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- Tasks: Create stunning packaging and brand identity for a luxury bottled water brand.
- Company: Join a forward-thinking company aiming to disrupt the beverage market.
- Benefits: Flexible hours, creative freedom, and a chance to shape a premium product.
- Why this job: Make your mark in the beverage industry with your design skills.
- Qualifications: Proven experience in beverage packaging and strong graphic design skills.
- Other info: Contract role with potential for future projects.
The predicted salary is between 13 - 16 £ per hour.
We are seeking an experienced Packaging and Brand Identity Designer to develop the visual language for our African Premium Water, a new bottled water brand. Our goal is to disrupt the local market by offering a high-end, luxury aesthetic at an everyday, accessible price point. We want the bottle to look like it belongs on a 5-star hotel table or a high-end bar, while being priced for the everyday supermarket shopper.
Scope of Work:
- Brand Identity Refinement: Finalizing the logo and "shield" emblem to ensure it feels "African Premium"—sophisticated, clean, and trustworthy.
- Label Design: Create a minimalist, high-clarity label design for three SKUs: 330ml, 500ml, and 750ml.
- Material Strategy: Advise on finishes (e.g., clear BOPP labels, metallic foils, or screen-printed looks) that achieve a premium feel on standard PET bottles.
- Cap & Neck Detail: Design the visual look for the bottle closures (aiming for a metallic/silver finish).
- Brand Guidelines: A brief "Look & Feel" document including typography and color palette allowing for Hotels and other businesses to use the same to order custom water with their logo.
Target Audience:
- HoReCa: Hotels, Lodges, Restaurants, and Bars.
- Retail: Supermarkets and convenience stores.
Required Skills:
- Proven portfolio in Beverage Packaging (specifically water or spirits).
- Deep understanding of print specifications (transparency, metallic inks, and PET bottle constraints).
- Ability to balance "Minimalist/Modern" with "Cultural Relevance."
- Experience with 3D rendering for product mockups.
Contract duration of 1 to 3 months, with 30 hours per week.
Mandatory skills: Packaging Design, Covers & Packaging, Graphic Design, Adobe Illustrator, Label & Packaging Design.
Beverage Packaging and Brand Design Specialist Needed employer: FreelanceJobs
Contact Detail:
FreelanceJobs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Beverage Packaging and Brand Design Specialist Needed
✨Tip Number 1
Network like a pro! Reach out to industry contacts, attend design events, and join online forums. The more people you know, the better your chances of landing that dream role.
✨Tip Number 2
Show off your portfolio! Make sure it’s up-to-date and highlights your best work in beverage packaging. Tailor it to showcase projects that align with the luxury aesthetic we’re aiming for.
✨Tip Number 3
Prepare for interviews by researching our brand and understanding the market. Be ready to discuss how your design philosophy can elevate our African Premium Water to new heights.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Beverage Packaging and Brand Design Specialist Needed
Some tips for your application 🫡
Show Off Your Portfolio: Make sure to include a link to your portfolio that highlights your best work in beverage packaging. We want to see your creativity and how you’ve tackled similar projects, especially in the water or spirits sector.
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect how your skills align with our vision for African Premium Water. We love seeing candidates who understand our brand identity and can contribute to it.
Be Clear and Concise: When writing your application, keep it clear and to the point. We appreciate well-structured applications that get straight to the heart of your experience and how it relates to the role. Avoid fluff and focus on what makes you a great fit!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at FreelanceJobs
✨Showcase Your Portfolio
Make sure to bring a well-organised portfolio that highlights your best work in beverage packaging. Focus on projects that demonstrate your ability to create a luxury aesthetic while keeping it accessible. Be ready to discuss the thought process behind each design and how it aligns with brand identity.
✨Understand the Brand Vision
Before the interview, dive deep into the concept of 'African Premium Water'. Familiarise yourself with the target audience and the market positioning. This will help you articulate how your design approach can disrupt the local market and resonate with both high-end venues and everyday shoppers.
✨Discuss Material Strategies
Be prepared to talk about different materials and finishes that can elevate the product's look. Discuss your experience with clear BOPP labels, metallic foils, and other techniques that can enhance the premium feel of standard PET bottles. This shows your technical knowledge and creativity.
✨Balance Minimalism with Cultural Relevance
Highlight your ability to merge minimalist design with cultural elements. Share examples from your past work where you've successfully balanced these aspects. This will demonstrate your understanding of the brand's need for sophistication while remaining culturally relevant.
