us Your Success: If you've got cold emails that have achieved those impressive 5-10% reply rates, flaunt it! Include specific examples or metrics in your application to back up your claims. We love data-driven results!

    Keep It Conversational: Remember, we’re looking for emails that feel friendly and approachable. Avoid jargon and corporate speak. Your application should reflect the same casual tone you’d use in your cold emails.

    Tailor Your Application: Just like you would personalise a cold email, make sure your application is tailored to us. Show that you understand our needs and how your skills can help us achieve our goals. And don’t forget to apply through our website!

    How to prepare for a job interview at FreelanceJobs

    ✨Show Your Casual Side

    Since the company is looking for someone who writes like they're chatting over coffee, make sure to showcase your conversational tone during the interview. Practice explaining your past cold email successes in a relaxed manner, as if you're sharing a story with a friend.

    ✨Bring Data to the Table

    Be ready to back up your claims with solid data. If you've achieved 5-10%+ reply rates in previous campaigns, have those statistics handy. This will not only demonstrate your effectiveness but also show that you understand the importance of tracking results.

    ✨Know Your Audience

    Familiarise yourself with the different industries you'll be targeting, such as B2B agencies and e-commerce brands. During the interview, mention specific pain points or trends you've noticed in these sectors, showing that you can tailor your approach based on deep research.

    ✨Highlight Your Personalisation Skills

    Discuss how you create hyper-personalised icebreakers and follow-up sequences that add value. Share examples of how you've customised emails for different audiences, and be prepared to brainstorm ideas on the spot to demonstrate your creativity and adaptability.

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