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- Tasks: Lead digital marketing efforts, create engaging content, and grow brand presence.
- Company: Fast-growing AI startup with a dynamic and innovative culture.
- Benefits: Competitive salary, flexible working, and direct access to founders.
- Why this job: Shape the voice of a startup and make a real impact in the tech world.
- Qualifications: 1-4 years in digital marketing, strong writing skills, and a passion for AI.
- Other info: Join a creative team with rapid career progression and a supportive environment.
The predicted salary is between 28000 - 36000 £ per year.
A fast-growing AI startup is scaling its commercial and product footprint, and we are looking for a driven Digital Marketing Lead to take ownership of content, brand presence, and audience growth for them. This is an opportunity to join early, shape the voice of the business, and build a marketing engine from the ground up. If you’re excited by emerging tech, love creating content that cuts through the noise, and want real autonomy, this Digital Marketing Lead role will suit you perfectly.
As the Digital Marketing Lead, you’ll be the driving force behind the content strategy and digital presence. You’ll work closely with founders, product, and sales to translate complex AI concepts into compelling, accessible content that attracts users, partners, and investors. This is a hands-on role with huge scope for growth ideal for someone with 1-4 years experience in digital marketing who’s ready to step up and take ownership.
Key Responsibilities:- Develop and execute a content strategy across web, social, email, and community channels
- Create high-quality written, visual, and short-form video content showcasing our AI products and use cases
- Manage and grow the social media presence (LinkedIn, X, YouTube, TikTok)
- Optimise website content for SEO and lead generation
- Support product launches with landing pages, campaigns, and messaging
- Analyse performance metrics and iterate based on data
- Collaborate with founders to shape brand tone, storytelling, and positioning
- Identify opportunities for partnerships, PR, and community engagement
For this Digital Marketing Lead role, we're looking for someone who is creative, curious, and proactive; someone who thrives in a startup environment and isn’t afraid to experiment. You’ll bring:
- 1-4 years experience in digital marketing, content creation, or growth marketing
- Strong writing skills and the ability to simplify technical topics
- Experience producing content across multiple formats (blogs, social, video, email)
- A solid understanding of SEO, analytics, and social media best practices
- A genuine interest in AI, emerging tech, and innovation
- A self-starter mindset comfortable owning projects end-to-end
Experience with marketing automation tools, Canva/Adobe, or basic video editing.
What’s on Offer:- Direct access to founders and the ability to influence strategy
- A creative, supportive, and ambitious team
- Rapid career progression as the company scales
- Flexible working and a culture built on trust and autonomy
Digital Marketing Executive employer: Franklin Bates Limited
Contact Detail:
Franklin Bates Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive
✨Tip Number 1
Get your networking game on! Connect with people in the industry, attend events, and don’t be shy about reaching out to potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work in digital marketing. This is your chance to shine and demonstrate how you can take ownership of content and brand presence.
✨Tip Number 3
Prepare for interviews like a pro! Research the company, understand their products, and think about how you can contribute to their growth. We want to see your passion for AI and emerging tech come through!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive and eager to join our team!
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Show Your Passion for AI: When you're writing your application, let your enthusiasm for AI and emerging tech shine through. We want to see that you’re genuinely excited about the industry and how it can shape the future.
Tailor Your Content: Make sure to customise your application to highlight your experience in digital marketing and content creation. Use examples that showcase your ability to simplify complex topics, just like we do at StudySmarter!
Be Creative and Authentic: Don’t be afraid to show your personality! We love creativity, so feel free to express yourself in your writing. Whether it’s a unique format or an engaging story, make it memorable.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to see your application and get to know you better. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Franklin Bates Limited
✨Know Your Stuff
Before the interview, dive deep into the company’s mission and products. Understand their AI offerings and think about how you can translate complex concepts into engaging content. This will show your genuine interest and help you connect with the founders during the chat.
✨Show Off Your Creativity
Prepare examples of your past work that highlight your creativity in digital marketing. Whether it’s a blog post, social media campaign, or video content, be ready to discuss how you approached each project and the results you achieved. This is your chance to shine!
✨Be Data-Driven
Since the role involves analysing performance metrics, come prepared with insights from your previous campaigns. Talk about how you used data to optimise content and drive engagement. This will demonstrate your analytical skills and ability to iterate based on feedback.
✨Ask Smart Questions
At the end of the interview, don’t shy away from asking questions. Inquire about their current marketing strategies, challenges they face, or how they envision the brand evolving. This shows your proactive mindset and genuine interest in contributing to their growth.
