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For Companies At a Glance
- Tasks: Drive sales in the East Midlands, managing accounts and developing new business.
- Company: Join a multi-award-winning British eyewear brand with a commitment to sustainability.
- Benefits: Earn a competitive salary with uncapped commission, company car, and generous holiday.
- Why this job: Be part of a premium brand making a real impact in the eyewear industry.
- Qualifications: Field sales experience and strong relationship-building skills are essential.
- Other info: Enjoy international travel and excellent career growth opportunities.
The predicted salary is between 42000 - 70000 £ per year.
Location: East Midlands-based
Salary: £42,000 base + uncapped commission (OTE £70,000+)
Benefits: Company car (hybrid/electric, private use), pension, international travel, structured onboarding
Are you a driven field sales professional looking to represent a premium brand with a strong reputation for quality, innovation, and sustainability? Our client is a multi-award-winning British business with over a decade of success in the eyewear industry. Founded by two entrepreneurs with deep family roots in the sector, the company has grown into a global operation, supplying stylish and high-quality optical products to over 70 countries. Headquartered in the West Midlands, they operate from two distribution centres and maintain a close-knit team of around 55 employees, including a dedicated sales force.
Their product range spans mid to premium price points and is backed by a full-service model that includes in-house design, manufacturing, and sales. Sustainability is a core value; half of their product range is sustainably sourced, their vehicle fleet is fully hybrid/electric, and they are certified for their commitment to ethical and environmental standards.
The Role
As Regional Sales Manager, you'll take over one of the company's top three territories, covering the East Midlands. You'll inherit a warm desk with existing accounts, but new business development is a key focus. Reporting to the Sales Director, you'll manage a portfolio of independent accounts and groups. This is a consultative sales role where you'll build long-term relationships, guide customers on product selection, and leverage the company's extensive marketing resources.
Key Responsibilities
- Achieve monthly sales of £50,000, with commission starting at £16,666/month
- Manage deals ranging from £2,000-£10,000
- Hit annual billing targets of £600k-£800k
- Use a newly implemented CRM system to manage pipeline and activity
- Attend 3 major international trade shows annually (Paris, Milan, Munich)
- Spend 3-4 days in Bromsgrove office during onboarding to meet brand managers and align on strategy
What We're Looking For
- Field sales experience (essential)
- Product sales background (optical, consumer goods, FMCG, pharmaceutical, or medical tech)
- Optical industry experience (beneficial but not essential)
- Strong relationship-building and customer service skills
- Organised, analytical, and strategic mindset
- Full UK driving licence and willingness to travel
- Based within the region (ideally around Leicester, Nottingham, or Derby)
What's on Offer
- Competitive salary and bonus structure (top performers earn >£70k take-home)
- Company car and fuel card
- Laptop, iPad, and phone
- 23 days holiday + bank holidays (with 3 days reserved for Christmas)
- Standard pension
- Complimentary glasses, eye tests, and free sunglasses annually
This is a rare opportunity to join a business with a rich heritage, a strong growth trajectory, and a genuine commitment to sustainability. If you're passionate about premium products and delivering exceptional service, we'd love to hear from you!
Regional Sales Manager - East Midlands in London employer: Four Squared Recruitment Ltd
Contact Detail:
Four Squared Recruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Sales Manager - East Midlands in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend local events, and don’t be shy about introducing yourself. The more people you know, the better your chances of landing that Regional Sales Manager role.
✨Tip Number 2
Prepare for those interviews by researching the company inside out. Understand their products, values, and recent news. This will help you tailor your answers and show them you’re genuinely interested in being part of their team.
✨Tip Number 3
Practice your pitch! You’ll need to sell yourself just like you would sell their products. Highlight your field sales experience and relationship-building skills, and make sure to convey your passion for premium brands and sustainability.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect with us directly.
We think you need these skills to ace Regional Sales Manager - East Midlands in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experience that match the Regional Sales Manager role. Highlight your field sales experience and any relevant product sales background to catch our eye!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for the eyewear industry and how your values align with our commitment to sustainability. Let us know why you’re the perfect fit for our team.
Showcase Your Achievements: When detailing your past roles, focus on your achievements. Use numbers to demonstrate your success in sales targets or relationship-building. We love seeing concrete examples of how you've made an impact!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Four Squared Recruitment Ltd
✨Know Your Product Inside Out
Before the interview, make sure you’re familiar with the company’s product range and their commitment to sustainability. Being able to discuss specific products and how they align with customer needs will show your genuine interest and expertise.
✨Demonstrate Your Sales Success
Prepare to share specific examples of your past sales achievements, especially in field sales. Highlight how you’ve built relationships and developed accounts, as this role focuses heavily on consultative selling and long-term partnerships.
✨Familiarise Yourself with CRM Systems
Since the role involves using a newly implemented CRM system, it’s beneficial to have a basic understanding of CRM tools. If you’ve used any in the past, be ready to discuss how you managed your pipeline and tracked your sales activities.
✨Show Enthusiasm for Travel and Trade Shows
This position requires attending international trade shows, so express your excitement about travel and networking opportunities. Share any relevant experiences you have from previous roles that involved similar responsibilities.
