At a Glance
- Tasks: Lead strategic B2B PR programmes and shape communications for key clients.
- Company: A close-knit B2B communications agency in Manchester with a strong reputation.
- Benefits: Competitive salary of £55k plus bonus, hybrid work model, and career progression.
- Other info: Opportunity for long-term growth and mentorship within a dynamic team.
- Why this job: Join at an exciting time and influence the future direction of a growing agency.
- Qualifications: Strong B2B PR background, leadership experience, and commercial awareness.
The predicted salary is between 55000 - 55000 £ per year.
A well-established and close-knit B2B communications agency in Manchester is looking to appoint an Account Director to play a key role in the next stage of its journey. This is far more than a standard client services position. The agency is looking for someone commercially minded, ambitious, and confident enough to act as a genuine second-in-command to the senior leadership team. A PR Account Director who can challenge ideas, bring strategic thinking, and make a real impact on the direction of the business. The agency has built a strong reputation over the years and is now entering an exciting new phase, making this a particularly strong time to join.
The Opportunity
For the right person, this role offers genuine long-term progression, with a clear pathway into a broader leadership position over time. You’ll lead key client relationships, shape strategic communications programmes, and support the wider development of the team and agency offering. Alongside overseeing high-quality client delivery, you’ll have the chance to influence internal decision-making and contribute to the future direction of the business.
Key Responsibilities
- Lead strategic B2B PR and communications programmes
- Act as a senior advisor across key client accounts
- Drive account growth through strong relationship management and commercial awareness
- Support and mentor junior team members
- Contribute to agency growth, strategy, and new business activity
- Collaborate closely with senior leadership on wider business initiatives
- Ensure campaigns deliver measurable impact and align with client objectives
About You
- Strong background in B2B PR, having worked with global brands
- Commercially aware and ambitious
- Experience leading and developing people in a motivating way
- Confident managing senior stakeholders and leading strategic conversations
- A proactive, driven individual who enjoys influencing and challenging constructively
- Strong leadership, organisation, and communication skills
If you’re looking for a role where you can step beyond day-to-day account management and play a meaningful role in shaping the future of a growing agency, we’d love to hear from you. This is a hybrid role with regular collaboration in the North West office (typically around 1-2 times per month), so we’re open to candidates based both locally and further afield within the UK.
B2B PR Account Director employer: Forwardrole
Join a well-established and close-knit B2B communications agency in Manchester, where your ambition and strategic thinking will be valued as you play a pivotal role in shaping the future of the business. With a strong focus on employee growth, this agency offers clear pathways to leadership positions, a collaborative work culture, and the opportunity to make a significant impact on key client relationships while enjoying the benefits of a hybrid working model.
StudySmarter Expert Advice🤫
We think this is how you could land B2B PR Account Director
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!
✨Show Off Your Skills
When you get the chance to chat with someone from the agency, make sure to highlight your B2B PR experience and how you've driven results in past roles. We want to see your strategic thinking in action, so share examples of how you've influenced campaigns or led teams.
✨Ask Thoughtful Questions
During interviews or networking chats, come prepared with questions that show you’re genuinely interested in the agency's direction and challenges. This not only demonstrates your commercial awareness but also positions you as someone who can contribute to their growth.
✨Apply Through Our Website
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace B2B PR Account Director
Some tips for your application 🫡
Show Your Strategic Thinking:When writing your application, make sure to highlight your strategic thinking skills. We want to see how you can challenge ideas and bring fresh perspectives to the table, especially in B2B PR.
Demonstrate Commercial Awareness:Don’t forget to showcase your commercial awareness! We’re looking for someone who understands the business side of things and can drive account growth through strong relationship management.
Highlight Leadership Experience:If you've led teams or mentored junior members, let us know! We value strong leadership skills and want to see how you’ve motivated others in your previous roles.
Tailor Your Application:Make sure to tailor your application specifically for this role. We love seeing candidates who take the time to connect their experience with what we’re looking for. Apply through our website to ensure your application gets the attention it deserves!
How to prepare for a job interview at Forwardrole
✨Know Your B2B PR Inside Out
Make sure you brush up on the latest trends and case studies in B2B PR. Be ready to discuss how you've successfully managed client accounts and driven growth in previous roles. This will show your commercial awareness and strategic thinking.
✨Showcase Your Leadership Skills
Prepare examples of how you've led teams or mentored junior staff. Highlight specific instances where your leadership made a difference, especially in challenging situations. This will demonstrate your ability to support and develop others, which is key for this role.
✨Be Ready to Challenge Ideas
The agency is looking for someone who can confidently challenge the status quo. Think about times when you've brought fresh perspectives to the table. Prepare to discuss how you can influence internal decision-making and contribute to the agency's future direction.
✨Understand Their Clients and Objectives
Research the agency's key clients and their objectives. Be prepared to discuss how you would approach their PR strategies and what measurable impacts you would aim to achieve. This shows that you're not just interested in the role, but also in the agency's success.
