Regional Marketing Lead – East Region Campaigns

Regional Marketing Lead – East Region Campaigns

Full-Time 30000 - 40000 £ / year (est.) No working from home possible
Freedom Leisure

At a Glance

  • Tasks: Plan and deliver exciting marketing campaigns to engage communities and promote our centres.
  • Company: Join Freedom Leisure, a leading charitable leisure trust focused on improving lives through leisure.
  • Benefits: Enjoy a supportive environment with training, career growth, and a chance to make a real impact.
  • Other info: Dynamic role with opportunities to represent the brand at outreach events.
  • Why this job: Be part of a team that values positivity and inclusivity while helping others feel good.
  • Qualifications: Experience in marketing, social media management, and a passion for community engagement.

The predicted salary is between 30000 - 40000 £ per year.

Join the Energy at Freedom Leisure – Do Good Feel Good! At Freedom Leisure, we’re all about positive vibes, great people, and making a real impact. Yes, we run leisure and cultural facilities, gyms and swimming pools - but at the heart of it all, it’s our people who make the difference. As one of the UK’s leading charitable leisure trusts, we’re proud of our mission: Improving Lives Through Leisure. We’re here to help communities live healthier, happier lives by making our centres welcoming, inclusive, and accessible to everyone – because everyone deserves to feel good. We’re all about delivering amazing customer service with a smile – every single day. We create spaces where people feel at home, supported, and inspired. If you’re passionate about helping others and love creating great experiences, you’ll feel right at home with us. You don’t need to be an expert to get started – we’ll give you all the training and support you need. With over 130 centres across England and Wales, there’s loads of room to grow. Many of our team have built amazing careers doing what they love, helping customers day‑to‑day and making people feel good – one smile at a time. We’re proud to be a workplace where everyone is welcome, valued, and supported to thrive – because when our team reflects the communities we serve, we all grow stronger together. This is your place, this is where you matter.

We are seeking a proactive and creative Regional Marketing Executive to support the delivery of impactful marketing initiatives that promote our centres, services and community values. This is an exciting opportunity for a talented marketer looking to take the next step in their career and make a real difference across a dynamic portfolio of sites. In this role, you will support the delivery of marketing activity across the East region, working closely with the Regional Commercial Manager to plan campaigns, manage digital channels and produce high quality promotional materials. You will help ensure consistent and effective communication that supports regional commercial objectives. This role is based in Essex, within the Braintree contract supporting centres across the East region.

Key Responsibilities
  • Plan and deliver targeted marketing campaigns to support sales and engagement goals
  • Assist with website content management and implement scheduled email marketing activity
  • Manage social media channels for all regional products and services in line with corporate plans
  • Produce and coordinate promotional materials including digital and printed content while maintaining brand standards
  • Liaise with designers, printers and suppliers to ensure quality and value for money
  • Support the internal and external distribution of marketing materials
  • Represent the Marketing Department at outreach events when required
  • Assist with identifying PR opportunities and generating local or trade press coverage
  • Create in‑house desktop published materials including posters, banners and flyers

In the event that a high volume of suitable applications are received, the post may close prior to the specified closing date. Please apply as soon as possible if interested.

Hours: 37 hours per week, Monday - Sunday (rota basis)

Required skills: Email Marketing, Public Relations, Marketing Campaigns

Regional Marketing Lead – East Region Campaigns employer: Freedom Leisure

At Freedom Leisure, we pride ourselves on being a leading charitable leisure trust that prioritises the well-being of our communities. Our vibrant work culture fosters inclusivity and support, ensuring every team member feels valued and empowered to grow within their role. With extensive training opportunities and a commitment to delivering exceptional customer service, joining us means being part of a mission that truly makes a difference in people's lives across Essex and beyond.

Freedom Leisure

Contact Details:

Freedom Leisure Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Regional Marketing Lead – East Region Campaigns

Tip Number 1

Get to know the company culture! Before your interview, dive into Freedom Leisure's mission and values. Show us how your passion for improving lives through leisure aligns with our goals. It’s all about those positive vibes!

Tip Number 2

Network like a pro! Reach out to current or former employees on LinkedIn. Ask them about their experiences and any tips they might have. This insider info can give you an edge and help you stand out in the application process.

Tip Number 3

Prepare for the unexpected! We love creativity, so be ready to showcase your innovative ideas during the interview. Think of unique marketing campaigns that could resonate with our community and be prepared to discuss them.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows us you’re genuinely interested in being part of the Freedom Leisure family. Let’s make a difference together!

We think you need these skills to ace Regional Marketing Lead – East Region Campaigns

Email Marketing
Public Relations
Marketing Campaigns
Digital Marketing
Content Management
Social Media Management
Promotional Material Production

Some tips for your application 🫡

Show Your Passion:Let your enthusiasm for making a difference shine through in your application. We want to see how your values align with our mission of improving lives through leisure. Share your experiences that highlight your passion for community engagement and customer service!

Tailor Your Application:Make sure to customise your CV and cover letter for the Regional Marketing Lead role. Highlight relevant skills like email marketing and PR, and demonstrate how your past experiences can contribute to our goals. We love seeing candidates who take the time to connect their background with what we do!

Be Creative:As a marketer, creativity is key! Use your application to showcase your innovative ideas and how you would approach marketing campaigns for our centres. Whether it’s through your writing style or examples of past work, let us see your creative flair!

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets to us quickly and efficiently. Plus, you’ll find all the details you need about the role and our amazing team!

How to prepare for a job interview at Freedom Leisure

Know Your Audience

Before the interview, take some time to research Freedom Leisure and their mission. Understand their values around community engagement and customer service. This will help you tailor your responses to show how your skills and experiences align with their goals.

Showcase Your Creativity

As a Regional Marketing Lead, creativity is key! Prepare examples of past marketing campaigns you've worked on, especially those that had a positive impact. Be ready to discuss how you can bring fresh ideas to their marketing initiatives and engage the community effectively.

Prepare for Practical Questions

Expect questions that assess your practical skills in managing digital channels and producing promotional materials. Brush up on your email marketing strategies and social media management techniques, and be prepared to discuss how you would implement these at Freedom Leisure.

Emphasise Teamwork and Collaboration

Freedom Leisure values a supportive team environment. Highlight your experience working collaboratively with others, whether it’s liaising with designers or coordinating outreach events. Share specific examples that demonstrate your ability to work well within a team to achieve common goals.