At a Glance
- Tasks: Lead brand strategy and marketing for a portfolio of beauty brands.
- Company: Fast-growing, founder-led global beauty business with exciting growth potential.
- Benefits: Competitive salary, bonus, early finish Fridays, and a dynamic work environment.
- Other info: Opportunity to make a visible impact in a fast-paced, entrepreneurial setting.
- Why this job: Shape the future of beauty brands and work closely with the Founder.
- Qualifications: 10+ years in brand and marketing, with beauty experience essential.
The predicted salary is between 80000 - 80000 £ per year.
We're partnering with a fast-growing, founder-led global beauty business to find a Head of Brand & Marketing to lead the next phase of its growth journey. With a portfolio of four beauty brands sold across the UK and international markets, this is a brilliant opportunity for an experienced brand and marketing leader to shape strategy, elevate brand presence and drive commercial growth across multiple channels.
Working closely with the Founder and as part of the senior leadership team, you'll take ownership of the marketing strategy across the portfolio; strengthening brand positioning, accelerating digital performance, growing ecommerce revenue and building high-value retail partnerships. This is a role for someone who combines strategic thinking with a hands-on mindset and thrives in a fast-paced, entrepreneurial SME environment where they can make a visible impact.
The Role
As Head of Brand & Marketing, you'll lead the development and execution of the overall marketing strategy across a diverse portfolio of brands. You'll be responsible for ensuring each brand has a clear proposition, strong market presence and a commercially effective go-to-market approach. You'll work cross-functionally with leadership, sales and ecommerce teams to deliver impactful campaigns, unlock growth opportunities and build a best-in-class brand and marketing function.
Key Responsibilities
- Lead the strategic direction and development of four distinct beauty brands
- Use consumer insight, market data and trends to inform brand, product and campaign decisions
- Own the digital marketing strategy across Paid Social (Meta / TikTok), Paid Search, CRM, email marketing, influencer and organic social
- Develop and deliver ecommerce growth strategies across owned websites and retail platforms
- Partner closely with sales to create trade marketing and retail activation plans that support growth
- Strengthen relationships with retail partners and identify new commercial opportunities
- Lead, inspire and develop a high-performing marketing team
- Manage budgets effectively, ensuring strong performance and measurable ROI
- Oversee creative direction across campaigns, launches, content and brand assets
About You
We're looking for a commercially minded, ambitious marketing leader with a strong track record of growing brands in a fast-moving consumer environment. You'll likely bring:
- 10+ years' experience in brand and marketing, including at least 3 years in a senior leadership role
- Experience within beauty is essential
- A proven track record of building and scaling brands within an SME or founder-led environment
- Strong digital marketing expertise, particularly across Meta and TikTok advertising
- Experience developing successful retail, trade marketing and commercial partnerships
- A solid understanding of ecommerce growth, customer acquisition and digital performance
- Experience managing budgets and delivering clear, measurable ROI
- Strong creative instincts with experience across campaign development, photoshoots and briefing creative teams
- The ability to operate both strategically and hands-on, depending on the needs of the business
Why Apply?
- Join a high-growth global beauty business at an exciting stage of its journey
- Work directly with the Founder and senior leadership team in a highly visible role
- Take ownership of a multi-brand portfolio with genuine scope to shape strategy and growth
- Early finish every Friday
- A real opportunity to take a portfolio of exciting brands to the next level
Location
This role is based in Stockport and requires someone who is happy to be in the office 5 days per week.
Interested? If you'd like to find out more, please apply. If your experience looks like a strong fit, we'll be in touch to arrange a conversation.
Head of Brand & Marketing in London employer: Four Recruitment
Four Recruitment is an exceptional employer located in Stockport, offering a dynamic work environment that fosters professional growth and development. With a flexible hybrid work model and a strong emphasis on employee well-being, the company provides excellent benefits and encourages a collaborative culture where finance professionals can thrive and make a meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Brand & Marketing in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Four Recruitment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Four Recruitment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Four Recruitment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Four Recruitment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Brand & Marketing in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Four Recruitment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Four Recruitment:Show us that you’ve done your homework! In your application, briefly mention what you admire about Four Recruitment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Four Recruitment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Four Recruitment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Four Recruitment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
