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For Companies At a Glance
- Tasks: Drive business growth by building relationships and generating opportunities in global advertising.
- Company: Join Freedman, a leading agency helping brands scale globally.
- Benefits: Hybrid work, travel opportunities, and a dynamic team culture.
- Why this job: Make an impact in a fast-paced environment with top brands like Meta and Oatly.
- Qualifications: 5-7 years in business development with strong networking skills.
- Other info: Exciting career growth and the chance to shape global marketing strategies.
The predicted salary is between 48000 - 72000 £ per year.
Location: London, UK (Hybrid) | Travel: Across EMEA (30–40%)
Reports to: Head of Growth
About Freedman
At Freedman, we help ambitious brands scale across borders. For over 30 years, we’ve partnered with some of the world’s most innovative companies — including Meta, Fitbit, Oatly, IHG, and Klarna — helping them deliver global campaigns that feel locally authentic. Our vision is to be the world’s most trusted partner for brands going global — where exceptional service makes the impossible feel inevitable.
The Opportunity
We’re looking for an aspiring Business Development Director with a background in global advertising to accelerate our expansion across EMEA. You’ve got 5 -7 years of experience and are ready to step up into the new role. This is a relationship-led, commercially focused role — perfect for someone who knows how to turn conversations into connections, and connections into opportunities. You’ll represent Freedman within the marketing audiences, engage CMOs, Heads of Marketing, and agency leaders, and position Freedman as the go-to partner for global campaign execution.
What You’ll Do
- Build the Pipeline (70%)
- Sponsor or attend key industry events — from major conferences to specialist meet-ups
- Host quarterly roundtables and networking sessions with senior marketing leaders
- Generate qualified opportunities across the sector
- Nurture relationships across your target accounts, engaging multiple senior stakeholders
- Maintain strong connections with key prospects and partners
- Grow Our Partner Ecosystem
- Build partnerships with consultants, PR, creative, and production agencies
- Co-host events and develop referral partnerships
- Deliver opportunities from your agency network
- Operational Excellence
- Collaborate with the Growth Manager to strategically cover your sectors
- Work closely with Marketing to inform sector-specific content and campaigns
- Keep HubSpot data and dashboards current
- Share market intelligence and help refine Freedman’s go-to-market strategy
- Additional responsibilities as reasonably required to perform your role
What Success Looks Like
- Year 1:
- Introductory meetings
- Qualified opportunities passed to Head of Growth
- Partner relationships actively generating referrals
- Events attended or sponsored
- Senior roundtables hosted
- Building reputation within the sector
About You
You’re a natural connector with a commercial drive. You enjoy turning insights into opportunities and thrive on building trust-based relationships with senior stakeholders.
Experience
- 5 - 7 years in business development, partnerships, or client relationship roles
- Proven success engaging senior marketing leaders (CMO, Head of Marketing)
- Experience using events and networking as a core growth channel
Skills and Attributes
- Outstanding communicator — confident in conversations, on stage, or over dinner
- Organised, proactive, and self-motivated
- Consultative approach — persuasive without being pushy
- Curious, adaptable, and comfortable with ambiguity
- Resilient and disciplined in follow-up and relationship nurturing
- Genuinely curious about people and their challenges
Bonus Points
- Network in technology sectors
- Agency-side experience or background in marketing/comms
- Additional European languages (Nordic, German, or Dutch)
- Familiarity with HubSpot or similar CRM
Why Freedman
We take the complexity out of global marketing. Freedman brings structure, quality, and cultural understanding to creative delivery — helping brands launch campaigns that land beautifully, everywhere. If you’re passionate about growth through relationships and want to make an impact in an ambitious, globally minded agency, we’d love to hear from you. Apply now to join Freedman.
Business Development Director - Global Advertising in London employer: Freedman International
Contact Detail:
Freedman International Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Director - Global Advertising in London
✨Tip Number 1
Get networking! Attend industry events and meet-ups to connect with potential employers and other professionals. Remember, it’s all about building relationships that can lead to opportunities.
✨Tip Number 2
Don’t be shy about reaching out directly to people in your target companies. A friendly message on LinkedIn can go a long way. Just make sure to personalise it and show genuine interest in their work!
✨Tip Number 3
Follow up after meetings or events. A quick email thanking someone for their time can keep you top of mind. Plus, it shows you’re proactive and serious about building those connections.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love hearing from passionate candidates who are ready to make an impact.
We think you need these skills to ace Business Development Director - Global Advertising in London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for global advertising shine through! We want to see how your experience aligns with our mission at Freedman and how you can contribute to our vision of being the go-to partner for brands going global.
Tailor Your CV: Make sure your CV is tailored to highlight your relevant experience in business development and partnerships. Use keywords from the job description to show us that you understand what we're looking for and how you fit into the role.
Craft a Compelling Cover Letter: Your cover letter is your chance to tell your story! Share specific examples of how you've built relationships and generated opportunities in your previous roles. We love hearing about your successes and how they relate to what we do at Freedman.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us that you’re serious about joining our team!
How to prepare for a job interview at Freedman International
✨Know Your Audience
Before the interview, research Freedman and its key clients. Understand their recent campaigns and how they position themselves in the global advertising landscape. This will help you tailor your responses and demonstrate your genuine interest in the company.
✨Showcase Your Networking Skills
Since this role is all about building relationships, come prepared with examples of how you've successfully engaged senior marketing leaders in the past. Share specific stories that highlight your ability to turn conversations into opportunities, as this will resonate well with the interviewers.
✨Be Ready to Discuss Market Trends
Stay updated on current trends in global advertising and be prepared to discuss how these could impact Freedman's strategy. Showing that you can think critically about the market will demonstrate your consultative approach and commercial drive.
✨Ask Insightful Questions
Prepare thoughtful questions that reflect your curiosity about Freedman’s operations and future plans. Inquire about their approach to nurturing partnerships or how they measure success in their campaigns. This not only shows your interest but also positions you as a proactive candidate.
