At a Glance
- Tasks: Lead innovative SEO strategies and optimise AI-driven search for a global ecommerce business.
- Company: Fast-growing international ecommerce company with a dynamic team and ambitious goals.
- Benefits: Competitive salary up to £60k, hybrid work model, and rapid career progression.
- Other info: Join a supportive team with excellent growth opportunities and a focus on innovation.
- Why this job: Be at the forefront of AI in search and make a real impact on ecommerce discovery.
- Qualifications: Proven experience in SEO, especially in high-volume ecommerce environments.
The predicted salary is between 60000 - 60000 € per year.
About the Business
This is a well-established, fast-growing international ecommerce business with over 60,000 products and a customer base that spans the globe. Operating across multiple international markets with distribution infrastructure across Europe, the business has built genuine scale and is continuing to grow at pace. Recent financial performance has been exceptional, delivering 30% revenue growth year on year, with both UK and international sales performing strongly. Momentum is building across every market and the investment strategy is working.
The Role
This position exists for the best possible reason: the person who held it has just been promoted to Head of Organic. Rather than replace the role like for like, the business has taken the opportunity to reshape it around where search is genuinely heading! Generative Engine Optimisation now sits at the core of this remit alongside traditional SEO. This is a 450-person global business investing seriously into getting ahead of the AI search shift.
What You Will Own
- LLM visibility and AI discovery, including brand presence in generative search, AI-cited content and share of AI recommendations
- Agentic commerce optimisation, structuring product data for AI shopping agents and the next generation of ecommerce discovery
- Organic performance across a large, complex product catalogue spanning multiple markets
- Technical SEO delivery in partnership with a strong engineering team
- Content and knowledge strategy built for both traditional search and AI platforms
- Cross-functional collaboration across marketing, content, merchandising and engineering
The Team
The performance function has been built with real intent. The Head of Performance joined from agency side within the last year and has already grown his team significantly. A subsequent exec hire has also hit the ground running. Progression here is fast and it is evidenced from day one, as this vacancy itself demonstrates.
Who We Are Looking For
You have built and run serious SEO programmes, ideally within ecommerce or a high-volume environment. Your technical grounding is solid. Above all, you are genuinely excited by what LLMs are doing to search and you want to be somewhere that gives you the backing and the space to lead on it.
SEO GEO Manager Hybrid in Humber employer: Forward Role
As a leading international ecommerce business based in York, we pride ourselves on fostering a dynamic and innovative work culture that prioritises employee growth and development. With a strong focus on technology and AI-driven strategies, we offer our team members the opportunity to work at the forefront of the industry, alongside a talented group of professionals who are passionate about pushing boundaries. Our commitment to progression is evident, as demonstrated by the rapid advancement opportunities available within our expanding performance function.
StudySmarter Expert Advice🤫
We think this is how you could land SEO GEO Manager Hybrid in Humber
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at companies you're interested in. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Prepare for interviews by researching the company’s recent projects and their approach to SEO and AI. Show them you’re not just another candidate; you’re genuinely excited about what they’re doing and how you can contribute.
✨Tip Number 3
Practice your pitch! Be ready to explain your experience with SEO programmes and how you’ve tackled challenges in the past. Make it clear how your skills align with their needs, especially around generative search.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities, and applying directly can sometimes give you an edge. Plus, we love seeing familiar names pop up!
We think you need these skills to ace SEO GEO Manager Hybrid in Humber
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the SEO GEO Manager role. Highlight your experience with LLMs and generative search, as well as any successful SEO programmes you've run in ecommerce. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to express your excitement about the role and the company. Share specific examples of your achievements in SEO and how you can contribute to our growth. Let us know why you're the perfect fit!
Showcase Your Technical Skills:Since this role involves technical SEO delivery, make sure to highlight your technical skills in your application. Mention any tools or methodologies you’ve used that relate to AI-driven SEO strategies. We love seeing candidates who are tech-savvy!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, you’ll get to explore more about our company culture and values while you’re at it!
How to prepare for a job interview at Forward Role
✨Know Your SEO Stuff
Make sure you brush up on your SEO knowledge, especially around generative search and AI-driven optimisation. Be ready to discuss specific strategies you've implemented in the past and how they can apply to this role.
✨Show Your Passion for AI
This role is all about embracing the future of search with AI. Share your thoughts on how LLMs are changing the landscape and be prepared to suggest innovative ideas that could enhance their current strategies.
✨Prepare for Technical Questions
Expect some technical questions related to SEO and ecommerce. Review key concepts and be ready to explain your approach to technical SEO challenges, especially in a complex product catalogue environment.
✨Highlight Cross-Functional Collaboration
Since this role involves working with various teams, think of examples where you've successfully collaborated across departments. Show how your communication skills can help bridge gaps between marketing, content, and engineering.
