At a Glance
- Tasks: Lead innovative marketing initiatives and manage a dynamic team.
- Company: Market-leading international business in shipping and logistics.
- Benefits: Competitive salary, performance bonuses, and ongoing professional development.
- Other info: Flexible hybrid working and excellent career growth opportunities.
- Why this job: Make a real impact with your creative ideas in a vibrant environment.
- Qualifications: 2+ years of marketing management experience and strong digital marketing skills.
The predicted salary is between 50000 - 65000 £ per year.
Do you want to work for a market leading international business? In a role overseeing a large budget and managing a team of executives? With flexible hybrid working and an excellent bonus package? My client is committed to excellence and innovation in the shipping, logistics, and print industries, with a network spanning the UK and the Republic of Ireland. They offer a vibrant, customer-focused environment where your innovative ideas can thrive.
They're looking for a strategic and creative Marketing Manager who will:
- Lead high-impact marketing initiatives
- Drive lead generation and customer engagement
- Manage significant marketing budgets
- Support franchise partners with tailored campaign assets
- Oversee the full campaign lifecycle from strategy to execution
Key Responsibilities:
- Develop and implement multi-channel marketing strategies
- Manage and execute campaigns for digital platforms and physical stores
- Drive lead generation and optimise CPL and CPA
- Track and report on campaign performance
- Lead and mentor a team of marketing professionals
Essential Skills and Experience:
- Proven track record in devising and executing marketing strategies
- Experience in managing large marketing budgets
- Expertise in lead generation using CRM platforms and analytics tools
- Strong knowledge of digital marketing (SEO, PPC, social media, email marketing)
- Proficiency in Adobe Creative Suite for designing high-quality marketing materials
- Exceptional communication and leadership skills
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field
- 2+ years of marketing manager experience
- Familiarity with HubSpot and Salesforce is a plus
- Strong analytical and organisational skills
- Creative mindset and attention to detail
Benefits:
- Competitive salary and performance-based annual bonus
- Ongoing professional development and training opportunities
- Friendly and collaborative work environment
- Opportunity for career growth within a rapidly expanding company
Senior Marketing Manager: Lead Growth, Big Budget, Hybrid in Blackburn employer: Forwardrole
Join a market-leading international business that champions innovation and excellence in the shipping, logistics, and print industries. With a vibrant, customer-focused environment, this role offers flexible hybrid working, a competitive salary, and a performance-based bonus package, alongside ample opportunities for professional development and career growth. Be part of a collaborative team where your strategic and creative marketing initiatives can truly make an impact.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Manager: Lead Growth, Big Budget, Hybrid in Blackburn
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a Senior Marketing Manager role. You never know who might have the inside scoop on an opportunity that’s not even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past marketing campaigns, especially those that involved large budgets and lead generation. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Be ready to discuss how your innovative ideas can help them stand out in the shipping and logistics sectors. Tailor your responses to show you understand their market!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of exciting opportunities waiting for you, and applying directly can sometimes give you an edge. Plus, we’re here to support you every step of the way!
We think you need these skills to ace Senior Marketing Manager: Lead Growth, Big Budget, Hybrid in Blackburn
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that match the job description. Highlight your achievements in managing large budgets and leading marketing initiatives, as these are key for us.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your creative mindset and how you can drive lead generation. Don’t forget to mention your familiarity with digital marketing tools and CRM platforms.
Showcase Your Leadership Skills:Since this role involves mentoring a team, be sure to include examples of your leadership experience. We want to see how you've inspired others and driven successful campaigns in the past.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any updates regarding your application status!
How to prepare for a job interview at Forwardrole
✨Know Your Numbers
As a Senior Marketing Manager, you'll be managing significant budgets. Make sure you come prepared with examples of how you've successfully managed large marketing budgets in the past. Be ready to discuss specific figures and the impact your strategies had on lead generation and customer engagement.
✨Showcase Your Creativity
This role requires a strategic and creative mindset. Bring along examples of innovative marketing campaigns you've led. Whether it's a unique digital strategy or a successful physical store campaign, showing your creative flair will set you apart from other candidates.
✨Familiarise Yourself with Tools
Since expertise in CRM platforms and analytics tools is essential, brush up on your knowledge of HubSpot and Salesforce. Be prepared to discuss how you've used these tools to drive lead generation and optimise campaign performance in your previous roles.
✨Demonstrate Leadership Skills
You'll be leading a team of marketing professionals, so highlight your leadership experience. Share specific examples of how you've mentored team members or led projects to success. This will show that you're not just a great marketer, but also a strong leader who can inspire others.