At a Glance
- Tasks: Lead impactful marketing campaigns to drive user growth and revenue.
- Company: Join Evology, a fast-growing parking platform in Europe.
- Benefits: Competitive salary, career progression, and ownership of growth strategy.
- Other info: Dynamic environment with opportunities to build and lead a marketing team.
- Why this job: Be a key player in scaling a market-leading platform and making a real impact.
- Qualifications: 5+ years in marketing with a focus on SaaS and digital strategies.
The predicted salary is between 60000 - 80000 £ per year.
Evology is seeking a commercially driven, hands-on Marketing Manager to own and execute high-impact, multi-channel campaigns across brand, performance, partnerships, and on-location activations. This role is suited to someone who thrives in fast-moving environments and is motivated by building and scaling growth. You will play a central role in accelerating user acquisition, expanding Evology’s parking network, strengthening market positioning, and driving measurable pipeline and revenue impact.
This role owns both consumer user growth and B2B2C2C demand generation. A core focus will be scaling Evology’s driver user base by identifying and executing high-impact acquisition strategies across digital, physical locations, and partnerships, while also supporting commercial growth through strong B2B2C2C demand generation. You will play a key role in scaling Evology’s growth in the UK while supporting expansion into European markets, helping establish a repeatable growth model that can be deployed internationally.
You will have full ownership of the marketing function, from strategy through execution and optimisation, working closely with Sales, Product, and leadership. As Evology continues to scale across the UK and Europe, this role provides a clear pathway into senior growth leadership, with the opportunity to build and lead a larger growth team over time.
Key Responsibilities- Own and execute multi-channel campaigns across paid, organic, email, partnerships, events and on-site activations.
- Drive consistent, qualified B2B2C2C lead generation and build a predictable commercial pipeline.
- Own B2C app growth inclusive of installs, activation, repeat usage and on-location conversion.
- Optimise the full funnel from first touch to revenue (CPL, CAC, conversion, ROI).
- Convert drivers at physical Evology locations into active app users through signage, QR journeys and messaging.
- Manage and optimise website, SEO, paid media, CRM and automation platforms directly.
- Work closely with Sales and Product to turn marketing activity into measurable revenue impact.
- Track, report and continuously improve performance across all channels.
- Deliver substantial, measurable growth in Evology app users through high-impact acquisition campaigns, partnerships, and on-location conversion.
- Drive increased driver adoption at Evology-enabled car parks, improving conversion from parking location to active app user.
- Proactively identify and launch new acquisition channels that accelerate both user growth and car park expansion.
- Generate and support the acquisition of new parking operators and property portfolios through targeted marketing initiatives.
- Build scalable, repeatable growth engines that consistently deliver new users and new parking supply.
- Strengthen Evology’s position as a leading consumer parking platform through bold, effective growth initiatives.
- We are looking for builders and growth-oriented operators.
- A self-starter who takes ownership and drives initiatives forward without needing direction.
- Highly driven and motivated by delivering measurable growth and commercial impact.
- Energised by fast-moving environments and the opportunity to build something meaningful.
- Constantly looking for ways to improve performance, test ideas, and unlock new growth.
- Commercially minded and focused on outcomes, not just activity.
- Excited by the opportunity to play a key role in scaling Evology into a market-leading platform.
- 5+ years’ experience in marketing within SaaS, technology, mobility, infrastructure, or high-growth environments.
- Proven track record of driving measurable pipeline growth and commercial outcomes.
- Exceptional expertise in digital marketing, demand generation, and performance marketing.
- Proficient in AI tools like Hubspot, Iterable and Amplitude.
- Experience managing budgets and demonstrating ROI accountability.
- Experience working closely with Sales teams in a B2B2C environment.
- Excellent written, verbal, and presentation skills.
- Highly analytical, commercially minded, and execution-focused.
- Play a central role in scaling one of Europe’s fastest-growing parking platforms.
- Direct ownership of growth strategy and execution.
- Clear progression into senior growth leadership.
- Opportunity to build and scale a marketing function.
Growth Marketing Manager: Multi-Channel, App & Revenue Growth in Chorley employer: Forwardrole
Evology is an exceptional employer that offers a dynamic and fast-paced work environment, perfect for those who thrive on building and scaling growth. With direct ownership of the marketing function and clear pathways to senior leadership roles, employees are empowered to drive impactful multi-channel campaigns while enjoying opportunities for professional development. Located in the UK, Evology fosters a culture of innovation and collaboration, making it an ideal place for motivated individuals eager to contribute to a market-leading platform.
StudySmarter Expert Advice🤫
We think this is how you could land Growth Marketing Manager: Multi-Channel, App & Revenue Growth in Chorley
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your past campaigns and successes. This is your chance to demonstrate how you can drive growth and make an impact, just like Evology is looking for.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to appear. Reach out to companies you admire, like Evology, and express your interest in working with them. A well-timed email can open doors that aren’t even on the market yet.
✨Tip Number 4
Utilise our website! Apply through StudySmarter to streamline your application process. We’ve got resources and tips to help you stand out, so take advantage of everything we offer to boost your chances of landing that dream role.
We think you need these skills to ace Growth Marketing Manager: Multi-Channel, App & Revenue Growth in Chorley
Some tips for your application 🫡
Show Your Passion for Growth:When writing your application, let your enthusiasm for growth marketing shine through. We want to see how you've driven measurable results in the past and how you plan to do it at Evology. Make it personal and relatable!
Tailor Your Experience:Make sure to highlight your relevant experience in multi-channel campaigns and user acquisition strategies. We’re looking for specific examples that demonstrate your ability to thrive in fast-paced environments, so don’t hold back on the details!
Be Data-Driven:Since this role is all about measurable impact, include metrics and data points in your application. Show us how you've optimised campaigns and driven revenue growth in previous roles. Numbers speak louder than words!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Forwardrole
✨Know Your Multi-Channel Marketing
Make sure you understand the ins and outs of multi-channel marketing. Be ready to discuss specific campaigns you've executed across various platforms, like paid media, email, and partnerships. Highlight your experience in driving user acquisition and how you’ve optimised campaigns for measurable results.
✨Showcase Your Analytical Skills
Since this role is all about driving measurable growth, come prepared with examples of how you've used data to inform your marketing strategies. Discuss tools you’ve used, like Hubspot or Amplitude, and be ready to explain how you tracked performance metrics and improved ROI.
✨Demonstrate Your Growth Mindset
Evology is looking for self-starters who thrive in fast-paced environments. Share stories that showcase your ability to identify new growth opportunities and how you’ve taken initiative to drive projects forward without needing much direction. This will show them you’re a builder at heart.
✨Prepare for B2B2C Conversations
Since the role involves both consumer and B2B2C demand generation, brush up on your understanding of these markets. Be ready to discuss how you’ve successfully engaged both sides in previous roles, and think about strategies you could implement to enhance Evology’s position in the market.