Brand Identity Designer

Brand Identity Designer

Freelance 36000 - 60000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Create a luxurious visual identity for a premium hair extension brand.
  • Company: Exciting startup focused on high-end beauty branding.
  • Benefits: Flexible hours, creative freedom, and the chance to shape a new brand.
  • Why this job: Join us to craft timeless branding that makes a real impact.
  • Qualifications: Strong portfolio in branding, especially in beauty or fashion.
  • Other info: Contract duration of 1 to 3 months with 30 hours per week.

The predicted salary is between 36000 - 60000 £ per year.

We are seeking a Brand Identity Designer to create the visual expression of a premium hair extension brand. The strategic direction may be provided separately, so we are specifically looking for someone strong in visual systems, luxury aesthetics, and cohesive branding.

Description: We are launching a new premium hair extension brand and require a high-end visual identity that feels:

  • Luxurious
  • Elevated
  • Clean but powerful
  • Suitable for international manufacturing and packaging

Scope:

  • Logo system
  • Colour palette
  • Typography selection
  • Visual direction
  • Brand guidelines
  • Packaging direction
  • Social media visual framework

We are not looking for trend-based design. We want timeless, scalable branding.

What We Need From You:

  • Portfolio focused on branding & identity (not just social posts)
  • Experience in beauty, wellness, or fashion preferred
  • Ability to present mood boards and rationale behind decisions
  • Clear timeline + pricing

Project Details:

  • Timeline: 2–3 weeks
  • Budget: Please provide your quote
  • Project Type: Startup visual identity development

Questions for Proposal:

  • Share your strongest brand identity project
  • How do you approach luxury branding differently from standard branding?
  • How do you build scalable visual systems for packaging + digital?

Contract duration of 1 to 3 months, with 30 hours per week.

Mandatory skills: Brand Guidelines, Logo Design, Brand Positioning, Brand Development, Corporate Branding, Packaging Design, Creative Direction, Brand Consulting, Brand Strategy, Brand Identity Design.

Brand Identity Designer employer: FreelanceJobs

Join our dynamic team as a Brand Identity Designer, where creativity meets luxury in the heart of the beauty industry. We pride ourselves on fostering a collaborative work culture that encourages innovation and personal growth, offering you the chance to shape a premium hair extension brand from the ground up. With a focus on timeless design and scalable branding, you'll have the opportunity to make a significant impact while enjoying flexible working hours and a supportive environment that values your unique contributions.
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Contact Detail:

FreelanceJobs Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Brand Identity Designer

✨Tip Number 1

Make sure your portfolio shines! Focus on showcasing your best branding projects, especially those that highlight your skills in luxury aesthetics. We want to see how you create cohesive visual systems that stand out.

✨Tip Number 2

When you’re preparing for interviews, think about how you can articulate your design process. We love hearing about your mood boards and the rationale behind your decisions, so be ready to share your thought process!

✨Tip Number 3

Networking is key! Connect with other designers and industry professionals who understand the beauty and fashion sectors. We can all help each other find opportunities and share insights on luxury branding.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.

We think you need these skills to ace Brand Identity Designer

Brand Guidelines
Logo Design
Brand Positioning
Brand Development
Corporate Branding
Packaging Design
Creative Direction
Brand Consulting
Brand Strategy
Brand Identity Design
Visual Systems
Luxury Aesthetics
Mood Board Presentation
Scalable Visual Systems

Some tips for your application 🫡

Showcase Your Best Work: Make sure your portfolio shines with your strongest brand identity projects. We want to see how you've tackled luxury branding before, so pick pieces that really highlight your skills in creating timeless and cohesive visual systems.

Tailor Your Approach: When answering our questions, be sure to explain how your approach to luxury branding differs from standard branding. We’re looking for insights into your thought process and how you create elevated aesthetics that resonate with a premium audience.

Be Clear and Concise: In your application, keep your timeline and pricing clear. We appreciate straightforwardness, so let us know how long you think the project will take and what your quote is. This helps us understand your planning and budgeting skills right off the bat.

Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to keep track of applications and ensures you don’t miss out on any important details about the role!

How to prepare for a job interview at FreelanceJobs

✨Showcase Your Portfolio

Make sure your portfolio is front and centre during the interview. Highlight projects that align with luxury branding and visual identity, especially those that demonstrate your ability to create cohesive branding systems. Be ready to discuss the rationale behind your design choices.

✨Understand Luxury Aesthetics

Familiarise yourself with what makes a brand feel luxurious. Research successful premium brands in the beauty and fashion sectors. During the interview, be prepared to explain how you would apply these principles to create a timeless and elevated visual identity for the new hair extension brand.

✨Prepare for Questions on Scalability

Expect questions about how you build scalable visual systems for both packaging and digital platforms. Have examples ready that illustrate your process and thought patterns. This will show that you can think beyond just aesthetics and consider practical applications.

✨Present Mood Boards Confidently

Practice presenting mood boards as if you're already working on the project. This will not only showcase your design skills but also your ability to communicate ideas effectively. Make sure to articulate how each element contributes to the overall brand identity.

Brand Identity Designer
FreelanceJobs
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