At a Glance
- Tasks: Lead marketing strategy and drive commercial growth for two iconic luxury properties.
- Company: Join Four Seasons, a leader in luxury hospitality with a people-first culture.
- Benefits: Competitive salary, bonuses, training, discounts, and wellness support.
- Other info: Dynamic role with excellent career progression opportunities across a global brand.
- Why this job: Shape brand growth and create meaningful connections in luxury hospitality.
- Qualifications: Proven leadership in marketing, digital expertise, and strong stakeholder management.
The predicted salary is between 49500 - 60500 £ per year.
About Four Seasons: Four Seasons is powered by our people. We are a collective of individuals who crave to become better, to push ourselves to new heights and to treat each other as we wish to be treated in return. Our team members around the world create amazing experiences for our guests, residents, and partners through a commitment to luxury with genuine heart. We know that the best way to enable our people to deliver these exceptional guest experiences is through a world-class employee experience and company culture. At Four Seasons, we believe in recognizing a familiar face, welcoming a new one and treating everyone we meet the way we would want to be treated ourselves. Whether you work with us, stay with us, live with us or discover with us, we believe our purpose is to create impressions that will stay with you for a lifetime. It comes from our belief that life is richer when we truly connect to the people and the world around us.
About the location: Surrounded by the capital’s greenery and most coveted shopping streets, Four Seasons Hotel London at Park Lane seamlessly balances award-winning design with the city’s high notes. Take in views of Hyde Park from sun-drenched rooms and our rooftop spa, enjoy a leisurely meal on our one-of-a-kind al fresco terrace, then stroll to explore London’s famous sights.
The role: Reporting to the Senior Commercial Director, the Senior Director of Marketing & Communications will provide strategic leadership for all Marketing, Brand, Digital, Content, Social Media, Communications, Partnerships, and Public Relations activity across both properties. As a key member of the Commercial and Senior Leadership teams, you will develop and execute integrated marketing strategies that strengthen brand awareness, increase demand, enhance guest engagement, and drive commercial performance across rooms, restaurants and bars, spa and wellness, meetings and events, and destination experiences. This role requires an innovative and commercially focused leader who combines creativity, strategic thinking, digital expertise, and strong stakeholder management skills to deliver measurable business results.
What you will do:
- Develop and lead the integrated Marketing and Communications strategy for both properties, ensuring alignment with commercial priorities and revenue objectives.
- Drive demand generation through innovative campaigns across digital marketing, social media, content, CRM, partnerships, and brand channels.
- Partner closely with Sales, Revenue, Operations, and Food & Beverage leaders to identify growth opportunities and maximise business performance.
- Lead digital marketing strategy, including website performance, SEO, paid media, email marketing, and marketing analytics.
- Oversee content strategy and brand storytelling that strengthens awareness, engagement, and guest consideration.
- Develop strategic partnerships, collaborations, and activations that elevate brand relevance and market visibility.
- Lead creative direction across campaigns, photography, videography, and content production.
- Manage agency partners and marketing suppliers, ensuring excellent execution and measurable return on investment.
- Analyse campaign performance, market trends, and customer insights to optimise strategy and marketing effectiveness.
- Develop, coach, and inspire a high-performing multi-property team while fostering innovation, accountability, and collaboration.
- Manage budgets, forecasting, and reporting while demonstrating clear commercial impact.
- Oversee public relations activity and reputation management in support of broader marketing objectives.
What we are looking for:
- Significant leadership experience within Marketing, Brand, Commercial Marketing, Communications, or Digital Marketing.
- Proven success developing and delivering integrated marketing strategies for luxury hospitality, travel, lifestyle, fashion, premium consumer, or luxury brands.
- Exceptional brand instinct and creative judgement, with a strong understanding of luxury audiences, emerging trends, and what drives relevance in a premium market.
- A refined sense of taste and aesthetics, with the ability to evaluate creative work, content, partnerships, experiences, and brand storytelling through a luxury lens.
- Strong expertise across digital marketing, content, social media, CRM, brand strategy, and campaign development.
- Demonstrated ability to connect marketing investment to business performance, revenue growth, and guest engagement.
- Experience leading high-performing teams and influencing senior stakeholders across complex organisations.
- Strong analytical and commercial mindset, with experience using data and insights to guide decision-making.
- Experience managing agencies, external partners, content creators, and creative suppliers.
- Experience overseeing Communications and Public Relations functions, with the ability to provide strategic direction, support reputation management, and guide teams responsible for media relations and corporate communications.
- Outstanding communication, presentation, and relationship-building skills.
What to expect: Senior leadership position across two flagship Four Seasons properties. Based across Park Lane and Hampshire, with regular travel between both locations, although the primary office location will be Park Lane. Office based role.
What we offer: At Four Seasons, we support passionate people who want to grow, lead, and build long-term careers within a world-class luxury brand. Highly competitive remuneration package. Annual bonus opportunity. Excellent training and leadership development opportunities. Strong internal progression opportunities across the Four Seasons global portfolio. Holiday entitlement increasing with service. Company Sick Pay. Life insurance while on duty. Up to 20 complimentary nights at Four Seasons Hotels and Resorts worldwide, increasing with service, as well as heavily discounted rates at all properties. 50% discount across UK Four Seasons food and beverage outlets from day one for up to four guests. Complimentary meals while on duty. Access to Wellhub for fitness, mindfulness, therapy, nutrition, and sleep support. Bupa dental or medical. Enhanced maternity and paternity pay. Season Ticket Loan and Cycle to Work scheme. Access to Wagestream for greater pay flexibility and discounts. Employee recognition programmes including monthly awards and events. Annual themed team events plus regular social, charitable, and sporting activities.
Lead the marketing strategy for two iconic properties. This is an opportunity to lead one of the most exciting luxury hospitality marketing portfolios in the UK, shaping brand growth, driving commercial performance, and creating meaningful connections with guests across two exceptional Four Seasons properties. If you are a commercially minded marketing leader with a passion for luxury brands, digital innovation, and customer engagement, we would love to hear from you. We look forward to receiving your application.
Senior Director of Marketing and Communications in London employer: Four Seasons Hotels and Resorts
At Four Seasons, we pride ourselves on fostering a culture of excellence and collaboration, where every team member is valued and encouraged to grow. As a Revenue Manager at our prestigious London location, you will benefit from a structured career development pathway, competitive salary, and unique perks such as complimentary stays at our luxury hotels worldwide. Join us in creating unforgettable experiences while enjoying a supportive work environment that prioritises your professional growth and well-being.
Contact Details:
Four Seasons Hotels and Resorts Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Director of Marketing and Communications in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Four Seasons Hotels and Resorts and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Four Seasons Hotels and Resorts are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Four Seasons Hotels and Resorts on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Four Seasons Hotels and Resorts. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Director of Marketing and Communications in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Four Seasons Hotels and Resorts. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Four Seasons Hotels and Resorts:Show us that you’ve done your homework! In your application, briefly mention what you admire about Four Seasons Hotels and Resorts’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Four Seasons Hotels and Resorts
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Four Seasons Hotels and Resorts will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Four Seasons Hotels and Resorts, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
