Marketing Manager in London

This fast-growing consumer brand is looking to bring in a dynamic and experienced Marketing Manager to support the next phase of its exciting journey. Built on a powerful idea, the brand has moved quickly from concept to national retail listings, gaining strong traction across both retail and eCommerce channels. With clear momentum behind it, the focus is now on scaling in a way that feels consistent, impactful, and true to what the brand stands for.

This role will play a key part in shaping and refining the marketing function, bringing clarity, consistency, and energy to how the brand shows up across every touchpoint. This is a hands-on role with real ownership. You won’t be inheriting a finished strategy; you’ll be building on what’s there, bringing fresh thinking and driving commercial performance.

What You’ll Be Doing

• Take ownership of the end-to-end marketing strategy, aligning activity with commercial growth plans.
• Support and optimise performance across key channels, identifying opportunities to drive incremental growth.
• Establish clear KPIs, reporting frameworks, and performance tracking across marketing activity.
• Use data and insights to inform decision-making, improve campaign performance, and drive ROI.
• Develop and execute customer acquisition strategies to increase brand awareness and drive trial.
• Build retention and loyalty initiatives to increase repeat purchase and customer lifetime value.
• Develop loyalty and retention programs to increase repeat purchase frequency.
• Lead brand strategy implementation, ensuring consistency across all touchpoints.
• Drive social media growth and engagement, elevating content quality and brand presence.
• Develop and manage partnerships, collaborations, and marketing initiatives.
• Manage and optimise digital marketing campaigns, including paid media and performance channels.
• Managing all digital marketing efforts, including paid social, search, display and email marketing campaigns.
• Deliver sampling and activation campaigns to support retail growth and consumer awareness.
• Work closely with commercial teams to support retail launches and in-store performance.
• Analyse campaign performance and continuously optimise effectiveness.
• Challenge current activity, bringing fresh ideas and a clear view on areas for improvement.
• Reduce reliance on external agencies by bringing more capability in-house.
• Manage and optimise the website to ensure strong user experience and conversion.

What’s In It for You

• Salary up to £45,000 with flexibility for the right person.
• Clear pathway of progression into a Head of Marketing role.
• The opportunity to take real ownership of marketing within a high-growth brand.
• A role where simplicity, clarity, and quality of execution genuinely matter.
• A fast-paced, collaborative environment where your ideas will shape how the brand evolves.

Your Background

• Experience within Food or Drink.
• Proven background in brand and/or marketing management.
• Strong understanding of digital marketing, social media, and consumer engagement.
• Data-driven mindset with the ability to analyse performance and optimise marketing effectiveness.
• Experience supporting or driving product launches or brand growth.
• Commercially aware, with a clear understanding of how marketing drives sales and retail performance.
• Strong understanding of key metrics such as CAC, LTV, and ROI.
• Comfortable working in fast-paced, scale-up environments.
• Solid understanding of commercial fundamentals, data-driven, and experienced in QSR marketing and digital platforms.

This is an opportunity to play a key role in shaping the marketing function, building something with intent, and helping a brand grow in a way that stays true to its foundations. If you are looking for a position where you can make a massive impact, take ownership of the marketing strategy and be part of a high-growth journey, this could be the perfect next step.