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For Companies At a Glance
- Tasks: Own Midas' social media voice and create engaging content across multiple platforms.
- Company: Join a pioneering company in asset tokenization with a dynamic team.
- Benefits: Competitive pay, flexible work environment, and opportunities for growth.
- Why this job: Shape the future of finance while building a strong community around DeFi.
- Qualifications: 3-5 years in social media or content roles, preferably in crypto or fintech.
- Other info: Be part of a fast-growing startup with an open culture where your ideas shine.
The predicted salary is between 36000 - 60000 £ per year.
About Midas
Midas is pioneering the future of asset tokenization by offering exposure to institutional-grade investments and structured products onchain - accessible, global, and compliant. Co-founded by Dennis Dinkelmeyer (Goldman Sachs) and serial entrepreneur Fabrice Grinda (FJLabs, OLX), Midas aims to bridge the gap between traditional and decentralized finance. Since launching in October 2024, Midas has grown to over $1 billion in total value locked (TVL) across its range of investment products, reflecting strong product-market fit and demand. The company raised a $9m seed round from top-tier investors including BlockTower, Framework Ventures, Coinbase Ventures and others – and is scaling its go-to-market engine and hiring exceptional talent to accelerate distribution.
The Opportunity
We are looking for a Social Media DeFi Wizard to take full ownership of Midas’ public voice: Across social channels, content, announcements, PR moments, and community-facing brand communication. This role sits at the intersection of social media, communications, and content, and is ideal for someone with hands-on execution. You will craft narratives that simplify complex financial and DeFi concepts, build reach and engagement across Twitter (X), LinkedIn, Telegram, and emerging channels, and help position Midas as a leading voice in the tokenization and onchain finance landscape.
Your Responsibilities Include
- Social Media Strategy & Execution
- Build, own, and execute our multi-channel social media strategy (Twitter/X, LinkedIn, Telegram, Discord) that resonates with both institutional and crypto-native audiences.
- Develop data-driven campaigns that support product launches, partnerships and executive thought leadership.
- Content & Narrative Development
- Create educational and storytelling-driven content across mediums: articles, thought leadership, market explainers, product spotlights, long-form social posts, newsletters, and more.
- Collaborate with leadership to refine and reinforce Midas’ positioning, voice, and narrative - especially as part of our upcoming rebrand.
- Translate complex investment and DeFi concepts into accessible, compelling messaging.
- Community Engagement & Relations
- Monitor crypto and finance conversations, engage directly with communities, answer questions, and proactively participate in user discussions.
- Build strategies to grow our audience, deepen engagement, and strengthen trust across retail and institutional communities.
- Organize side events to represent Midas at the major crypto conferences.
- Communications & PR
- Work with founders to prepare announcements, press materials, and messaging for external partners.
- Coordinate with journalists, podcasts, and industry media for interviews, features, and coverage.
- Analytics & Cross-Team Collaboration
- Track key metrics across channels and content types and provide insights & recommendations for continuous optimization.
- Monitor macro market, crypto, DeFi, and tokenization trends to keep Midas at the center of industry conversations.
What We Are Looking For
- 3–5+ years in social media, communications, or content roles (preferably in Crypto, DeFi, or Fintech).
- Proven success in growing social media accounts and driving meaningful engagement.
- Strong storytelling and writing skills with the ability to simplify financial/crypto concepts.
- Familiarity with tokenization, DeFi, products like RWAs, structured products, and the broader crypto space.
- Familiarity with analytics tools (e.g., Twitter Analytics, etc.).
- Highly autonomous, proactive, and comfortable executing quickly in a fast-growing startup environment.
What We Offer
- Play a central role in shaping and rebranding a fast-scaling company at the forefront of asset tokenization.
- Build and lead the voice of Midas across global channels.
- Work in a highly entrepreneurial, agile, and globally distributed team.
- Open and transparent culture where your ideas matter.
- Competitive compensation for long-term alignment.
Social Media DeFi Wizard in London employer: Framework Ventures
Contact Detail:
Framework Ventures Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media DeFi Wizard in London
✨Tip Number 1
Get your social media game on point! Start by following Midas on all platforms and engage with their content. This shows your genuine interest and helps you understand their voice, which is crucial for the role.
✨Tip Number 2
Craft a killer personal brand! Share your insights on DeFi and crypto trends on your own channels. This not only showcases your expertise but also aligns with Midas' mission of simplifying complex concepts.
✨Tip Number 3
Network like a pro! Attend crypto conferences and events, and don’t hesitate to introduce yourself to industry leaders. Building relationships can open doors and give you insider knowledge about Midas and its competitors.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the Midas team and ready to take ownership of their public voice.
We think you need these skills to ace Social Media DeFi Wizard in London
Some tips for your application 🫡
Show Your Passion for DeFi: When you're writing your application, let your enthusiasm for decentralized finance shine through! We want to see that you’re not just familiar with the space but genuinely excited about it. Share any personal projects or experiences that highlight your passion.
Tailor Your Content Samples: Make sure to include samples of your writing that reflect the kind of content we produce at Midas. Whether it's educational articles or engaging social media posts, tailor your examples to show how you can simplify complex concepts and resonate with our audience.
Highlight Your Social Media Wins: Don’t forget to brag a little! Share specific metrics or achievements from your previous roles that demonstrate your ability to grow social media accounts and engage communities. We love numbers that tell a story!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Framework Ventures
✨Know Your DeFi Stuff
Make sure you brush up on your knowledge of decentralised finance and tokenisation. Be ready to explain complex concepts in simple terms, as this role is all about making financial jargon accessible. Familiarity with the latest trends in crypto will definitely give you an edge.
✨Craft Your Social Media Strategy
Before the interview, think about how you would approach Midas' social media strategy. Prepare some ideas on how to engage both institutional and crypto-native audiences across platforms like Twitter, LinkedIn, and Telegram. Showing that you can think strategically will impress the interviewers.
✨Showcase Your Storytelling Skills
Bring examples of your previous work that demonstrate your storytelling abilities. Whether it’s articles, social media posts, or campaigns, be ready to discuss how you simplified complex topics and engaged audiences. This will highlight your fit for the narrative development aspect of the role.
✨Engage with the Community
Research Midas’ current community engagement efforts and think about how you could enhance them. Be prepared to discuss how you would monitor conversations and build trust within the community. Showing that you understand the importance of community relations will resonate well with the team.
