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For Companies At a Glance
- Tasks: Lead marketing strategies for major retailers and create engaging promotional materials.
- Company: Join a cutting-edge athleisure brand that's outpacing global sports giants.
- Benefits: Enjoy 26 days holiday, free gym access, and free parking.
- Why this job: Be part of a high-growth team with limitless progression opportunities and a dynamic culture.
- Qualifications: Experience in retail marketing, strong analytical skills, and a passion for sport are essential.
- Other info: Work alongside a best-in-class marketing team, including an ex-adidas leader.
The predicted salary is between 36000 - 60000 £ per year.
Forward Role are working with one of the most exciting athleisure brands on the market right now to recruit a Wholesale Marketing Manager. They are a cutting edge, fashion forward brand that covers fashion, sport and outdoor wear.
A few reasons why you should apply:
- Outselling one of the most well-known, global sports brands, in apparel, week on week
- High growth – achieved what one of their competitors did in 10 months, in 2 months
- Opportunity to work with a best-in-class marketing team including a senior leader who is ex adidas
- Progression opportunities - If you’re ambitious, then sky is the limit in this business!
- Fantastic benefits including 26 days holidays, free onsite gym & free parking
What you will be doing:
- Working with 2 major retailers to develop and execute retail marketing strategies and tactics to drive store traffic, rate of sale and grow revenue
- Managing the creation of marketing collateral, including signage, displays, digital screens, POS and promotional materials
- Overseeing digital marketing initiatives, including social media and email marketing campaigns, to drive online and offline traffic
- Collaborating with cross functional teams internally and with wholesale accounts to create powerful and compelling instore displays and retail campaigns
- Conducting market research to understand consumer behaviour, sector trends and the competitive landscape
- Planning and implementing seasonal and new product launches ensuring effective communications and promotions
- Analysing sales data and customer insights to optimise marketing strategies and improve campaign performance
What you will need:
- Proven experience in Retail Marketing and working with wholesale accounts
- Strong understanding of retail operations, merchandising and consumer behaviour
- Excellent strategic thinking and analytical skills
- Creative mindset with the ability to develop innovative and effective marketing campaigns
- Strong project management skills, with the ability to multitask and meet deadlines
- Excellent communication and interpersonal skills
- Proficiency in digital marketing tools and platforms
- Familiarity with retail software and analytics tools
- Passion for sport and retail with a customer-centric mindset
Contact Detail:
Forward Role Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Wholesale Marketing Manager
✨Tip Number 1
Network with professionals in the athleisure and retail marketing sectors. Attend industry events, webinars, or local meetups to connect with people who can provide insights or even refer you to opportunities at companies like ours.
✨Tip Number 2
Stay updated on the latest trends in athleisure and retail marketing. Follow relevant blogs, podcasts, and social media accounts to understand what strategies are currently working in the market, which will help you stand out during interviews.
✨Tip Number 3
Prepare to discuss specific examples of your past successes in retail marketing. Be ready to share how you've driven store traffic or improved sales through innovative campaigns, as this will demonstrate your capability to excel in the role.
✨Tip Number 4
Familiarise yourself with our brand and its competitors. Understanding our unique selling points and how we compare to other brands will allow you to tailor your approach and show genuine interest in contributing to our success.
We think you need these skills to ace Wholesale Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in retail marketing and working with wholesale accounts. Use specific examples that demonstrate your strategic thinking, project management skills, and creativity in developing marketing campaigns.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the athleisure industry and how your background aligns with the company's goals. Mention your understanding of consumer behaviour and retail operations, and how you can contribute to their growth.
Showcase Your Digital Skills: Since the role involves overseeing digital marketing initiatives, highlight your proficiency in digital marketing tools and platforms. Provide examples of successful social media or email marketing campaigns you've managed.
Research the Brand: Familiarise yourself with the brand's products, values, and market position. Understanding their competitive landscape will allow you to tailor your application and demonstrate your knowledge during the interview process.
How to prepare for a job interview at Forward Role Recruitment
✨Showcase Your Retail Marketing Experience
Make sure to highlight your previous experience in retail marketing, especially any work with wholesale accounts. Be prepared to discuss specific campaigns you've managed and the results they achieved.
✨Demonstrate Strategic Thinking
Prepare examples that showcase your strategic thinking and analytical skills. Discuss how you've used data to inform marketing strategies and improve campaign performance in past roles.
✨Emphasise Your Creative Mindset
Since this role requires a creative approach, think of innovative marketing campaigns you've developed. Be ready to share your thought process and how you turned ideas into successful projects.
✨Know the Brand and Its Competitors
Research the athleisure brand thoroughly, including its competitors. Understanding their market position and recent trends will help you demonstrate your passion for the industry and your customer-centric mindset during the interview.
