Marketing & CRM Data Analyst

Marketing Data Analyst, Bolton, 35,000 – 45,000 DOE \\n This fast-growing business is looking for a data-driven problem solver who can transform complex information into clear business insights that drive real results. Youll play a pivotal role in shaping business performance, supporting marketing strategy, and delivering measurable, data-led growth across multiple brands. \\n\\n This role suits someone who enjoys both the technical and strategic sides of analytics, from data modelling and dashboard building to translating insights for decision-makers and clients.

\\n\\n Collect, clean, and analyse data from multiple sources including CRM systems, marketing platforms, and business databases. \\n Design and maintain dashboards to track key performance metrics such as leads, conversion rates, ROI, and revenue trends. \\n Support campaign optimisation through testing, segmentation, and trend analysis.

\\n Build automated data pipelines and unified reporting structures for performance tracking. \\n Deliver client-facing dashboards and performance reports across digital marketing channels (SEO, PPC, Paid Social, etc). \\n Integrate data from multiple sources (Google Analytics, Meta, HubSpot, etc.) Contribute to forecasting, predictive analysis, and strategic decision-making using data models and trend insights.

\\n\\n Degree in Data Science, Statistics, Economics, Computer Science , or a similar field. \\n Minimum two years' experience in a Data Analyst or Business Intelligence role. \\n Advanced proficiency in SQL and data visualisation tools (Power BI, Tableau, or Looker Studio).

\\n Experience using Python or R for analysis or automation. \\n Strong understanding of digital marketing analytics (Google Analytics 4, Google Ads, Meta Ads, SEO/PPC metrics). \\n Skilled in Google Tag Manager and familiar with CRM/data integration tools (HubSpot, Zapier, Airflow, etc.).

\\n Strong communication skills and able to explain complex data clearly to non-technical audiences. \\n Competitive base salary \\n~4-day working week and work from home one day \\n~ Exposure to cutting-edge data and marketing analytics tools. \\n~ Direct influence within two innovative, high-growth digital companies.

\\n~ Clear progression opportunities into Senior Analyst or BI Lead roles. \\n~ If youre passionate about turning data into meaningful business impact and want to work in a forward-thinking, insight-led environment, wed love to hear from you. \\n Apply now to take the next step in your data career.