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- Tasks: Lead and optimise a high-traffic website, driving performance and customer engagement.
- Company: National consumer-focused professional services organisation with a dynamic digital evolution.
- Benefits: Competitive salary, benefits, and opportunities for team development and leadership.
- Why this job: Shape a growing digital function and make a real impact in a high-visibility role.
- Qualifications: Proven experience in senior website management and strategic thinking.
- Other info: Join a collaborative culture with a focus on mentorship and growth.
The predicted salary is between 60000 - 84000 £ per year.
Location: Sheffield (2 days in office)
Salary: £70,000 – £80,000 + benefits
We are partnering with a national, consumer-focused professional services organisation to appoint a Senior Website Manager role within their marketing function. This is a strategic yet hands-on position, responsible for owning and evolving a high-traffic, lead gen driven website. You will play a central role in shaping how the brand engages with customers online, driving performance, conversion and continuous optimisation.
The Opportunity
This is a key leadership role where you will define and deliver the website strategy, while remaining close enough to execution to ensure meaningful, day-to-day improvements are made. You will lead a growing team of four (with further expansion planned), making culture fit, mentorship and strong people leadership critical to success. The business is undergoing an exciting phase of digital evolution, having recently gone through a migration, making this an ideal opportunity for someone who thrives in transformation environments.
Key Responsibilities
- Own and deliver the website strategy and roadmap, aligned to wider commercial and marketing objectives
- Drive lead generation performance, improving conversion rates and customer acquisition efficiency
- Lead ongoing CRO, UX and website optimisation initiatives
- Use data and insight to inform decision-making, reporting on key KPIs including traffic, conversion and leads
- Work closely with marketing, SEO, data and tech teams to deliver a seamless digital experience
- Oversee content quality, governance and SEO performance
- Manage relationships with external agencies and technology partners
- Lead, mentor and develop a high-performing, junior/ mid-level team, fostering a collaborative and growth-oriented culture
- Ensure the website ecosystem is fully leveraged from a technical and marketing perspective
About You
- Proven experience in a Senior Website or digital platform role, ideally within a B2C environment
- Strong blend of strategic thinking and hands-on delivery
- Experience owning or working with enterprise-level CMS platforms (e.g. Sitecore or similar)
Why Apply?
- High-visibility role with genuine ownership and influence
- Opportunity to shape and scale a growing digital function
- Strong emphasis on team culture, development and leadership
If you are a commercially minded website leader who enjoys balancing strategy with execution and you are passionate about building and mentoring high-performing teams this is a standout opportunity.
APPLY NOW! or email / call 07514950292 for more information.
Senior Website Manager employer: Forward Role
Contact Detail:
Forward Role Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Website Manager
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or attend industry events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your achievements and projects. This is a great way to demonstrate your expertise and make a lasting impression.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Tailor your responses to show how your experience aligns with their goals, especially in areas like lead generation and team leadership.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can sometimes give you an edge over other candidates.
We think you need these skills to ace Senior Website Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Senior Website Manager role. Highlight your experience with website strategy, lead generation, and team leadership. We want to see how you can bring value to our digital evolution!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of your strategic thinking and hands-on delivery in previous positions. We love a good story!
Showcase Your Data Skills: Since data-driven decision-making is key for this role, make sure to highlight your experience with KPIs, CRO, and UX optimisation. We want to know how you've used data to drive performance in your past roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Let’s get started on this exciting journey together!
How to prepare for a job interview at Forward Role
✨Know Your Website Strategy
Before the interview, make sure you understand the company's current website strategy and how it aligns with their marketing objectives. Be ready to discuss your own experiences in driving lead generation and improving conversion rates, as this will show that you're not just a strategic thinker but also someone who can execute effectively.
✨Showcase Your Technical Skills
Familiarise yourself with enterprise-level CMS platforms like Sitecore or similar. Be prepared to talk about your hands-on experience with these tools and how you've used them to optimise websites. This will demonstrate your technical proficiency and ability to manage the website ecosystem effectively.
✨Emphasise Team Leadership
Since this role involves leading a growing team, highlight your leadership style and any mentoring experiences you've had. Share specific examples of how you've fostered a collaborative culture and developed junior team members, as this will resonate well with the company's emphasis on team culture and development.
✨Data-Driven Decision Making
Be ready to discuss how you've used data and insights to inform your decisions in previous roles. Prepare examples of key KPIs you've reported on, such as traffic and conversion rates, and how those metrics influenced your strategies. This will show that you have a solid grasp of performance measurement and continuous optimisation.