Customer Marketing Executive in Worcester

About The Role
Foxtons, London\’s leading estate agency, is looking for a creative and driven Customer Marketing Executive to join our dynamic 13-strong marketing team.
In this role, you\’ll help drive interest and engagement across our extensive property portfolio, with a focus on New Homes and Build-to-Rent developments.
You\’ll also collaborate on automated lifecycle, lead generation, and promotional campaigns to drive customer conversion.
Using our cutting-edge Customer Engagement Platform, you\’ll create impactful campaigns across email, SMS, and in-browser channels to deliver measurable results.
Core Responsibilities
Create Engaging Digital Assets: Develop compelling marketing content across email, SMS, and in-browser to drive customer engagement.
Audience Segmentation: Build and manage targeted customer segments to ensure communications reach the most relevant audiences.
Cross-Team Collaboration: Work closely with Foxtons\’ specialist teams to understand their objectives and deliver tailored marketing solutions.
A/B Testing & Optimization: Lead and implement a robust testing program, including email features, targeting strategies, and personalization techniques.
Best Practice Adoption: Utilise our Customer Engagement Platform to apply industry best practices in creative design, templates, tracking, testing, and reporting.
Performance Analysis: Conduct post-campaign evaluations, generate insights, and present results to internal stakeholders to inform future strategies.
About You
Desired Skills and Attributes
12+ months experience in a CRM, digital marketing, or marketing automation role
Strong understanding of digital marketing channels and tactics
Hands-on experience with a marketing automation platform or email service provider (preferably Braze)
HTML/CSS and email design best practice
Proactive \’go-getter\’ attitude
Creative thinker with a commercial mind-set and high attention to detail
We Offer
Vibrant company culture, including paid-for social events
Diversity and inclusion networks
One paid work day a year to volunteer for a charity of your choice
Wellbeing package including enhanced sick pay and subsidised gym membership
Enhanced parental policies, including generous shared parental leave
About The Company
As the UK\’s number 1 lettings agency, our customers choose us because we get it done.
And we know it\’s our people that make us so successful.
We have discovered a winning formula for creating driven and ambitious professionals.
This includes the best training at every stage, market-leading technology and the opportunity to work alongside some of the industry\’s most influential professionals.
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