Area Sales Manager

Area Sales Manager

Full-Time 36000 - 60000 £ / year (est.) No home office possible
FPS Distribution Ltd

At a Glance

  • Tasks: Lead a sales team, drive customer acquisition, and analyse sales performance.
  • Company: Join NAPA Auto Parts, a trusted leader in automotive parts with a global presence.
  • Benefits: Enjoy exclusive discounts, career progression, and health & wellbeing tools.
  • Why this job: Be part of a dynamic team making an impact in the automotive industry.
  • Qualifications: Sales experience, leadership skills, and strong computer literacy required.
  • Other info: Opportunities for bespoke training and performance-based bonuses.

The predicted salary is between 36000 - 60000 £ per year.

NAPA Auto Parts UK & Ireland is a leading provider of high-quality parts, tools, and equipment dedicated to light vehicle (LV) mechanics and automotive enthusiasts. As part of the globally renowned NAPA network, which has over 6,000 locations worldwide, NAPA Auto Parts UK & Ireland brings a century of expertise along with a trusted reputation for quality, reliability, and excellence. With more than 260 locations across the UK and Ireland, NAPA Auto Parts supplies a comprehensive range of products sourced from top original equipment manufacturers (OEMs), OE-matched quality suppliers, and exclusive brands. These products are tailored to meet the needs of independent garages, motor factors, and automotive enthusiasts, helping to keep vehicles running smoothly and efficiently.

A position has recently arisen for an Area Sales Manager (ASM) to join our ever-growing business. A high-performing Area Sales Manager is required to help us increase our customer acquisition and revenue growth by keeping our company competitive and innovative. You will be responsible for maximising sales and providing analysis and insight into sales performance.

Responsibilities
  • You will be responsible for managing the sales team within your area.
  • You will need to be able to identify new business and develop existing business within your area through well executed sales planning.
  • You will also be expected to organise your team to carry out local market research and monitor and report information about competitor activity.
  • Achieve growth in line with budget.
  • Manage your team of BDM’s by measuring them against set business KPI’s.
  • Responsible for the delivery of sales promotions and marketing material.
  • Develop and maintain strong relationships with customers.
  • Performance manages your team of BDM’s.
  • Identification of training requirements for your team of BDM’s.
  • Assist in customer visits.
  • High level of commercial awareness.
To Be Successful In This Role
  • Experience in developing sales.
  • Able to demonstrate leadership, planning and organisational skills.
  • Strong level of computer literacy particularly in Microsoft Excel is essential.
  • Experience of working within the Automotive Aftermarket.
  • Excellent verbal and written communication skills.
In Return We Offer
  • An opportunity to join a global brand and market leader.
  • Exclusive discounts and cashback from 1000s of major retailers and grocers via the AAG Benefits App, including Tesco, Boots and Just Eat.
  • Opportunities for career progression and bespoke training.
  • Free pension advice from our standard pension provider.
  • Free access to Health, Wellbeing and Financial tools.
  • Potential to earn a performance based bonus, paid monthly.
  • Discount on car parts.

Alliance Automotive Group is an equal opportunities employer.

Area Sales Manager employer: FPS Distribution Ltd

NAPA Auto Parts UK & Ireland is an exceptional employer, offering a dynamic work environment where innovation and customer satisfaction are at the forefront. With a strong commitment to employee growth through bespoke training and career progression opportunities, team members can thrive in their roles while enjoying exclusive discounts and a performance-based bonus structure. Located across the UK and Ireland, NAPA provides a supportive culture that values collaboration and excellence, making it an ideal place for passionate individuals in the automotive industry.
FPS Distribution Ltd

Contact Detail:

FPS Distribution Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Area Sales Manager

✨Tip Number 1

Network like a pro! Attend industry events, trade shows, or local meetups related to the automotive sector. This is a great way to connect with potential employers and showcase your passion for the field.

✨Tip Number 2

Leverage social media! Use platforms like LinkedIn to engage with companies you're interested in. Follow NAPA Auto Parts and interact with their posts to get noticed by hiring managers.

✨Tip Number 3

Prepare for interviews by researching the company and its competitors. Show that you understand the market and can bring valuable insights to the Area Sales Manager role. We want to see your enthusiasm!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our team at NAPA Auto Parts.

We think you need these skills to ace Area Sales Manager

Sales Management
Customer Acquisition
Revenue Growth
Sales Planning
Market Research
Competitor Analysis
KPI Measurement
Team Leadership
Training and Development
Commercial Awareness
Microsoft Excel
Verbal Communication
Written Communication
Automotive Aftermarket Knowledge

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Area Sales Manager role. Highlight your experience in sales, leadership, and the automotive industry. We want to see how your skills align with what we're looking for!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about the automotive aftermarket and how you can contribute to our growth. Keep it engaging and relevant to the job description.

Showcase Your Achievements: When detailing your past roles, focus on your achievements rather than just responsibilities. Use numbers and examples to demonstrate how you've driven sales and managed teams effectively. We love seeing results!

Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at NAPA Auto Parts!

How to prepare for a job interview at FPS Distribution Ltd

✨Know Your Products Inside Out

As an Area Sales Manager, you'll need to be well-versed in the products NAPA Auto Parts offers. Familiarise yourself with the range of parts, tools, and equipment available, especially those tailored for light vehicle mechanics. This knowledge will not only impress your interviewers but also help you demonstrate how you can effectively communicate these benefits to customers.

✨Showcase Your Leadership Skills

Since you'll be managing a team of Business Development Managers (BDMs), it's crucial to highlight your leadership experience. Prepare examples of how you've successfully led teams in the past, focusing on your ability to motivate, train, and performance manage. Be ready to discuss specific strategies you've used to achieve sales targets and foster team collaboration.

✨Demonstrate Market Awareness

Understanding the competitive landscape is key for this role. Research NAPA's competitors and be prepared to discuss their strengths and weaknesses during the interview. Show how you can leverage this knowledge to develop effective sales strategies and identify new business opportunities within your area.

✨Excel at Excel

Given the emphasis on computer literacy, particularly in Microsoft Excel, make sure you're comfortable with data analysis and reporting. Brush up on your skills before the interview, and be ready to discuss how you've used Excel to track sales performance, analyse trends, or create reports that have informed business decisions.

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