At a Glance
- Tasks: Lead innovative marketing campaigns and drive customer engagement across multiple channels.
- Company: Forza Doors, the UK's top bespoke timber doors manufacturer with ambitious growth plans.
- Benefits: Hybrid work model, competitive salary, and a chance to shape impactful marketing strategies.
- Other info: Diverse and inclusive culture that values your voice and contributions.
- Why this job: Join a dynamic team and make a real difference in a growing company.
- Qualifications: 6+ years of marketing experience with strong campaign management skills.
The predicted salary is between 55000 - 65000 £ per year.
Location: Hybrid - London 2 - 3 days per week and Partridge Green 1 day per week
Hours: Monday to Friday, 08:30 - 17:30
Reports to: Head of Marketing
Forza Doors is the UK’s leading manufacturer of bespoke timber doors and joinery. With revenue of over £33m and ambitious plans for continued growth, we are looking for a Senior Marketing Manager to help drive the commercial marketing engine behind our next stage of development. This is a senior, commercially focused marketing role for someone who can combine strategic thinking with hands-on delivery.
You will lead integrated campaigns, content and messaging that support customer acquisition, retention and lifetime value across both the customer and specification journeys. You will work closely with our Sales, Commercial and Specification teams to turn customer and market insight into campaigns that connect, convert and contribute to measurable business outcomes.
What you’ll be doing
- Own and deliver the integrated content and campaign strategy across digital, offline and in-person channels.
- Translate customer, market and competitor insight into clear, compelling messaging.
- Maintain and evolve our brand voice, tone and messaging framework.
- Partner with Sales and Commercial teams to develop campaigns that support acquisition, retention and pipeline activity.
- Work with the Specification team to align content to the specification journey and key decision points.
- Build feedback loops with customers and specifiers to continually improve campaign performance.
- Work with CRM and marketing automation tools to support nurture sequences, segmentation and lifecycle campaigns.
- Define and track campaign performance, reporting on ROI and commercial impact.
- Manage content across email, website, social, PR, events, print, case studies and technical collateral.
- Manage agency, freelance and production support where required.
What we’re looking for
- 6+ years’ marketing experience, including at senior campaign, content or marketing manager level.
- A strong track record of owning campaigns end-to-end and delivering measurable commercial outcomes.
- Experience in architecture, construction, manufacturing or a closely related B2B sector.
- Strong copywriting, editing and storytelling skills.
- Experience developing and maintaining a clear brand voice.
- Hands-on experience with CRM and marketing automation platforms.
- Experience working closely with Sales teams on pipeline, customer acquisition and retention activity.
- Confidence using AI tools in a marketing context, with curiosity and good judgement around how they can support better work.
- Experience managing agencies, freelancers or production workflows.
You’ll be a great fit if you are:
- Commercially minded and outcome focused.
- A strategic thinker who can also execute.
- Highly organised with strong project management skills.
- Analytical and confident using data to build insight and track performance.
- A strong communicator who can influence senior stakeholders.
- Process-minded, practical and comfortable building systems that help a function scale.
- Confident making considered decisions and taking ownership.
How success will be measured
This role will be measured against clear commercial outcomes, including:
- Revenue influenced by marketing activity.
- Customer retention rate.
- Enquiry conversion rate.
- Specific benchmarks and targets will be agreed within the first 90 days.
Why join Forza?
This is an exciting time to join Forza. You will have the opportunity to shape campaigns, build scalable marketing processes and make a direct contribution to our growth. You will be joining a business with strong ambitions, a clear commercial focus and a culture that values people as the heart of its success. At Forza Doors, we are building a team that reflects the diversity of the world we live in. We welcome applications from people of all backgrounds and experiences. Your voice matters here. Apply now to join Forza as our Senior Marketing Manager.
Senior Marketing Manager employer: Forza Doors Ltd
As a leading manufacturing company in the United Kingdom, we pride ourselves on fostering a culture of safety and well-being for our employees. With a competitive benefits package that includes 25 days of holiday and a robust pension plan, we are committed to supporting your professional growth through continuous training and development opportunities. Join us to be part of a dynamic team where your contributions to health and safety will make a meaningful impact on our workplace environment.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best marketing campaigns and projects. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Be ready to discuss how your experience aligns with their goals, especially in driving customer acquisition and retention.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at Forza.
We think you need these skills to ace Senior Marketing Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Senior Marketing Manager role. Highlight your relevant experience in campaign management and strategic thinking, as well as any specific achievements that demonstrate your impact in previous roles.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for Forza Doors. Share your passion for marketing and how your skills align with our goals, especially in driving customer acquisition and retention.
Showcase Your Storytelling Skills:As a marketing pro, storytelling is key! In your application, give examples of how you've used compelling messaging to connect with audiences. This will show us you can maintain and evolve our brand voice effectively.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates about your application status directly from us!
How to prepare for a job interview at Forza Doors Ltd
✨Know Your Stuff
Before the interview, dive deep into Forza Doors' products and their market position. Understand their bespoke timber doors and how they stand out in the construction sector. This knowledge will help you tailor your responses and show that you're genuinely interested in the company.
✨Showcase Your Campaign Success
Prepare specific examples of past marketing campaigns you've led, especially those that resulted in measurable outcomes. Be ready to discuss the strategies you used, the challenges you faced, and how you overcame them. This will demonstrate your hands-on experience and strategic thinking.
✨Align with Their Vision
Familiarise yourself with Forza's brand voice and messaging framework. Think about how you can contribute to maintaining and evolving it. During the interview, share ideas on how you would approach integrated campaigns and customer engagement, showing that you can align with their goals.
✨Ask Insightful Questions
Prepare thoughtful questions that reflect your understanding of the role and the company’s objectives. Inquire about their current marketing strategies, how they measure success, and what challenges they face. This not only shows your interest but also positions you as a strategic thinker who is ready to contribute.
