At a Glance
- Tasks: Drive product marketing strategies and launch plans for innovative tech solutions.
- Company: Join Fospha, a fast-growing tech company transforming online retail measurement.
- Benefits: Competitive salary, flexible benefits, 25 days holiday, and free snacks!
- Why this job: Be at the forefront of product marketing and leverage Gen AI tools for impactful results.
- Qualifications: 2+ years in Product Marketing or related fields with strong project management skills.
- Other info: Dynamic team culture with opportunities for growth and learning.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Are you excited by the idea of helping scale a fast‑growing tech business across London, Mumbai and Austin? Do you excel at turning complex product changes into clear, impactful Sales value stories? Are you ready to actively experiment with Gen AI tools to elevate your Product Marketing and enablement output? If so, we’d love to hear from you!
About Us
Fospha is dedicated to building the world's most powerful measurement solution for online retail. For over a decade, we've helped teams make smarter decisions with full‑funnel marketing insights, forecasting, and optimisation. With Fospha, every team moves faster and grows smarter. Trusted by over 200 leading brands across three continents, including Huel, Oh Polly, and Represent, Fospha manages $2.5 billion in annual ad spend. We're scaling fast across London, Mumbai, and Austin – and we're now looking for a Product Marketer to join our Product Marketing team to support the growth of the business.
The Role
This is a high‑impact role at the heart of Fospha’s product marketing engine. You’ll own the loop from product to market — building launch plans, activating cross‑functional teams, and tracking success metrics from awareness through to adoption. You’ll work closely with the Product Marketing Lead and Product Marketing Executive to ensure our go‑to‑market strategy is tight, feedback loops are fast, and every launch drives measurable business outcomes. You’ll be the glue between Product, Marketing, Sales, and CS — ensuring every product release is well‑communicated, well‑measured, and well‑adopted.
Key Responsibilities
- Build and manage go‑to‑market plans for all new products and major releases, activating cross‑functional teams across Product, Marketing, and Sales to ensure consistent delivery, messaging alignment, and measurable outcomes.
- Define success metrics with Product Managers (e.g. feature adoption, time‑to‑value, satisfaction), systematise insight capture, and build structured feedback routes between CS, PMM, and Product to inform roadmap priorities and enablement content.
- Create and maintain enablement assets (product decks, one‑pagers, playbooks, FAQs), standardise the launch‑to‑adoption process with validation checklists and post‑launch reviews, and drive accountability across teams for release hygiene.
- Collaborate with the Product Marketing Lead to refine positioning and messaging, translate complex capabilities into simple customer stories, and contribute to education on model confidence and transparency.
- Maintain visibility of success metrics from launch through to adoption, publish clear adoption and trend summaries, and share updates with stakeholders across Product, Marketing, and Exec teams to shape future GTM priorities.
In addition to your core responsibilities, we expect you to be excited by the opportunity Gen AI brings and find new ways of working utilising our Gen AI hub!
What are we looking for?
- Have 2+ years in Product Marketing, Product Ops, or Growth within B2B SaaS.
- Can plan and execute product launches end‑to‑end with clear accountability and timelines.
- Are strong in roadmap management — stage gates, tight timelines, and disciplined follow‑through.
- Have experience creating enablement assets that simplify complex products.
- Are comfortable interpreting data and customer insights to drive decisions.
- Bonus: Familiarity with measurement, MMM/MTA, or adtech.
- Bonus: Experience with GTM tooling (GA4, Shopify, CRM analytics, Notion, Jira, enablement platforms).
What We Can Offer You
- Competitive salary
- Be part of a leading global venture builder, Blenheim Chalcot and learn from the incredible talent in BC.
- Be exposed to the right mix of challenges and learning and development opportunities
- Flexible benefits including private medical and dental, gym subsidies, life assurance, pension scheme, etc.
- 25 days of paid holiday + your birthday off!
- Free snacks in the office!
- Quarterly team socials
Product Marketing Manager employer: Fospha
Contact Detail:
Fospha Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to current or former employees at Fospha on LinkedIn. A friendly chat can give you insider info and maybe even a referral, which can really boost your chances.
✨Tip Number 2
Prepare for the interview by understanding Fospha's products inside out. Dive into their website, read up on their case studies, and think about how you can contribute to their growth with your product marketing skills.
✨Tip Number 3
Show off your creativity! When discussing your past experiences, highlight how you've turned complex product changes into clear, impactful stories. Use examples that demonstrate your ability to engage different teams.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the team at Fospha.
We think you need these skills to ace Product Marketing Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Product Marketing Manager role. Highlight your experience in B2B SaaS and any relevant product launches you've managed. We want to see how your skills align with our needs!
Showcase Your Storytelling Skills: Since this role involves turning complex product changes into clear value stories, include examples of how you've done this in the past. We love seeing how you can simplify complex ideas into engaging narratives that resonate with customers.
Highlight Your Data Savvy: Mention any experience you have with interpreting data and customer insights. This is crucial for driving decisions in our fast-paced environment. We’re keen to know how you’ve used data to inform your marketing strategies!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. We can’t wait to hear from you!
How to prepare for a job interview at Fospha
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand Fospha's products and how they fit into the market. Be ready to discuss how you would communicate complex product changes in a way that resonates with customers and drives sales.
✨Showcase Your Go-To-Market Strategy Skills
Prepare examples of past product launches you've managed. Highlight your ability to create detailed go-to-market plans and how you activated cross-functional teams to ensure successful outcomes. This will demonstrate your readiness for the high-impact role at Fospha.
✨Emphasise Data-Driven Decision Making
Fospha values insights and metrics, so be prepared to discuss how you've used data to inform product marketing strategies. Share specific examples of how you've defined success metrics and tracked them from launch to adoption.
✨Get Familiar with Gen AI Tools
Since the role involves experimenting with Gen AI tools, do some research on how these can enhance product marketing. Bring ideas to the table about how you could leverage these tools to improve enablement output and drive measurable business outcomes.