At a Glance
- Tasks: Launch and manage exciting Paid Social campaigns across multiple international markets.
- Company: Join a rapidly expanding global marketplace with a dynamic growth team.
- Benefits: Competitive salary, flexible working, and opportunities for professional development.
- Other info: Collaborative environment with excellent career growth potential.
- Why this job: Be at the forefront of innovative marketing strategies and make a real impact.
- Qualifications: Experience in Paid Social, especially Meta, with strong analytical and creative skills.
The predicted salary is between 30000 - 40000 £ per year.
Overview
Paid Social Executive (open to Senior title) £30-40k Leeds – ideally 1 day a week in office but can be flexible for candidates from further afield.
About our client
Forward Role are proud to be supporting our client, a rapidly expanding global marketplace, as they look to recruit a Paid Social Executive to join their growing team. They’re scaling fast across the UK and Europe and pushing into new international markets, and Paid Social sits right at the heart of how they’re doing it - and this is a fantastic opportunity to join a high-performing Growth team at a genuinely exciting stage of their journey!
The opportunity
Our client is looking for a hands-on Paid Social Executive to support the execution, optimisation, and scaling of their Meta activity across multiple markets. This is a highly practical role: you’ll be involved in campaign setup, creative testing, performance analysis, and tracking, all while feeding insights back into a wider growth strategy. Meta is the primary channel, but over time you’ll also support the exploration of TikTok, Pinterest, and other emerging platforms. You’ll work closely with Creative, CRM, and Data teams throughout.
What the role involves
- Building, launching, and managing Meta campaigns across UK, Germany, France, the Netherlands, Spain, and new markets as they expand.
- Reviewing creatives before launch - checking visuals, messaging, localisation, and compliance.
- Running micro-tests on hooks, formats, copy, and audiences to continuously improve creative performance.
- Monitoring campaign performance daily, flagging anomalies, and identifying opportunities to optimise.
- Validating Meta tracking setup (pixel, events, conversions) and troubleshooting any issues.
- Supporting performance reporting and generating structured insights for the wider team.
- Assisting with localisation workflows - translation checks, spellchecks, and cultural relevance.
- Supporting early-stage testing and scaling of new Paid Social channels such as TikTok and Pinterest.
- Contributing to testing roadmaps, market launches, and wider Growth team initiatives.
What we're looking for
Essential:
- Experience in Paid Social, with a strong focus on Meta (Facebook/Instagram).
- A strong analytical mindset with the ability to interpret performance data and turn it into action.
- A solid understanding of creative testing and performance marketing principles.
- Excellent attention to detail, particularly in campaign setup and QA.
- Experience working with video and static creatives and providing constructive feedback.
- Familiarity with Meta Ads Manager and Meta tracking (pixel, events, conversions).
- Strong communication and collaboration skills, with the ability to manage multiple priorities.
Nice to have:
- Experience working across multiple international markets.
- Familiarity with AI tools for marketing and creative workflows.
- Understanding of attribution, tracking, and data pipelines.
- Experience with performance reporting tools or dashboards.
- Experience or genuine interest in TikTok Ads, Pinterest Ads, or other emerging Paid Social channels.
Senior Paid Social Executive Hybrid in Leeds employer: Forwardrole
Join a dynamic and rapidly expanding global marketplace in Leeds as a Senior Paid Social Executive, where you'll be at the forefront of innovative marketing strategies. With a flexible hybrid work model, a collaborative culture, and ample opportunities for professional growth, this role offers a unique chance to make a significant impact on international campaigns while working alongside a high-performing team. Embrace the excitement of scaling into new markets and explore emerging platforms in a supportive environment that values creativity and analytical thinking.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Paid Social Executive Hybrid in Leeds
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Forwardrole and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Forwardrole are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Forwardrole on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Forwardrole. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Paid Social Executive Hybrid in Leeds
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Forwardrole. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Forwardrole:Show us that you’ve done your homework! In your application, briefly mention what you admire about Forwardrole’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Forwardrole
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Forwardrole will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Forwardrole, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
