At a Glance
- Tasks: Lead marketing strategies to elevate brand awareness and engage customers.
- Company: Luxury resortwear brand known for elegance and quality.
- Benefits: Competitive salary, creative environment, and opportunities for growth.
- Other info: Dynamic role with a focus on innovation and customer engagement.
- Why this job: Join a prestigious brand and shape the future of luxury fashion.
- Qualifications: Experience in marketing, creativity, and understanding of fashion trends.
The predicted salary is between 60000 - 60000 £ per year.
Up to £60,000 per year based on experience
London
Our client is a British luxury resortwear and accessories brand that blends timeless elegance with technical expertise in fit. Today, known for creating sophisticated holiday wardrobes that extend beyond swimwear, offering bikinis, one-piece swimsuits, beach dresses, kaftans, linen separates, and accessories inspired by iconic destinations such as the Amalfi Coast, Mykonos, and the Caribbean. The brand occupies the premium-to-luxury segment of the market and has developed a loyal following among discerning travellers, celebrities, and fashion-conscious women seeking elegant, investment-worthy resortwear. It is stocked internationally through luxury retailers as well as its own boutiques and online store.
Position Overview
Reporting to the Commercial Director, the Marketing Manager is responsible for the marketing function including the development and execution of strategic marketing initiatives to grow brand awareness, drive customer engagement and increase sales across all channels. This role requires a good understanding of the fashion industry, digital marketing trends, and consumer behaviour, along with a creative mindset and analytical acumen.
Key Responsibilities
- Strategy Planning: Develop and execute marketing strategies to enhance brand visibility and market presence.
- Customer Engagement: Drive initiatives to engage customers across various platforms.
- Sales Growth: Implement strategies aimed at increasing sales through effective marketing campaigns.
Marketing and Brand Manager employer: Four Seasons
As a leading British luxury resortwear brand, we pride ourselves on fostering a dynamic and inclusive work culture that encourages creativity and innovation. Our London location offers employees the unique advantage of being at the heart of the fashion industry, with ample opportunities for professional growth and development. We are committed to investing in our team, providing competitive salaries, and a supportive environment where your contributions are valued and recognised.