At a Glance
- Tasks: Lead impactful marketing campaigns and drive user growth across multiple channels.
- Company: Join Evology, a fast-growing parking platform revolutionising the industry.
- Benefits: Competitive salary, career progression, and the chance to shape a marketing team.
- Other info: Dynamic environment with opportunities for personal and professional development.
- Why this job: Be at the forefront of scaling a leading platform in Europe and make a real impact.
- Qualifications: 5+ years in marketing with a focus on SaaS and proven growth results.
The predicted salary is between 50000 - 65000 £ per year.
Evology is seeking a commercially driven, hands-on Marketing Manager to own and execute high-impact, multi-channel campaigns across brand, performance, partnerships, and on-location activations. This role is suited to someone who thrives in fast-moving environments and is motivated by building and scaling growth. You will play a central role in accelerating user acquisition, expanding Evology’s parking network, strengthening market positioning, and driving measurable pipeline and revenue impact.
This role owns both consumer user growth and B2B2C2C demand generation. A core focus will be scaling Evology’s driver user base by identifying and executing high-impact acquisition strategies across digital, physical locations, and partnerships, while also supporting commercial growth through strong B2B2C2C demand generation. You will play a key role in scaling Evology’s growth in the UK while supporting expansion into European markets, helping establish a repeatable growth model that can be deployed internationally.
You will have full ownership of the marketing function, from strategy through execution and optimisation, working closely with Sales, Product, and leadership. As Evology continues to scale across the UK and Europe, this role provides a clear pathway into senior growth leadership, with the opportunity to build and lead a larger growth team over time.
Key Responsibilities- Own and execute multi-channel campaigns across paid, organic, email, partnerships, events and on-site activations.
- Drive consistent, qualified B2B2C2C lead generation and build a predictable commercial pipeline.
- Own B2C app growth inclusive of installs, activation, repeat usage and on-location conversion.
- Optimise the full funnel from first touch to revenue (CPL, CAC, conversion, ROI).
- Convert drivers at physical Evology locations into active app users through signage, QR journeys and messaging.
- Manage and optimise website, SEO, paid media, CRM and automation platforms directly.
- Work closely with Sales and Product to turn marketing activity into measurable revenue impact.
- Track, report and continuously improve performance across all channels.
- Deliver substantial, measurable growth in Evology app users through high-impact acquisition campaigns, partnerships, and on-location conversion.
- Drive increased driver adoption at Evology-enabled car parks, improving conversion from parking location to active app user.
- Proactively identify and launch new acquisition channels that accelerate both user growth and car park expansion.
- Generate and support the acquisition of new parking operators and property portfolios through targeted marketing initiatives.
- Build scalable, repeatable growth engines that consistently deliver new users and new parking supply.
- Strengthen Evology’s position as a leading consumer parking platform through bold, effective growth initiatives.
- We are looking for builders and growth-oriented operators.
- A self-starter who takes ownership and drives initiatives forward without needing direction.
- Highly driven and motivated by delivering measurable growth and commercial impact.
- Energised by fast-moving environments and the opportunity to build something meaningful.
- Constantly looking for ways to improve performance, test ideas, and unlock new growth.
- Commercially minded and focused on outcomes, not just activity.
- Excited by the opportunity to play a key role in scaling Evology into a market-leading platform.
- 5+ years’ experience in marketing within SaaS, technology, mobility, infrastructure, or high-growth environments.
- Proven track record of driving measurable pipeline growth and commercial outcomes.
- Exceptional expertise in digital marketing, demand generation, and performance marketing.
- Proficient in AI tools like Hubspot, Iterable and Amplitude.
- Experience managing budgets and demonstrating ROI accountability.
- Experience working closely with Sales teams in a B2B2C environment.
- Excellent written, verbal, and presentation skills.
- Highly analytical, commercially minded, and execution-focused.
- Play a central role in scaling one of Europe’s fastest-growing parking platforms.
- Direct ownership of growth strategy and execution.
- Clear progression into senior growth leadership.
- Opportunity to build and scale a marketing function.
Marketing Manager in Chorley employer: Forwardrole
Evology is an exceptional employer that offers a dynamic and fast-paced work environment, perfect for those who thrive on building and scaling growth. With direct ownership of the marketing function and clear pathways to senior leadership roles, employees are empowered to drive impactful campaigns and contribute to the company's expansion across the UK and Europe. The collaborative culture fosters innovation and personal development, making it an ideal place for motivated individuals seeking meaningful and rewarding careers.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager in Chorley
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your marketing campaigns and achievements. This is your chance to showcase what you can bring to the table, especially when it comes to driving measurable growth and executing high-impact strategies.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Understand their market positioning and think about how you can contribute to their growth. Tailor your answers to reflect your experience in scaling user bases and driving demand generation.
✨Tip Number 4
Don’t just apply anywhere; apply through our website! We’re looking for passionate individuals who want to make a difference at Evology. Make sure your application stands out by aligning your experience with our mission of building and scaling growth in the parking sector.
We think you need these skills to ace Marketing Manager in Chorley
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for marketing and growth shine through. We want to see that you’re not just looking for a job, but that you’re genuinely excited about the opportunity to scale Evology and make a real impact.
Tailor Your Experience:Make sure to highlight your relevant experience in SaaS or high-growth environments. We’re looking for someone who can drive measurable outcomes, so share specific examples of campaigns you've executed and the results they achieved.
Be Data-Driven:Since this role is all about measurable growth, include metrics and data in your application. We love numbers! Show us how you’ve optimised campaigns and driven user acquisition through analytics and performance tracking.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Forwardrole
✨Know Your Numbers
As a Marketing Manager, you'll need to demonstrate your ability to drive measurable growth. Brush up on key metrics like CPL, CAC, and ROI. Be ready to discuss specific campaigns you've executed in the past and the results they achieved.
✨Showcase Your Multi-Channel Expertise
Evology is all about high-impact, multi-channel campaigns. Prepare examples of how you've successfully managed campaigns across various channels like paid media, email, and partnerships. Highlight your experience in optimising the full funnel from first touch to revenue.
✨Be a Growth Storyteller
You’ll need to convey your passion for growth and innovation. Share stories that illustrate your self-starter attitude and how you've identified new acquisition channels or improved existing ones. Make it clear that you're not just about activity, but about impactful outcomes.
✨Understand the Market Landscape
Familiarise yourself with Evology’s position in the parking industry and its competitors. Be prepared to discuss how you would strengthen Evology’s market positioning and what strategies you would implement to scale user acquisition in both the UK and European markets.
