At a Glance
- Tasks: Lead digital marketing efforts, optimise content, and manage social media strategies.
- Company: Join a nationally recognised professional services firm with a clear digital roadmap.
- Benefits: Enjoy 25 days annual leave, bonuses, and flexible working options.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Take ownership of impactful projects and shape the future of digital marketing.
- Qualifications: Experience in multi-channel digital marketing and strong knowledge of CRM tools.
Location: Manchester or Liverpool (Hybrid 2-3 days in office)
Salary: £40,000–£45,000
About the role
We're recruiting on behalf of a nationally recognised professional services firm for a Digital Marketing Manager to lead their day-to-day digital marketing function. This is a hands-on role with real ownership - you'll drive improvements in automated email, shape evergreen content strategy, and ensure a high-performing presence across all digital channels. You'll manage a Social Media Executive, collaborate closely with a Business Partnering team on customer acquisition, and work alongside content, web, and wider marketing colleagues. The firm is on a clear digital roadmap, with full marketing automation rolling out in 2027 - so there's genuine scope to shape how things are built.
What we're looking for
- Proven multi-channel digital marketing experience - SEO, social, email, and content
- Strong working knowledge of Vuture and Microsoft Dynamics CRM
- Collaborate with the content and web team to create and optimise evergreen content informed by search insights
- Monitor and report on email and social media performance via GA4 and Google Search Console, translating data into actionable improvements
- Support the Business Partnering team in delivering key priorities and developing customer acquisition strategies
- Produce engaging video and audio content alongside a multimedia designer
- Ensure all digital output meets GDPR compliance, accessibility standards, and brand guidelines
Benefits highlights
- 25 days annual leave + birthday day off
- Annual bonus scheme
- Christmas shutdown
- Holiday buy, sell & carryover scheme
- Optional BUPA private medical
- Annual fitness allowance
- Electric/hybrid vehicle lease scheme
- Flexible pension & ISA savings scheme
Interested? Apply Now! or reach out directly on 07514950292 or elliott@forwardrole.com for a confidential conversation about the role and the business.
Digital Marketing Manager in Liverpool employer: Forwardrole
Join a nationally recognised professional services firm that values innovation and employee growth, offering a dynamic work culture in Manchester or Liverpool. With a clear digital roadmap and the opportunity to lead impactful marketing initiatives, you'll enjoy a competitive salary, generous benefits including 25 days annual leave, an annual bonus scheme, and a flexible working environment that promotes work-life balance. This role not only allows for personal development but also provides the chance to shape the future of digital marketing within the firm.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager in Liverpool
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Forwardrole and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Forwardrole are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Forwardrole on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Forwardrole. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Manager in Liverpool
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Forwardrole. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Forwardrole:Show us that you’ve done your homework! In your application, briefly mention what you admire about Forwardrole’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Forwardrole
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Forwardrole will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Forwardrole, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
