At a Glance
- Tasks: Lead digital marketing strategies, manage content, SEO, and optimise conversions across web and app.
- Company: Established North West business with a dynamic team and hybrid work culture.
- Benefits: Competitive salary, flexible working, and the chance to make a real impact.
- Other info: Exciting opportunity for career growth in a supportive environment.
- Why this job: Gain autonomy in a senior role while enhancing your digital marketing skills.
- Qualifications: 5+ years in performance-led marketing and strong stakeholder management experience.
The predicted salary is between 50000 - 60000 £ per year.
Location: Chester / Crewe / Wrexham (Hybrid, 2 days a week in office)
Salary: £50,000 - £60,000
12 Month FTC (Maternity Cover)
A well‑established business in the North West is looking for a Digital Marketing Manager to join on a 12 month fixed‑term contract, covering maternity leave. This is a genuinely broad role, giving you ownership of content, SEO, GEO/AEO awareness, ASO input and CRO support, right across web and app.
You’ll pick up the reins from day one, working closely with the outgoing manager to get a full handover of live projects, partner relationships and reporting, and you’ll keep things moving smoothly with clear documentation throughout your time in the role.
What You’ll Be Doing
- Content: Plan, produce and manage content across web, blog and organic channels, in line with brand and SEO strategy.
- SEO, GEO & AEO: Own the SEO strategy across on‑page, technical and off‑page activity, while keeping an eye on emerging GEO and AEO developments as search behaviour evolves.
- ASO: Support App Store Optimisation activity to improve app visibility, ranking and installs, working alongside an agency partner.
- Agencies & in‑house content: Manage external agencies and in‑house content resource, making sure output stays on‑brief and on plan.
- Paid: Provide content direction and input to the paid marketing function, keeping it consistent with organic and brand strategy.
- CRO: Work with the Product team to identify and support conversion rate optimisation opportunities across web and app.
- Affiliates: Manage the agency running the affiliate programme in line with commercial goals.
- AI‑supported ways of working: Use AI tools to improve efficiency across content, SEO and CRO workflows.
What We’re Looking For
- Experience: 5+ years in a performance‑led marketing environment.
- Digital acquisition: Strong understanding of how digital acquisition works end to end.
- Stakeholder management: Proven experience managing agencies and cross‑functional stakeholders.
- Commercial mindset: Strong organisational capability with a genuinely commercial outlook.
- Metrics: Comfortable working with performance metrics such as CAC, CVR and LTV.
- Multi‑tasking: Confident coordinating multiple workstreams at the same time.
- Hands‑on attitude: Happy rolling up your sleeves and getting into the detail.
- CMS: Experience using CMS platforms.
- Desirable: Experience with app marketing or dual web/app journeys, and experience building reports.
Why Apply
This is a great opportunity to step into a varied, senior digital marketing role with real autonomy, on a contract that offers strong earning potential and hybrid flexibility across the Chester, Crewe and Wrexham area.
Interested? Apply now!
Digital Marketing Manager - 12FTC in Chester employer: Forwardrole
Forwardrole is an exceptional employer that prioritises innovation and collaboration within the engineering consultancy space, particularly in the critical field of National Security. With a hybrid work model across vibrant locations like Gloucestershire, Manchester, and London, employees benefit from a supportive work culture that fosters professional growth and offers competitive salaries, bonuses, and comprehensive benefits. Joining Forwardrole means being part of a forward-thinking team dedicated to secure software delivery, where your contributions directly impact national safety and security.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Manager - 12FTC in Chester
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Digital Marketing Manager - 12FTC in Chester
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Forwardrole from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Forwardrole specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Forwardrole
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Forwardrole, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Forwardrole you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Forwardrole that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Forwardrole, so think on your feet and don't hesitate to showcase your creativity!
