Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead product marketing for innovative AI finance solutions and shape market communication.
- Company: Join Triffin, a fast-scaling fintech startup in Shoreditch, London.
- Benefits: Competitive salary, share options, 26 days leave, and fun team events.
- Other info: High autonomy, significant influence, and excellent growth opportunities.
- Why this job: Be the first Product Marketing hire and define a new category in finance.
- Qualifications: 3-6 years in product marketing, strong storytelling, and communication skills.
The predicted salary is between 60000 - 80000 £ per year.
Join as Triffin’s first Product Marketing hire and define how we communicate a new category of AI finance to the market. You’ll own positioning, messaging and go-to-market strategy across our product suite — shaping how Triffin is understood by customers, partners and the broader ecosystem. This is a rare opportunity to operate at the intersection of product, growth and storytelling, and to build the product marketing function from the ground up. We’ve recently launched funding, payments and AI-powered cash flow management products, with strong early traction and ~800% growth expected in 2026. You’ll play a central role in turning that momentum into clear, compelling narratives and scalable growth.
The role
Based in our Shoreditch (London) office. Our first Product Marketing hire — with full ownership of product positioning, messaging and go-to-market. Build the systems, processes and foundations for product marketing at Triffin. High autonomy, high expectations, and significant influence across the business.
What you’ll do
- Define and refine Triffin’s positioning, messaging and value proposition across products and audiences.
- Own the full lifecycle for new products and features — from concept through to launch and adoption.
- Translate complex financial and technical concepts into clear, compelling narratives.
- Work closely with founders, product and growth teams to align on strategy and execution.
- Develop a deep understanding of customers, their needs and how they perceive value.
- Create high-quality content and collateral that supports sales, partnerships and marketing.
- Build feedback loops between customers, GTM teams and product to continuously improve positioning and product direction.
- Develop scalable playbooks for launches, messaging and market expansion.
- Leverage AI tools and systems to increase speed and quality of output.
What we’re looking for
- 3–6 years experience in product marketing at a fintech or relevant technology company.
- Strong track record of high-quality work — you’ve shipped effective launches, improved messaging, or driven measurable growth.
- Exceptional communication skills — especially writing and storytelling.
- Structured thinker who can simplify complex ideas into clear narratives.
- Deep curiosity about customers, markets and how businesses operate.
- High ownership mindset — you take responsibility for outcomes, not just output.
- Strong taste and judgment — you care about clarity, quality and impact.
- Comfortable operating in a fast-moving, ambiguous environment.
What success looks like
- First 3 months: develop a clear understanding of product, customers and market; begin refining core messaging and start telling our story.
- 6 months: own and execute successful product launches with strong internal alignment and external impact.
- 12 months: establish a clear, differentiated market narrative and scalable product marketing function.
Why this role?
- Define how a new category is understood and communicated.
- Work directly with founders and influence both product and go-to-market strategy.
- Build a function from scratch with high ownership and visibility.
- Develop as a high-impact product marketer in a fast-scaling company.
Benefits
- Competitive compensation package
- Share options — meaningful ownership in the company
- 26 days annual leave + bank holidays
- Regular team offsites and social events
About Triffin
Triffin launched in 2024 to improve finance outcomes for consumer brands. We’re building a product that will become an essential part of the consumer brand AI stack and redefine how the next generation of businesses manage funding, payments and cash flow.
Founding Product Marketing Lead (Fintech) in City of Westminster employer: Foundation Partners
Contact Detail:
Foundation Partners Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Founding Product Marketing Lead (Fintech) in City of Westminster
✨Tip Number 1
Network like a pro! Get out there and connect with people in the fintech space. Attend industry events, join relevant online communities, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your storytelling skills! When you get the chance to chat with hiring managers or during interviews, make sure to share compelling narratives about your past successes in product marketing. Highlight how you’ve turned complex ideas into clear messages that resonate with customers.
✨Tip Number 3
Research, research, research! Before any interview, dive deep into Triffin’s products and their market positioning. Understand their unique value proposition and think about how you can contribute to shaping their narrative. This will show you’re genuinely interested and ready to hit the ground running.
✨Tip Number 4
Apply through our website! We want to see your application come through directly. It shows initiative and gives us a better chance to review your profile. Plus, it’s a great way to ensure you’re considered for this exciting opportunity at Triffin!
We think you need these skills to ace Founding Product Marketing Lead (Fintech) in City of Westminster
Some tips for your application 🫡
Show Your Passion for Fintech: When you're writing your application, let your enthusiasm for fintech shine through! We want to see how excited you are about shaping the future of finance with AI. Share any relevant experiences or projects that highlight your passion and understanding of the industry.
Tailor Your Messaging: Just like we expect you to refine our messaging, make sure your application speaks directly to us. Use the job description as a guide and align your skills and experiences with what we're looking for. This shows us you understand the role and can communicate effectively.
Be Clear and Compelling: Your application is your first chance to tell your story, so make it count! Keep your writing clear and engaging, breaking down complex ideas into simple narratives. Remember, we value exceptional communication skills, so showcase your storytelling ability right from the start.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows us you’re proactive and keen to join our team!
How to prepare for a job interview at Foundation Partners
✨Know Your Product Inside Out
Before the interview, make sure you have a deep understanding of Triffin's products and how they fit into the fintech landscape. Familiarise yourself with their funding, payments, and AI-powered cash flow management solutions. This will help you articulate how you can contribute to shaping the product marketing function.
✨Craft Your Storytelling Skills
Since this role heavily relies on communication and storytelling, practice translating complex financial concepts into simple narratives. Prepare examples of how you've done this in previous roles, as it will demonstrate your ability to create compelling messaging for Triffin's audience.
✨Showcase Your Curiosity
Triffin is looking for someone with a deep curiosity about customers and markets. Be ready to discuss how you've researched customer needs in the past and how that knowledge influenced your marketing strategies. This will show that you’re not just about output but also about understanding the bigger picture.
✨Prepare for High Autonomy
This role comes with high expectations and significant influence. Think about times when you've taken ownership of projects and driven them to success. Be prepared to share these experiences, as they will highlight your ability to thrive in a fast-moving, ambiguous environment like Triffin.