Business Development Executive (CRM Sales) in London

The FreedomPay Commerce Platform is the technology of choice for many of the largest companies across the globe in retail, hospitality, lodging, gaming, sports and entertainment, foodservice, education, healthcare and financial services. FreedomPay’s technology has been purposely built to deliver rock solid performance in the highly complex environment of global commerce. The company maintains a world-class security environment and was first to earn the coveted validation by the PCI Security Standards Council against Point-to-Point Encryption with EMV standard in North America.

FreedomPay’s robust solutions across payments, security, identity and data analytics are available in-store, online and on-mobile and are supported by rapid API adoption. The award winning FreedomPay Commerce Platform operates on a single, unified technology stack across multiple continents allowing enterprises to deliver a consistent, repeatable experience on a global scale. FreedomPay is a fast paced, high growth company with a great culture with competitive benefits and compensation with a business casual atmosphere.

FreedomPay is experiencing strong, sustained growth and is seeking a senior sales professional to join its commercial organization. This role is responsible for selling FreedomPay’s platform, services, and solutions across mid-market and enterprise segments, owning the full sales lifecycle from pipeline creation through close.

Sales at FreedomPay are consultative and often complex in nature. Successful candidates will be comfortable navigating multi-stakeholder buying groups, leading RFP-driven processes, articulating ROI, and coordinating internally across sales, solutions engineering, product, and partner teams. This role requires a high degree of autonomy, strong commercial judgment, and the ability to balance near-term opportunities with longer-cycle strategic pursuits.

This position supports both direct merchant sales efforts and partner-led sales motions. There is no distinction in quota attainment between direct and partner-assisted opportunities.

Responsibilities

• Own the full sales lifecycle, including self-sourced pipeline development, opportunity qualification, deal execution, and contract close.
• Sell FreedomPay’s platform, services, and solutions across mid-market and enterprise segments.
• Support and participate in partner-led sales efforts alongside ISVs, Acquirers, Financial Institutions, and ISOs, in addition to direct merchant sales.
• Lead complex, consultative sales engagements involving multiple stakeholders across technology, operations, finance, and executive leadership.
• Prepare and manage RFP responses, value propositions, and ROI analyses tailored to customer- and partner-specific use cases.
• Present FreedomPay’s capabilities and differentiated value to merchants and partners, both in person and virtually.
• Identify, engage, and develop strategic relationships across ISVs, Acquirers, FIs, and ISOs.
• Coordinate internally with solutions engineering, product, implementation, and partner teams to support complex sales motions.
• Maintain and expand relationships with existing customers to drive incremental growth and long-term account value.
• Monitor market activity, competitive dynamics, and industry trends (technical, regulatory, and commercial) to inform sales strategy.
• Accurately forecast pipeline activity and maintain disciplined opportunity management.
• Perform additional responsibilities as needed in support of the broader commercial organization.

Requirements

• 7-10 years of experience in B2B software, payments, or FinTech sales.
• Demonstrated experience selling multi-location, multi-stakeholder solutions involving technical or operational complexity.
• Experience selling both directly to merchants and in partnership with ISVs, Acquirers, Financial Institutions, or ISOs.
• Proven ability to build and manage a self-sourced pipeline while supporting partner-driven sales efforts.
• Strong capability leading consultative sales processes, including RFPs, security reviews, and ROI justification.
• Existing enterprise merchant relationships are a strong plus.
• Excellent verbal and written communication skills.
• Strong networking, relationship-building, and negotiation skills.
• Ability to understand customer and partner requirements and translate them into structured, compelling commercial proposals.
• Highly organized with strong time and task management skills; comfortable operating in a fast-paced, entrepreneurial environment.
• Self-directed, accountable, and able to work effectively with minimal supervision.
• Proficiency in Microsoft Office.
• Knowledge of eCommerce and digital payment platforms preferred.
• Willingness and ability to travel as needed.

Success in this role requires comfort selling across segments and sales motions. While enterprise opportunities are a critical component of the role, performance is driven by the ability to independently source opportunities, close mid-market deals, and support partner-led enterprise pursuits without differentiation in quota credit.

As the fastest growing commerce company in the industry, we offer the opportunity for tremendous upward mobility within the company as well as development and professional growth opportunities. FreedomPay's fulltime roles provide exceptional benefits including medical, prescription, dental and vision coverage, Life Insurance, Retirement Plans with company match, commission sharing plan, flexible hybrid working environment, and great parental and other leave programs.