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For Companies At a Glance
- Tasks: Lead and optimise PPC campaigns across Google, Bing, and Criteo for a top retail brand.
- Company: Join a leading UK retail/fashion brand undergoing exciting digital transformation.
- Benefits: Enjoy private healthcare, 25 days holiday plus your birthday off, and a 40% staff discount.
- Why this job: Be part of a dynamic team where your ideas drive growth in a fast-paced environment.
- Qualifications: 3+ years of PPC experience, eCommerce background, and proficiency in Google Ads and analytics tools.
- Other info: This role offers potential career progression to a 'Head of' position.
The predicted salary is between 39600 - 77000 £ per year.
Salary up to £55k Liverpool based. Forward Role are proud to be partnering with one of the most exciting Retail / Fashion brands in the UK right now, as they take the next step of Digital transformation to take their already enviable success to new heights!
The PPC accounts are currently outsourced to agency, your first step will be to off-board these accounts, bring them in-house and build, strategise and optimise as you see fit.
The Role
As PPC Manager, you'll take charge of their paid media campaigns across Google, Bing, and Criteo. Your mission? To drive growth, optimise performance, and deliver outstanding ROI across multiple international markets.
Your Responsibilities
- Campaign Management: Plan, execute, and manage paid search, shopping, display, remarketing, and video campaigns.
- Budget Strategy: Oversee PPC budgets across global markets for maximum impact.
- Optimisation: Continuously refine campaigns to improve ROAS and key metrics.
- Analytics: Analyse performance data to uncover insights and refine strategies.
- Innovation: Stay ahead of industry trends and explore new PPC opportunities.
- Testing: Run A/B tests and other experiments to maximise efficiency.
What You'll Bring
- 3+ years of PPC experience in a fast-paced role – eCommerce experience essential.
- Proficiency with tools like Google Ads, Bing Ads, Google Analytics, and Google Tag Manager.
- Strong analytical mindset and experience managing significant marketing budgets.
- Familiarity with UK and EU markets.
- A comprehensive understanding of digital marketing channels.
Why Join Us?
- Work as part of a world-class team of true Digital & Retail experts, joining the business in a pivotal time that could see you progress to a ‘Head of' in time to come.
- Private healthcare and a generous 25 days' holiday + your birthday off + 8 bank holidays.
- 40% staff discount on products.
- A dynamic work environment where your skills and ideas make a difference.
If you're passionate about PPC, thrive on data, and are eager to lead strategies in a hyper-growing brand, we want to hear from you. Take the next step in your career and apply today!
PPC Manager in Widnes employer: Forward Role
Contact Detail:
Forward Role Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Manager in Widnes
✨Tip Number 1
Familiarise yourself with the latest trends in PPC and digital marketing, especially within the retail and fashion sectors. This knowledge will not only help you during interviews but also demonstrate your passion for the industry.
✨Tip Number 2
Network with professionals in the PPC and eCommerce fields. Attend industry events or join online forums to connect with others who can provide insights or even referrals for the role.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past, focusing on your strategies for optimisation and ROI improvement. Be ready to share measurable results that highlight your impact.
✨Tip Number 4
Research the company’s current PPC strategies and performance. Understanding their existing approach will allow you to suggest tailored improvements during your interview, showcasing your proactive mindset.
We think you need these skills to ace PPC Manager in Widnes
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your PPC experience, especially in eCommerce. Include specific examples of campaigns you've managed and the results achieved to demonstrate your expertise.
Craft a Compelling Cover Letter: In your cover letter, express your passion for PPC and digital marketing. Mention your familiarity with tools like Google Ads and your analytical mindset. Relate your skills to the responsibilities outlined in the job description.
Showcase Relevant Achievements: When detailing your experience, focus on quantifiable achievements. For instance, mention how you improved ROAS or managed significant budgets, as these metrics will resonate with the hiring team.
Research the Company: Familiarise yourself with the brand's current digital presence and any recent campaigns. This knowledge will help you tailor your application and show that you're genuinely interested in contributing to their growth.
How to prepare for a job interview at Forward Role
✨Showcase Your PPC Expertise
Make sure to highlight your 3+ years of PPC experience, especially in eCommerce. Be prepared to discuss specific campaigns you've managed and the results you've achieved, as this will demonstrate your capability to handle their paid media campaigns effectively.
✨Familiarise Yourself with Their Brand
Research the company and its products thoroughly. Understanding their brand identity and target audience will help you tailor your responses and show that you're genuinely interested in contributing to their digital transformation.
✨Prepare for Technical Questions
Expect questions about tools like Google Ads, Bing Ads, and Google Analytics. Brush up on your knowledge of these platforms and be ready to discuss how you've used them to optimise campaigns and drive ROI in previous roles.
✨Demonstrate Analytical Skills
Since the role requires a strong analytical mindset, prepare to discuss how you've used data to inform your strategies. Bring examples of how you've analysed performance data to uncover insights and improve campaign performance.
